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      • Faculty Publications  (203)

      by Thomas R. EisenmannRemove by Thomas R. Eisenmann →

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      • November 2001
      • Case

      Sigma Networks, Inc.

      By: Thomas R. Eisenmann and Christina L. Darwall
      Sigma Networks, a venture capital-based telecommunications start-up, provides metropolitan area networks (MANs) that use fiberoptic lines to connect local Internet service providers (e.g., ISPs, hosting firms) with a long-haul ("backbone") network. MANs represent a... View Details
      Keywords: Business Startups; Customers; Capital Budgeting; Venture Capital; Strategic Planning; Technology Networks; Telecommunications Industry
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      Eisenmann, Thomas R., and Christina L. Darwall. "Sigma Networks, Inc." Harvard Business School Case 802-103, November 2001.
      • 2001
      • Book

      Internet Business Models: Text and Cases

      By: Thomas R. Eisenmann
      Keywords: Business Model; Internet
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      Eisenmann, Thomas R., ed. Internet Business Models: Text and Cases. New York: McGraw-Hill/Irwin, 2001.
      • January 2001
      • Background Note

      Application Service Providers

      By: Thomas R. Eisenmann and Sanjay Pothen
      Examines the Application Service Provider (ASP) business model. First, defines the ASP model and describes different ways to categorize ASPs. Next, summarizes the various ways that ASPs create value for their clients. Then, analyzes the economic model for ASPs,... View Details
      Keywords: Business Model; Web Services Industry
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      Eisenmann, Thomas R., and Sanjay Pothen. "Application Service Providers." Harvard Business School Background Note 801-310, January 2001.
      • January 2001
      • Background Note

      Online Brokers

      By: Thomas R. Eisenmann and Alastair Brown
      Describes online brokers, companies that use the Internet to help clients identify prospective trading partners and sometimes help their clients complete transactions. First, summarizes the various ways that online brokers create value for their clients. Then analyzes... View Details
      Keywords: Business Model; Web Services Industry
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      Eisenmann, Thomas R., and Alastair Brown. "Online Brokers." Harvard Business School Background Note 801-307, January 2001.
      • December 2000
      • Background Note

      Networked Utility Providers

      By: Thomas R. Eisenmann and Alastair Brown
      Defines and describes ways to categorize networked utilities, software "applets" such as RealNetwork's RealPlayer, Macromedia's Shockwave, and AOL's ICQ that are downloaded via the Internet. Networked utilities extend basic Web browser capability to allow users to... View Details
      Keywords: Business Model; Software; Web Services Industry
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      Eisenmann, Thomas R., and Alastair Brown. "Networked Utility Providers." Harvard Business School Background Note 801-309, December 2000.
      • December 2000
      • Background Note

      Online Market Makers

      By: Thomas R. Eisenmann and Chris Hackett
      Describes the business model for online market makers, firms that use the Internet to organize a marketplace, providing participants with a virtual "place" to trade, rules to govern their exchanges, and infrastructure to support trading. First it proposes a definition... View Details
      Keywords: Business Model; Web Services Industry
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      Eisenmann, Thomas R., and Chris Hackett. "Online Market Makers." Harvard Business School Background Note 801-308, December 2000.
      • December 2000
      • Teaching Note

      BET.com TN

      By: Thomas R. Eisenmann and Pauline M Fischer
      Teaching Note for (9-800-283). View Details
      Keywords: Entertainment and Recreation Industry; Distribution Industry; Africa; United States
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      Eisenmann, Thomas R., and Pauline M Fischer. "BET.com TN." Harvard Business School Teaching Note 801-196, December 2000.
      • December 2000
      • Background Note

      Online Portals

      By: Thomas R. Eisenmann and Sanjay Pothen
      Describes the online portal business model. Analyzes the model, focusing on the tactics used to acquire new users, turn new users into repeat visitors, and monetize user traffic. Explains portals' revenue and cost drivers and their implications for pursuing aggressive... View Details
      Keywords: Business Model; Web Services Industry
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      Eisenmann, Thomas R., and Sanjay Pothen. "Online Portals." Harvard Business School Background Note 801-305, December 2000.
      • December 2000 (Revised October 2007)
      • Teaching Note

      Tellme Networks, Inc. (TN)

      By: Thomas R. Eisenmann and Nicole Tempest
      Teaching Note for (9-801-319). View Details
      Keywords: Telecommunications Industry; Technology Industry; San Francisco
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      Eisenmann, Thomas R., and Nicole Tempest. "Tellme Networks, Inc. (TN)." Harvard Business School Teaching Note 801-320, December 2000. (Revised October 2007.)
      • December 2000
      • Background Note

      Online Retailers

      By: Thomas R. Eisenmann and Alastair Brown
      Describes online retailers, companies that use the Internet to sell physical goods. Defines online retailers and describes different ways to categorize them. Explores their economic model and value proposition for consumers in comparison with offline retailers. Next,... View Details
      Keywords: Business Model; Internet; Retail Industry
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      Eisenmann, Thomas R., and Alastair Brown. "Online Retailers." Harvard Business School Background Note 801-306, December 2000.
      • December 2000
      • Background Note

