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  • All HBS Web  (253)
    • News  (33)
    • Research  (206)
    • Multimedia  (1)
  • Faculty Publications  (77)

Show Results For

  • All HBS Web  (253)
    • News  (33)
    • Research  (206)
    • Multimedia  (1)
  • Faculty Publications  (77)
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  • 05 Oct 2010
  • First Look

First Look: October 5, 2010

Right Way Authors:Todd Rogers and Michael I. Norton Abstract What happens when people try to "dodge" a question they would rather not answer View Details
Keywords: Sean Silverthorne
  • 2008
  • Working Paper

The Artful Dodger: Answering the Wrong Question the Right Way

By: Todd Rogers and Michael I. Norton
What happens when people try to "dodge" a question they would rather not answer by answering a different question? In four online studies using paid participants, we show that listeners can fail to detect dodges when speakers answer similar—but objectively... View Details
Keywords: Communication Strategy; Interpersonal Communication; Judgments; Perception
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Rogers, Todd, and Michael I. Norton. "The Artful Dodger: Answering the Wrong Question the Right Way." Harvard Business School Working Paper, No. 09-048, September 2008. (Revised September 2010.)
  • 26 Jan 2016
  • First Look

January 26, 2016

worker productivity by using data from two important applications—police hiring and teacher tenure decisions. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50430 December 2015 Current Opinion in Psychology The What and... View Details
Keywords: Sean Silverthorne
  • 04 Dec 2007
  • First Look

First Look: December 4, 2007

  Working PapersThe "Fees Savings" Link, or Purchasing Fifty Pounds of Pasta Authors:Michael I. Norton and Leonard Lee Abstract Many consumers have had the experience of entering discount... View Details
Keywords: Martha Lagace
  • Article

The Feeling of Not Knowing It All

By: Haiyang Yang, Ziv Carmon, Dan Ariely and Michael I. Norton
How do consumers assess their mastery of knowledge they have learned? We explore this question by investigating a common knowledge consumption situation: encountering opportunities for further learning. We argue and show that such opportunities can trigger a... View Details
Keywords: Knowledge Consumption; Consumption Of Learning; Judgment Of Knowledge; Feeling Ofknowing; Confidence In Knowledge; WYSIATI; FONKIA; Knowledge Acquisition; Learning; Perception
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Yang, Haiyang, Ziv Carmon, Dan Ariely, and Michael I. Norton. "The Feeling of Not Knowing It All." Journal of Consumer Psychology 29, no. 3 (July 2019): 455–462.
  • Article

The Artful Dodger: Answering the Wrong Question the Right Way

By: Todd Rogers and Michael I. Norton
What happens when speakers try to "dodge" a question they would rather not answer by answering a different question? In 4 studies, we show that listeners can fail to detect dodges when speakers answer similar-but objectively incorrect-questions (the "artful dodge"), a... View Details
Keywords: Interpersonal Communication; Goals and Objectives
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Rogers, Todd, and Michael I. Norton. "The Artful Dodger: Answering the Wrong Question the Right Way." Journal of Experimental Psychology: Applied 17, no. 2 (June 2011): 139–147.
  • March–April 2015
  • Article

Why We Think We Can't Dance: Theory of Mind and Children's Desire to Perform

By: Lan Nguyen Chaplin and Michael I. Norton
Theory of Mind (ToM) allows children to achieve success in the social world by understanding others' minds. A study with 3–12 year olds, however, demonstrates that gains in ToM are linked to decreases in children's desire to engage in performative behaviors associated... View Details
Keywords: Theory Of Mind; Self-Esteem; Behavior; Attitudes; Performance; Cognition and Thinking
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Chaplin, Lan Nguyen, and Michael I. Norton. "Why We Think We Can't Dance: Theory of Mind and Children's Desire to Perform." Child Development 86, no. 2 (March–April 2015): 651–658.
  • 21 Oct 2014
  • First Look

First Look: October 21

Jan-Emmanuel, George W. Ward, Femke De Keulenaer, Bert Van Landeghem, Georgios Kavetsos, and Michael I. Norton Abstract—Are individuals more sensitive to losses than gains in... View Details
Keywords: Sean Silverthorne
  • 2014
  • Article

Rituals Alleviate Grieving for Loved Ones, Lovers, and Lotteries

By: Michael I. Norton and Francesca Gino
Three experiments explored the impact of mourning rituals after losses—of loved ones, lovers, and lotteries—on mitigating grief. Participants who were directed to reflect on past rituals or who were assigned to complete novel rituals after experiencing losses reported... View Details
Keywords: Loss; Practice; Emotions
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Norton, Michael I., and Francesca Gino. "Rituals Alleviate Grieving for Loved Ones, Lovers, and Lotteries." Journal of Experimental Psychology: General 143, no. 1 (February 2014): 266–272.
  • 25 Feb 2014
  • First Look

First Look: February 25

  Publications August 2013 Social Psychological & Personality Science Matchmaking Promotes Happiness By: Anik, Lalin, and Michael I. Norton Abstract—Four studies document... View Details
Keywords: Sean Silverthorne
  • 11 Oct 2016
  • First Look

October 11, 2016

Ethan Porter, and Michael I. Norton Abstract—As Americans’ trust in government nears historic lows, frustration with government performance approaches record highs. We propose... View Details
Keywords: Sean Silverthorne
  • 2008
  • Working Paper

Variance-Seeking for Positive (and Variance-Aversion for Negative) Experiences: Risk-Seeking in the Domain of Gains?

