by Avery Forman - Publications - Faculty & Research

09 Jun 2015
Sharpening Your Skills

Sharpening Your Skills: Social Media

different insights into developing and executing a successful social media strategy. Brand Manager's Guide to Losing Control Social media platforms have taken some of the marketing power away from companies and given it to consumers. Jill View Details

Keywords: Re: Multiple Faculty; Advertising

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Leading Race Work in Business Schools - Race, Gender & Equity

leadership development have been featured in Harvard Business Review and several other global media outlets. Derek Avery Derek R. Avery, Ph.D., is the C. T. Bauer Chair of Inclusive Leadership in the Bauer College of Business at the... View Details

August 2017
Article

Relationship Between Labor and Delivery Unit Management Practices and Maternal Outcomes

By: Avery C. Plough, Grace Galwin, Zhonghe Li, Stuart R. Lipsitz, Shehnaz Alidina, Natalie J. Henrich, Lisa R. Hirschhorn, William R. Berry, Atul A. Gawande, Doris Peter, Rory McDonald, Donna L. Caldwell, Janet H. Muri, Debra Bingham, Aaron B. Caughey, Eugene R. Declercq and Neel T. Shah

OBJECTIVE: To define, measure, and characterize key competencies of managing labor and delivery units in the United States and assess the associations between unit management and maternal outcomes. METHODS: We developed and administered a management measurement... View Details

Keywords: Health Care and Treatment; Management Practices and Processes; Performance Evaluation; Outcome or Result; United States

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01 Jun 2003
News

Campaign News

Campaign Chair Dick Spangler addressed the audience at Lincoln Center’s Avery Fisher Hall. More campaign photos. Photographs by Steve Boljonis, Richard Morgenstein, and Todd Rosenberg As of late April,... View Details

19 Sep 2019
News

Predicting Human Behaviors

car. The human observer was not surprised by the child in the street. Subtle behavioral cues had told him the boy was planning to cross to his mother. What was surprising was that the self-driving car simulator recognized those cues, too.... View Details

Keywords: April White

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Marketing - HBS Online

$1,850 Certificate New Creating Brand Value Professor Jill Avery Build strong, differentiated brands that resonate with consumers and give your company a competitive edge. 6 weeks, 3-8 hrs/week Enroll by... View Details

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Online Creating Brand Value Course | HBS Online

investment. Highlights Jill Avery – Three Brand Valuation Methods Masahiko Uotani, Chairman and CEO, Shiseido Company Show Hide Details Concepts What Is the Value of a Brand? Brand Valuation Techniques The Return on Investment of Branding... View Details

01 Dec 2011
News

Ticktock

introducing other new products like the Scooba a robot mop that are targeted to solve more difficult household chores.” Clocky’s sales have begun to flatten by 2010, when the follow-up case, “Nanda Home,” takes place. Revenues in 2009... View Details

Keywords: Carmen Nobel; viral marketing; Computer and Electronic Product Manufacturing; Manufacturing

09 Feb 2018
Research & Ideas

Big Hits: The Best of the 2018 Super Bowl Ads

experts to weigh in on 2018’s top spots. Jill Avery Senior Lecturer of Business Administration 2017 was a somber and contentious year for the United States. So it came as no surprise on Super Bowl Sunday to see marketers compile a... View Details

Keywords: Re: Multiple Faculty; Telecommunications

11 Jun 2013
First Look

First Look: June 11

shadow banking system-are outweighed by the risks inherent in this new approach to credit delivery. 2006 Harvard Business Review In Search of a Second Act: Riding the Popularity of a Great First Product Is Easy; Finding the Next One Is... View Details

Keywords: Carmen Nobel

01 Sep 2024
News

Alumni Books

Edited by Margie Kelley Alumni Books 20+ Years of Urban Rebuilding: Lessons from the Revival of Lower Manhattan after 9/11 By Patrice Derrington (MBA 1991) and Rosemary Scanlon (PMD 42, 1981) Routledge Following the destruction of the World Trade Center and the... View Details

07 Apr 2015
First Look

First Look: April 7

many users but also multiple types of users. For example, it's not enough that many customers want to book taxis by smartphone. Drivers must also be willing to accept smartphone bookings. Harvard Business School professor Ben Edelman has... View Details

Keywords: Sean Silverthorne

01 Mar 2023
News

March 2023 Alumni and Faculty Books

to life in the most unusual way. Perfect for those looking for inspiration in an ever-changing world. Lead to Win: How to Be a Powerful, Impactful, Influential Leader in Any Environment By Carla A. Harris (MBA 1987) View Details

Keywords: Publishing Industries (except Internet); Information

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