      Internet Access Providers

      By: Thomas R. Eisenmann and Daniel Green
      Describes the Internet access provider business model. First, it defines the model and presents different ways to categorize access providers. Second, it offers a summary of the various ways that Internet access providers create value for their customers. Next, it... View Details
      Keywords: Business Model; Internet; Web Services Industry
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      Eisenmann, Thomas R., and Daniel Green. "Internet Access Providers." Harvard Business School Background Note 801-304, December 2000.
      • November 2000 (Revised December 2000)
      • Background Note

      Online Content Providers

      By: Thomas R. Eisenmann and Alastair Brown
      Describes the business model for online content providers, companies that distribute copyright content via the Internet. Focuses on their revenue and cost drivers and on the ways that online content providers create value for consumers. Also investigates the benefits... View Details
      Keywords: Internet and the Web; Customers; Value Creation; Business Model; Internet and the Web; Cash Flow; Risk and Uncertainty; Growth and Development Strategy; Problems and Challenges; Decision Making; Profit; Information Industry
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      Eisenmann, Thomas R., and Alastair Brown. "Online Content Providers." Harvard Business School Background Note 801-261, November 2000. (Revised December 2000.)
      • November 2000
      • Teaching Note

      Geocast Network Systems, Inc.

      By: Thomas R. Eisenmann and Christina L. Darwall
      Teaching Note for (9-801-211). View Details
      Keywords: Web Services Industry; Entertainment and Recreation Industry
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      Eisenmann, Thomas R., and Christina L. Darwall. "Geocast Network Systems, Inc." Harvard Business School Teaching Note 801-301, November 2000.
      • November 2000
      • Teaching Note

      Boston.com TN

      By: Thomas R. Eisenmann and Jon K Rust
      Teaching Note for (9-800-165). View Details
      Keywords: Publishing Industry; Journalism and News Industry
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      Eisenmann, Thomas R., and Jon K Rust. "Boston.com TN." Harvard Business School Teaching Note 801-215, November 2000.
      • November 2000
      • Teaching Note

      Sendwine.com TN

      By: Thomas R. Eisenmann and Abby J. Hansen PHD
      Teaching Note for (9-800-211). View Details
      Keywords: Food and Beverage Industry
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      Eisenmann, Thomas R., and Abby J. Hansen PHD. "Sendwine.com TN." Harvard Business School Teaching Note 801-198, November 2000.
      • November 2000 (Revised November 2005)
      • Case

      Tellme Networks, Inc.

      By: Thomas R. Eisenmann and Nicole Tempest
      Tellme, an early-stage, venture-backed company based in Silicon Valley, leverages speech-recognition technologies to provide: 1) a "voice portal" with news and other information accessible through any telephone, and 2) turnkey application development and hosting... View Details
      Keywords: Entrepreneurship; Digital Platforms; Business Conglomerates; Business Startups; Internet and the Web; Venture Capital; Technology Adoption; Internet and the Web; Brands and Branding; Information Technology; Telecommunications Industry; Technology Industry
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      Eisenmann, Thomas R., and Nicole Tempest. "Tellme Networks, Inc." Harvard Business School Case 801-319, November 2000. (Revised November 2005.)
      • November 2000
      • Case

      Geocast Network Systems, Inc.

      By: Thomas R. Eisenmann, Christina L. Darwall and Elizabeth Kind
      Geocast, a venture-backed start-up, had developed innovative technology for "datacasting" broadband information and entertainment content to an external hard drive, where it was cached for later retrieval by a Web-enabled PC. By using terrestrial TV, direct broadcast... View Details
      Keywords: Business Model; Customer Value and Value Chain; Entrepreneurship; Venture Capital; Information Management; Technological Innovation; Marketing Channels; Corporate Strategy; Entertainment and Recreation Industry; Web Services Industry
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      Eisenmann, Thomas R., Christina L. Darwall, and Elizabeth Kind. "Geocast Network Systems, Inc." Harvard Business School Case 801-211, November 2000.
      • October 2000
      • Teaching Note

      eBricks.com TN

      By: Thomas R. Eisenmann
      Teaching Note for (9-800-327). View Details
      Keywords: Construction Industry
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      Eisenmann, Thomas R. "eBricks.com TN." Harvard Business School Teaching Note 801-245, October 2000.
      • October 2000
      • Teaching Note

      CarPoint in 1999 TN

      By: Thomas R. Eisenmann and Gillian Morris
      Teaching Note for (9-800-328). View Details
      Keywords: Auto Industry
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      Eisenmann, Thomas R., and Gillian Morris. "CarPoint in 1999 TN." Harvard Business School Teaching Note 801-246, October 2000.
      • October 2000
      • Teaching Note

      CNET 2000 TN

      By: Thomas R. Eisenmann and Pauline M Fischer
      Teaching Note for (9-800-284). View Details
      Keywords: Information Technology Industry
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      Eisenmann, Thomas R., and Pauline M Fischer. "CNET 2000 TN." Harvard Business School Teaching Note 801-195, October 2000.
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