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Show Results For
- All HBS Web
(1,540)
- People (10)
- News (364)
- Research (832)
- Events (5)
- Multimedia (15)
- Faculty Publications (466)
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- 26 Jul 2016
- News
Alumni Capture the Essence of Pokemon GO Craze
can be derived from the phenomenon. To gather alumni thoughts and takeaways, we went on social media with a question: “How can other brands replicate the breakout success of Pokemon GO or can they?” Here are... View Details
Keywords: Arts, Entertainment
- 24 Apr 2014
- News
One by one, connecting veterans to opportunities
Faw. Through social media and word of mouth, the service he provides has made Faw a go-to guy for veterans seeking career advice. At HBS, he fields up to 10 emails and five phone calls a week from veterans... View Details
- 29 Mar 2023
- News
Robert Kraft Launches Campaign to Combat Antisemitism
person," as reported by CBS News. The campaign was launched through Kraft's Foundation to Combat Antisemitism and will feature public service television advertisements as well as a social media campaign.... View Details
- 22 Jul 2024
- News
Viral Marketing’s Early Muse
sneezing pandas and ‘I Can Has Cheezburger?’ cats,” says Kornfeld, a consultant and digital media researcher. “We got in early on Carroll’s story because Leora is also Canadian—so she saw the chatter on View Details
- 01 Jun 2015
- News
Feedback
Impression Re: John Whitehead (MBA 1947) [Whitehead’s] work with the Social Enterprise Initiative was a game changer at HBS. He not only lent his stature to the project but also worked with SEI over the years to make it more useful to... View Details
- 01 Mar 2007
- News
Winter Break Just Got Educational
experiences and perhaps even combine them with courses and offer academic credit.” The China Immersion, January 2–13, took sixty-five students to Beijing, Hangzhou, Hong Kong, Sanya, Shanghai, and Shenzhen, where the group experienced firsthand the economic, political,... View Details
- 04 Sep 2019
- News
In My Humble Opinion: Status Update
employees to more than 1,000, while its community of users expanded from 300 million to more than a billion. Despite the big-picture scope and pace of her latest role, Levine still finds time to enjoy the small, user-generated moments that pop up in View Details
Keywords: Julia Hanna
- 25 Feb 2020
- News
Turning Point: Network Effects
allowances for vitamins and exercise, we should have requirements for healthy levels of engagement and community involvement. Social media makes it harder to detect how people are really feeling, and there’s... View Details
Keywords: Bruce Shuttleworth (MBA 1997)
- 01 Jun 2003
- News
Respond to a Worthy Cause
Respond and Respond II, and Sonya Brown and Michelle Dietz (both MBA ’02). After the success of the first CD, last year Devereaux asked the HBS Entertainment & Media Club for help writing a business plan. “The idea was to broaden the... View Details
- 15 Dec 2024
- News
After Ozempic
Back before Ozempic, when Kate Mulroney (MBA 1984) spoke at technical conferences about her work at Novo Nordisk, people often assumed she was talking about Novartis. “I’d have to explain that’s a Swiss company; we’re Danish,” says Mulroney, now head of advanced... View Details
- 04 Nov 2016
- News
No Grand Plan, but a Clear Mission
been that person who has had it all planned out from the beginning,” Levine recently told The Australian Financial Review. Last year, Levine moved over to Instagram to serve as COO of the photo- and video-sharing social View Details
- 01 Mar 2014
- News
Feedback
Our New Look Welcome to your new HBS Alumni Bulletin. Over the past several months, we've done a deep dive—polling you about your likes and dislikes, reconsidering both what we write and how we write it, and totally reinventing the way the magazine looks. We want this... View Details
Keywords: Health, Social Assistance
- 01 Dec 2011
- News
Inside MTV’s Global Fame
tremendous risk,” he writes. “We were the only media company going local throughout the world, and it was the key to our success.” Roedy, a former nuclear missile–base commander, created an entrepreneurial, innovative organization with a... View Details
- 01 Dec 2018
- News
3-Minute Briefing: Jeffrey Dunn (MBA 1981)
later worked at Nickelodeon and HiT Entertainment—SpongeBob SquarePants, Dora the Explorer, and Thomas the Tank Engine. There’s nothing better than working for a kids’ media company when you have young kids. You have a living laboratory... View Details
Keywords: April White
- 17 Feb 2011
- News
Field Report: Rwanda
a private media company and Karisimbi client. The group worked with Tele-10 to identify ways to improve its advertising sales process for radio advertising and to help improve customer service for its satellite television business. “We... View Details
- 05 Aug 2015
- News
Mobilizing the Public to Fight Bribery
“You meet people from very different backgrounds. It actually does broaden your horizon and gives you free time to think about all the interactions you’re having, all the ideas.” During his first year at HBS, Motte-Munoz noticed articles in the View Details
- 11 Jan 2018
- News
Taking the High Road
James Cash is the James E. Robison Professor of Business Administration, Emeritus. In this interview, he advocates for patience and understanding in a world of instantaneous media and rapid-fire social and... View Details
- 25 Aug 2022
- News
On Purpose
Illustration by Nhung Lê Illustration by Nhung Lê When Jenny Cohen (MBA 1997), a longtime Disney exec, made the leap to executive VP of corporate social responsibility in early 2021, her first task was an especially existential one: “I... View Details
- 25 Apr 2014
- News
Taking up the issue of climate change
vice chair. He and his wife also cofounded the Environmental Media Association, which encourages environmental awareness in the entertainment industry. "We believe that the overwhelming environmental issue facing the world right now is... View Details
- 10 Aug 2015
- News
Giving Kids Tech Tools to Make an Impact
digital media leaders and experts. “It’s about inspiring youth to see themselves as makers instead of as users, and to create with technology to make a positive impact,” she says. A serial entrepreneur who most recently founded ROKO Labs,... View Details