Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (287) Arrow Down
Filter Results: (287) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (379)
    • Faculty Publications  (287)

    Show Results For

    • All HBS Web  (379)
      • Faculty Publications  (287)

      by Benson ShapiroRemove by Benson Shapiro →

      ← Page 8 of 287 Results →

      Are you looking for?

      →Search All HBS Web
      • March 1987
      • Background Note

      Variety vs. Value: Two Generic Approaches to Product Policy

      By: Benson P. Shapiro
      Keywords: Product; Policy; Marketing
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Variety vs. Value: Two Generic Approaches to Product Policy." Harvard Business School Background Note 587-119, March 1987.
      • March 1987 (Revised May 1988)
      • Case

      Inland Steel Co. Product Policy (A): Changing Markets and Technology

      By: Benson P. Shapiro and Lawrence B. Levine
      Keywords: Product Marketing; Steel Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P., and Lawrence B. Levine. "Inland Steel Co. Product Policy (A): Changing Markets and Technology." Harvard Business School Case 587-134, March 1987. (Revised May 1988.)
      • March 1987
      • Supplement

      Nyman Manufacturing Co., Video

      By: Benson P. Shapiro
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Nyman Manufacturing Co., Video." Harvard Business School Video Supplement 887-532, March 1987.
      • January 1987
      • Supplement

      Hewlett-Packard: Manufacturing Productivity Division (B), Video

      By: Benson P. Shapiro and Lawrence B. Levine
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (B), Video." Harvard Business School Video Supplement 887-516, January 1987.
      • January 1987
      • Supplement

      Hewlett-Packard: Manufacturing Productivity Division (C), Video

      By: Benson P. Shapiro and Lawrence B. Levine
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (C), Video." Harvard Business School Video Supplement 887-517, January 1987.
      • January 1987 (Revised March 1991)
      • Case

      Morgan Construction Co. (A)

      By: Benson P. Shapiro
      Keywords: Construction Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Morgan Construction Co. (A)." Harvard Business School Case 587-105, January 1987. (Revised March 1991.)
      • January 1987
      • Supplement

      Morgan Construction Co. (A), Video

      By: Benson P. Shapiro
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Morgan Construction Co. (A), Video." Harvard Business School Video Supplement 887-519, January 1987.
      • January 1987 (Revised January 1989)
      • Supplement

      Morgan Construction Co. (B)

      By: Benson P. Shapiro
      Keywords: Construction Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Morgan Construction Co. (B)." Harvard Business School Supplement 587-106, January 1987. (Revised January 1989.)
      • January 1987
      • Supplement

      Morgan Construction Co. (B), Video

      By: Benson P. Shapiro
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Morgan Construction Co. (B), Video." Harvard Business School Video Supplement 887-520, January 1987.
      • January 1987 (Revised April 1988)
      • Supplement

      Morgan Construction Co. (B), Video Guide

      By: Benson P. Shapiro
      Keywords: Construction Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Morgan Construction Co. (B), Video Guide." Harvard Business School Supplement 587-114, January 1987. (Revised April 1988.)
      • December 1986 (Revised November 1989)
      • Case

      Hewlett-Packard: Manufacturing Productivity Division (A)

      By: Benson P. Shapiro and Lawrence B. Levine
      In late summer 1986, the management of the Manufacturing Productivity Division (MPD) of Hewlett-Packard (HP) was in the process of making major market selection and product policy decisions. MPD is a small division which develops and markets manufacturing productivity... View Details
      Keywords: Business Divisions; Marketing; Product Marketing; Market Entry and Exit; Production; Research and Development; Manufacturing Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (A)." Harvard Business School Case 587-101, December 1986. (Revised November 1989.)
      • December 1986 (Revised December 1987)
      • Case

      Hewlett-Packard: Manufacturing Productivity Division (B)

      By: Benson P. Shapiro and Lawrence B. Levine
      Asks where in the Hewlett-Packard (HP) network of groups and sectors the Manufacturing Productivity Division should be placed. Provides a great deal of background regarding marketing, sales, and engineering at HP. It is thus possible to expand and broaden the... View Details
      Keywords: Business Divisions; Marketing; Production; Networks; Sales; Expansion; Manufacturing Industry
      Citation
      Educators
      Purchase
      Related
      Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (B)." Harvard Business School Case 587-102, December 1986. (Revised December 1987.)
      • December 1986 (Revised January 1988)
      • Case

      Hewlett-Packard: Manufacturing Productivity Division (C)

      By: Benson P. Shapiro and Lawrence B. Levine
      Focuses on the development of a "market driven" culture at Hewlett-Packard (HP); the conflict between autonomous, well integrated divisions making products responsive to their own markets and a greater degree of systems integration at the corporate level; and the... View Details
      Keywords: Business Divisions; Marketing; Marketing Strategy; Production; Organizational Culture; Research and Development; Sales; Integration; Manufacturing Industry
      Citation
      Educators
      Purchase
      Related
      Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (C)." Harvard Business School Case 587-103, December 1986. (Revised January 1988.)
      • November 1986 (Revised February 1991)
      • Case

      Nyman Manufacturing Co. (A)

      By: Benson P. Shapiro
      Keywords: Manufacturing Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Nyman Manufacturing Co. (A)." Harvard Business School Case 587-092, November 1986. (Revised February 1991.)
      • November 1986 (Revised February 1991)
      • Case

      Nyman Manufacturing Co. (B)

      By: Benson P. Shapiro
      Keywords: Manufacturing Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Nyman Manufacturing Co. (B)." Harvard Business School Case 587-093, November 1986. (Revised February 1991.)
      • July 1986
      • Background Note

      Hints for Casewriting

      By: Benson P. Shapiro
      Helps casewriters and their supervisors to understand the basics of developing cases for classroom use. View Details
      Keywords: Cases
      Citation
      Educators
      Purchase
      Related
      Shapiro, Benson P. "Hints for Casewriting." Harvard Business School Background Note 587-052, July 1986.
      • July 1986
      • Case

      Overly Hautz Co.--1985

      By: Benson P. Shapiro
      Keywords: Auto Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Overly Hautz Co.--1985." Harvard Business School Case 587-039, July 1986.
      • May 1986
      • Case

      Jamestown Co., Software Case

      By: Benson P. Shapiro
      Keywords: Software; Technology Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Jamestown Co., Software Case." Harvard Business School Case 586-133, May 1986.
      • May 1986
      • Case

      Milford Industries (A), Software Case

      By: Benson P. Shapiro
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Milford Industries (A), Software Case." Harvard Business School Case 586-132, May 1986.
      • May 1986
      • Case

      Titanium Fabrication Division (A), Software Case

      By: Benson P. Shapiro
      Keywords: Software; Industrial Products Industry
      Citation
      Find at Harvard
      Related
      Shapiro, Benson P. "Titanium Fabrication Division (A), Software Case." Harvard Business School Case 586-136, May 1986.
      • ←
      • 8
      • 9
      • …
      • 14
      • 15
      • →

      Are you looking for?

      →Search All HBS Web
      ǁ
      Campus Map
      Harvard Business School
      Soldiers Field
      Boston, MA 02163
      →Map & Directions
      →More Contact Information
      • Make a Gift
      • Site Map
      • Jobs
      • Harvard University
      • Trademarks
      • Policies
      • Accessibility
      • Digital Accessibility
      Copyright © President & Fellows of Harvard College.