By: Jolie Mae Martin, Gregory M. Barron and Michael I. Norton
In contrast to research which has conflated losses with negative experiences and gains with positive experiences, we argue that because reference points are set by memories of extremely good and bad experiences, most outcomes are seen as losses in positive domains and... View Details
Keywords: Change; Experience and Expertise; Marketing; Research; Risk and Uncertainty; Loss; Perspective
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Martin, Jolie Mae, Gregory M. Barron, and Michael I. Norton. "Variance-Seeking for Positive (and Variance-Aversion for Negative) Experiences: Risk-Seeking in the Domain of Gains?" Harvard Business School Working Paper, No. 08-070, February 2008.
  • 08 Aug 2017
  • First Look

First Look at Research and Ideas, August 8, 2017

https://www.hbs.edu/faculty/Pages/item.aspx?num=52998 forthcoming Proceedings of the National Academy of Sciences of the United States of America Buying Time Promotes Happiness By: Whillans, Ashley V., Elizabeth W. Dunn, Paul Smeets, Rene Bekkers, and View Details
Keywords: Sean Silverthorne
  • 2014
  • Article

Paying It Forward: Generalized Reciprocity and the Limits of Generosity

By: Kurt Gray, Adrian F. Ward and Michael I. Norton
When people are the victims of greed or recipients of generosity, their first impulse is often to pay back that behavior in kind. What happens when people cannot reciprocate, but instead have the chance to be cruel or kind to someone entirely different—to pay it... View Details
Keywords: Moral Sensibility; Behavior; Situation or Environment; Attitudes
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Gray, Kurt, Adrian F. Ward, and Michael I. Norton. "Paying It Forward: Generalized Reciprocity and the Limits of Generosity." Journal of Experimental Psychology: General 143, no. 1 (February 2014): 247–254.
  • Article

When Dreaming Is Believing: The (Motivated) Interpretation of Dreams

By: Carey K. Morewedge and Michael I. Norton
This research investigated laypeople's interpretation of their dreams. Participants from both Eastern and Western cultures believed that dreams contain hidden truths (Study 1) and considered dreams to provide more meaningful information about the world than similar... View Details
Keywords: Anchoring; Attribution; Dreams; Motivated Reasoning; Unconscious Thought; Communication Intention and Meaning; Judgments; Values and Beliefs; Information; Behavior; Cognition and Thinking; Motivation and Incentives
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Morewedge, Carey K., and Michael I. Norton. "When Dreaming Is Believing: The (Motivated) Interpretation of Dreams." Journal of Personality and Social Psychology 96, no. 2 (February 2009): 249–264. (Winner of Society for Personality and Social Psychology. Theoretical Innovation Prize For an article or book chapter judged to provide the most innovative theoretical contribution to social/personality psychology within a given year presented by Society for Personality and Social Psychology​.)
  • Article

Contingent Match Incentives Increase Donations

By: Lalin Anik, Michael I. Norton and Dan Ariely
We propose a new means by which non-profits can induce donors to give today and commit to giving in the future: contingent match incentives, in which matching is made contingent on the percentage of others who give (e.g., "if X% of others give, we will match all... View Details
Keywords: Matching Donations; Social Proof; Prosocial Behavior; Charitable Giving; Plausibility; Motivation and Incentives; Philanthropy and Charitable Giving
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Anik, Lalin, Michael I. Norton, and Dan Ariely. "Contingent Match Incentives Increase Donations." Journal of Marketing Research (JMR) 51, no. 6 (December 2014): 790–801.
  • 20 Apr 2010
  • First Look

First Look: April 20

supplement:http://cb.hbsp.harvard.edu/cb/product/310077-PDF-ENG Local Motors: Designed by the Crowd, Built by the Customer Michael I. View Details
Keywords: Martha Lagace
  • February 2019
  • Article

Pettiness in Social Exchange

By: Tami Kim, Ting Zhang and Michael I. Norton
We identify and document a novel construct—pettiness, or intentional attentiveness to trivial details—and examine its (negative) implications in interpersonal relationships and social exchange. Seven studies show that pettiness manifests across different types of... View Details
Keywords: Relationships; Personal Characteristics; Perception; Societal Protocols
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Kim, Tami, Ting Zhang, and Michael I. Norton. "Pettiness in Social Exchange." Journal of Experimental Psychology: General 148, no. 2 (February 2019): 361–373.
  • 05 Jul 2006
  • First Look

First Look: July 5, 2006

"Race-Based Judgments, Race-Neutral Justifications: Experimental Examination of Peremptory Use and the Batson Challenge Procedure." Samuel R. Sommers and Michael I. View Details
Keywords: Sean Silverthorne
  • 30 Jan 2018
  • First Look

January 30, 2018

Cassie, A.V. Whillans, and Michael I. Norton Abstract—Time and money are scarce and precious resources: people experience stress about having insufficient time and worry about... View Details
Keywords: Sean Silverthorne
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