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Show Results For
- All HBS Web
(3,009)
- People (24)
- News (819)
- Research (1,590)
- Events (15)
- Multimedia (41)
- Faculty Publications (1,098)
- 2021
- Chapter
Social Media Companies Should Self-Regulate. Now.
By: David B. Yoffie, Michael A. Cusumano and Annabelle Gawer
Yoffie, David B., Michael A. Cusumano, and Annabelle Gawer. "Social Media Companies Should Self-Regulate. Now." In The Year in Tech 2022: The Insights You Need from Harvard Business Review. HBR Insights Series. Boston: Harvard Business Review Press, 2021.
- June 2021
- Case
New Director Dilemmas: Social Media Complications
By: John J-H Kim
Keywords: Educational Policy And Politics; Education; Policy; Interests; Organizational Culture; Education Industry
Kim, John J-H. "New Director Dilemmas: Social Media Complications." Harvard Business School Case 322-012, June 2021.
- 24 Jun 2021
Industry Spotlight: Entertainment, Media & Sports
Wonder what an MBA could do to help with your professional growth? Learn how HBS supports students hoping to break into Entertainment, Media, and Sports and hear from alumni in the industry as they reflect on their MBA experience. View Details
- June 23, 2003
- Article
Economic Theory on Media Markets is Flawed
By: David A. Moss and Michael Fein
Moss, David A., and Michael Fein. "Economic Theory on Media Markets is Flawed." Financial Times (June 23, 2003), p. 13.
- 27 Mar 2019
- News
Will Startup Fishbowl Become the Social Media App for Your Industry?
- Research Summary
Dynamics of Network Structure and Content in Social Media
Organizations use social media to leverage knowledge contributions by individual employees, which also foster social interactions – activity in blogs, forums, wikis etc. is critical to ensuring a thriving online community. Prior studies have examined... View Details
- May 1976
- Article
Interbrand Choice, Media Mix and Market Performance
By: M. E. Porter
Porter, M. E. "Interbrand Choice, Media Mix and Market Performance." American Economic Review 66, no. 2 (May 1976): 398–406.
- 2021
- Working Paper
Accounting for Product Impact in the Interactive Media and Services Industry
By: DG Park, George Serafeim and Katie Trinh
We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor companies within the interactive media and services industry. We design a monetization methodology that allows us to calculate monetary impact... View Details
Keywords: Product Innovation; Impact; Impact Investing; Impact Measurement; ESG; ESG (Environmental, Social, Governance) Performance; ESG Ratings; Social Corporate Responsibility; Corporate Social Responsibility; Social Impact; Product Design; Product Positioning; Society; Product; Environmental Sustainability; Measurement and Metrics; Framework; Corporate Social Responsibility and Impact; Social Media; Technology Industry
Park, DG, George Serafeim, and Katie Trinh. "Accounting for Product Impact in the Interactive Media and Services Industry." Harvard Business School Working Paper, No. 21-134, June 2021.
- Web
Media Coverage - Managing the Future of Work
Media Coverage Media Coverage 21 Apr 2025 Charter How AI is reshaping HR Re: Joseph Fuller Harvard Magazine The New Gender Gaps Re: Joseph Fuller 19 Mar 2025 Me, Myself, and AI Reskilling the Workforce With... View Details
- January 2014 (Revised August 2020)
- Case
Building a Social Media Culture at Dell
By: Rohit Deshpandé and Michael Norris
As Michael Dell refocused his newly-private company on services and solutions, the entire corporation was pushed to embrace social media. View Details
Keywords: Information Technology; Marketing Strategy; Social Media; Technology Industry; United States
Deshpandé, Rohit, and Michael Norris. "Building a Social Media Culture at Dell." Harvard Business School Case 514-096, January 2014. (Revised August 2020.)
- 12 Oct 1999
- Research & Ideas
Media Metamorphosis: Advertising in the Technology Age
In 1998, Internet advertising revenue passed the $1 billion mark, more than double its 1997 level. Indeed, although the Internet entered the media fray barely four years ago, its revenues from national advertisers already surpass those of... View Details
- July 2017 (Revised November 2017)
- Case
Media Markets Down South: Goldman Sachs' Investment in Grupo Clarín
By: Rafael Di Tella, Jose Liberti and Sarah McAra
Founded in 1945, Grupo Clarín expanded over several decades to become Argentina’s largest media conglomerate. With leading positions in newspapers, broadcast television, broadcast radio, cable television, and Internet services, Grupo Clarín caught the attention of... View Details
Keywords: Media; Business and Government Relations; Risk and Uncertainty; Initial Public Offering; Investment; Media and Broadcasting Industry; Media and Broadcasting Industry; Argentina
Di Tella, Rafael, Jose Liberti, and Sarah McAra. "Media Markets Down South: Goldman Sachs' Investment in Grupo Clarín." Harvard Business School Case 718-007, July 2017. (Revised November 2017.)
- 03 Feb 2017
- News
Snap’s Concentrated Power Structure Takes a Page From Old Media
- 10 Sep 2020
- Other Presentation
Negotiation in the Era of Social Media
- Article
Attention Prediction on Social Media Brand Pages
By: Himabindu Lakkaraju and Jitendra Ajmera
Lakkaraju, Himabindu, and Jitendra Ajmera. "Attention Prediction on Social Media Brand Pages." Proceedings of the ACM Conference on Information and Knowledge Management 20th (2011).
- March 1997 (Revised February 2001)
- Case
The New York Times Electronic Media Company
By: Jeffrey F. Rayport and Dickson Louie
Rayport, Jeffrey F., and Dickson Louie. "The New York Times Electronic Media Company." Harvard Business School Case 897-051, March 1997. (Revised February 2001.)
- 25 Apr 2014
- News
HBS Campaign Inaugural Event via Social Media
- 25 Apr 2014
- News
Connecting companies and customers through social media
Victoria Ransom (MBA 2008) launched Wildfire Interactive, now a Google company, to connect companies and customers through social media. (Published April 2014) View Details
- February 1998
- Article
Task Characteristics, Managerial Socialization, and Media Selection
By: B. Donabedian, S. M. McKinnon and W. J. Bruns Jr.
Donabedian, B., S. M. McKinnon, and W. J. Bruns Jr. "Task Characteristics, Managerial Socialization, and Media Selection." Management Communication Quarterly 11 (February 1998): 372–400.