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- All HBS Web (194)
- Faculty Publications (26)
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Digital Archival Resources - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
Bulletin Site Credits Manufacturing Course Student Reports, 1927-1968 This collection includes reports submitted by students in the Manufacturing course taught by Professor Georges F. Doriot from 1927-1968.... View Details
- Web
Brand Name Management - The Art of American Advertising
The Art of “Posting” Brand Name Management A Marketing Revolution “Today [advertisements] are issued by the manufacturers of a particular article or special kind of articles . . . [that] may be obtained ‘anywhere,’ and the only request... View Details
- Web
Bibliography - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections
Division I, Political and Personal Satires, v. 5–11. London: Printed by order of the Trustees, 1870–1954. Hollstein, F.W.H. Dutch and Flemish Etchings, Engravings and Woodcuts, ca. 1450–1700. Amsterdam: Herzberger, 1949. Klein, Gottfried.... View Details
- Profile
Andrew Kinard
go next?" Much of that immediate future was occupied by seventy-five surgeries and eighteen months of rehabilitation. While recovering at Walter Reed Army Medical Center, however, a chance encounter... View Details
- 05 Apr 2016
- First Look
April 5, 2016
a direct test proves otherwise. Women appear to positively select into negotiations and to know when to ask. By contrast, we find no significant evidence of such a positive selection for men. Download working paper:... View Details
Keywords: Sean Silverthlorne
- 01 Jun 2009
- News
Consumption Is America’s Competitive Advantage
In the saber-rattling and highly influential 2007 report Rising Above the Gathering Storm, the National Academies warned that America’s technology and scientific leadership was being surpassed by a number of Asian countries, threatening... View Details
- 01 Dec 2007
- News
The Wise Men
rather crude reference to the bathrooms used by two or three suites of students.” An expert in the fields of consumer marketing and retail distribution, Walter Salmon (MBA ’54) graduated from the City... View Details
Keywords: Garry Emmons;Julia Hanna
- 01 Jun 2011
- News
An Economy Undermined
fact, stocks on average did not rise at all in the 1970s. Productivity grew more slowly in the ensuing thirty years than it had for any prolonged period since the 1800s. My class’s first decade out from HBS was marked by economic and... View Details
- Web
Leading Race Work in Business Schools - Race, Gender & Equity
David Porter David Porter (PHDOB ’97) is the Chief Diversity, Equity, and Inclusion Officer at the UC Berkeley Haas School of Business. He was previously the Executive Director and CEO of the Walter Kaitz Foundation, a non-profit... View Details
- Web
Educating Leaders - Georges F. Doriot:Educating Leaders, Building Companies, Baker Library, Harvard Business School
School 1908-1945 (Boston: Harvard Business School Press, 1987), 171. 11 Walter J. P. Curley, interview by Carole Kolker in National Venture Capital Association Venture Capital Oral History Project: Venture... View Details
- Web
Breaking Down the Barriers - The High Art of Photographic Advertising - Baker Library | Bloomberg Center
commerce and consumption.” 16 Recognizing his reputation as an extraordinary portraitist and the prestige his name could lend to commercial work, the J. Walter Thompson Advertising Agency hired Steichen in 1923, the same year he became... View Details
- 01 Dec 2002
- News
What You Know Depends on Where You Go
associate professor Walter Kuemmerle, who developed the elective course International Entrepreneurial Finance by writing cases that involve about twenty different countries. “The largest group to take the... View Details
- 28 Sep 2015
- News
Rockin’ for a Cause
senior vice president at Symantec by day, and by night—well, at least seven or eight nights a year—a no-holds-barred guitarist, vocalist, and emcee for a band that donates its earnings to local schools. The... View Details
- 01 Dec 2005
- News
Buy the Book
industry, and the business of book clubs to analyze the success of various modes of marketing. Patterson, a former chairman of J. Walter Thompson, published his first mystery novel in 1976 and made fiction writing a full-time pursuit... View Details
- Web
Souvenirs & Novelties - The Art of American Advertising
. helped establish brand familiarity by putting up promotional displays . . . and giving away calendars, glasses, and other items bearing company slogans and trademarks,” business historian Walter Friedman... View Details
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
into a major multinational marketing services organization. The firm Sorrell bought a stake in was Wire and Plastics Products plc (soon to be renamed WPP Group), a maker of wire shopping baskets. In 1986 he became chief executive of WPP, which started small View Details
- 01 Jun 2011
- News
Downtime
feedback from books, and they are easier on my eyes. What’s one of your favorite books? I really enjoyed Noah Gordon’s The Physician, a quest for medical knowledge in the 11th century; in biography, Einstein: His Life and Universe by... View Details
- 05 Nov 2020
- Blog Post
12 Weeks of VC Summer: Remote Edition
While it wasn’t 100% perfect, there were a lot more offline conversations and learnings that took place over email than expected. We shared: Book recommendations (including The Innovators by Walter Isaacson,... View Details
- Web
Classroom and Field Work: Methods of Instruction | Baker Library
Classroom and Field Work: Methods of Instruction Management Training Program student Jean Buckley completing field work in market research at J. Walter Thompson, New York, 1954. Radcliffe College Archives, Schlesinger Library, Radcliffe... View Details
- 07 Oct 2011
- Research & Ideas
The Steve Jobs Legacy
spurned because he is so harsh and demanding. He is in turn betrayed by his closest ally (John Sculley), but ultimately the clarity of his vision and charisma triumph, and he transforms the world. The transformation in communications he... View Details