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  • All HBS Web  (1,559)
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  • All HBS Web  (1,559)
    • People  (10)
    • News  (364)
    • Research  (853)
    • Events  (6)
    • Multimedia  (15)
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  • 26 Jul 2016
  • News

Alumni Capture the Essence of Pokemon GO Craze

can be derived from the phenomenon. To gather alumni thoughts and takeaways, we went on social media with a question: “How can other brands replicate the breakout success of Pokemon GO or can they?” Here are... View Details
Keywords: Arts, Entertainment
  • 04 Nov 2016
  • News

No Grand Plan, but a Clear Mission

been that person who has had it all planned out from the beginning,” Levine recently told The Australian Financial Review. Last year, Levine moved over to Instagram to serve as COO of the photo- and video-sharing social View Details
  • 01 Mar 2014
  • News

Feedback

Our New Look Welcome to your new HBS Alumni Bulletin. Over the past several months, we've done a deep dive—polling you about your likes and dislikes, reconsidering both what we write and how we write it, and totally reinventing the way the magazine looks. We want this... View Details
Keywords: Health, Social Assistance
  • 24 Apr 2014
  • News

One by one, connecting veterans to opportunities

Faw. Through social media and word of mouth, the service he provides has made Faw a go-to guy for veterans seeking career advice. At HBS, he fields up to 10 emails and five phone calls a week from veterans... View Details
  • 29 Mar 2023
  • News

Robert Kraft Launches Campaign to Combat Antisemitism

person," as reported by CBS News. The campaign was launched through Kraft's Foundation to Combat Antisemitism and will feature public service television advertisements as well as a social media campaign.... View Details
  • 22 Jul 2024
  • News

Viral Marketing’s Early Muse

sneezing pandas and ‘I Can Has Cheezburger?’ cats,” says Kornfeld, a consultant and digital media researcher. “We got in early on Carroll’s story because Leora is also Canadian—so she saw the chatter on View Details
  • 25 Feb 2020
  • News

Elevator Pitch: Rec Checks

Illustration by Drue Wagner Illustration by Drue Wagner Concept: A social app (with Bill Gates as lead investor) that helps users find and share great experiences. Likewise uses AI and recommendations from friends to provide curated... View Details
  • 01 Sep 2011
  • News

Whale Wars

taste) or to entangle and stall their propellers with chains. This kind of pursuit and harassment happened on and off for three months because as long as we kept it up, whales, especially endangered humpbacks, were not being killed. The Japanese View Details
Keywords: Marybeth I. Thoren; Social Assistance; Social Assistance; Social Assistance; Social Assistance
  • 27 Jan 2023
  • News

Turning Up the Volume

small and lacks fully dedicated resources. Goldman realized that if LEDA could not count on effective media placement, social media strategy, and student outreach, funding... View Details
Keywords: Maureen Harmon
  • 01 Jun 2014
  • News

Clubs Hopping

applications and in what people are asking us to work on. I think funders are also paring down their portfolios. Funding can be tougher to get, so people are turning to less traditional models, like crowdsourcing or social View Details
  • 01 Mar 2013
  • News

Making Change

representatives in support of the successful campaign for marriage equality in New York State. Our social media campaigns have reached 14 million people, and we've won awards for the innovative advocacy... View Details
Keywords: Margie Kelley; housing; gay rights; diabesity; disability; Social Assistance; Social Assistance; Social Assistance; Social Assistance; Social Assistance; Social Assistance; Social Assistance; Social Assistance
  • 01 Dec 2011
  • News

Inside MTV’s Global Fame

tremendous risk,” he writes. “We were the only media company going local throughout the world, and it was the key to our success.” Roedy, a former nuclear missile–base commander, created an entrepreneurial, innovative organization with a... View Details
Keywords: Sean Silverthorne; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 01 Jun 2015
  • News

Feedback

Impression Re: John Whitehead (MBA 1947) [Whitehead’s] work with the Social Enterprise Initiative was a game changer at HBS. He not only lent his stature to the project but also worked with SEI over the years to make it more useful to... View Details
  • 01 Sep 2018
  • News

Turning Point: Power Outlet

provides information and support to moms and sons and promotes positive images of black males. MOBB United for Social Change aims to influence policy at the local, state, and federal levels to impact how black boys and men are treated and... View Details
  • 25 Feb 2020
  • News

Turning Point: Network Effects

allowances for vitamins and exercise, we should have requirements for healthy levels of engagement and community involvement. Social media makes it harder to detect how people are really feeling, and there’s... View Details
Keywords: Bruce Shuttleworth (MBA 1997)
  • 25 Apr 2014
  • News

Taking up the issue of climate change

vice chair. He and his wife also cofounded the Environmental Media Association, which encourages environmental awareness in the entertainment industry. "We believe that the overwhelming environmental issue facing the world right now is... View Details
  • 15 Dec 2024
  • News

After Ozempic

Suddenly everyone everywhere was talking about the smallish Danish company, as its story migrated from medical journals into mainstream and social media. Once Jimmy Kimmel opened the 2023 Academy Awards with a joke about Ozempic, the... View Details
Keywords: Jen McFarland Flint; Illustrations by Pete Ryan; Health, Social Assistance; Health, Social Assistance
  • 01 Dec 2009
  • News

Online Entrepreneur

growth of social media as an important business tool, “Communispace offers the only social-networking model with a proven track record of providing real business value and competitive advantage to... View Details
Keywords: awards; News, Library, Internet, and Other Services; Information; Management, Scientific, and Technical Consulting Services; Professional Services
  • 22 Feb 2019
  • News

Empowering a New Generation of Business Leaders

into an increasingly innovative media company, with an emphasis on original programming, reality television, sports, music, and news. Conde has also implemented an aggressive multiplatform digital strategy to reach tech-savvy consumers... View Details
Keywords: Margie Kelley; Arts, Entertainment
  • 01 Dec 2018
  • News

3-Minute Briefing: Jeffrey Dunn (MBA 1981)

later worked at Nickelodeon and HiT Entertainment—SpongeBob SquarePants, Dora the Explorer, and Thomas the Tank Engine. There’s nothing better than working for a kids’ media company when you have young kids. You have a living laboratory... View Details
Keywords: April White
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