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Show Results For
- All HBS Web
(2,589)
- People (10)
- News (1,037)
- Research (835)
- Events (2)
- Multimedia (4)
- Faculty Publications (347)
- Blog
Up Close: A Return to In-Person Executive Education Programs
When Greg Reisch added emergency services to his role as associate director of facilities management for Harvard Business School's Executive Education Programs, it was with a clear understanding of what that would entail—perhaps an... View Details
- 11 Jul 2013
- News
Program Aims to Develop a Generation of Global Citizens
Citizen Year fellows. Her vision is that the program will become a household name with the prestige of the Fulbright Program or Teach For America, and that the idea of a global bridge year before college... View Details
- 01 Dec 2011
- News
Reimagining the MBA
entrepreneurial. And they are less hierarchical, with flatter management structures. Service and knowledge industries have overtaken traditional manufacturing businesses as the engines of growth in the West, while China and other... View Details
- 08 Nov 2021
Military Student Panel followed by Breakout Rooms by Branch of Service
November 8 through Friday, November 12. Exciting and focused virtual programming has been designed for prospective applicants from the military to engage with the military community at HBS. View Details
- 01 Jun 2002
- News
New Fellowship Program Encourages Young MBAs to Work for Nonprofits
Program, begun twenty years ago, and the Initiative on Social Enterprise (ISE), established in 1993, the new service leadership program represents a further expansion of HBS's interest in the management and... View Details
- 21 Apr 2015
- News
The Special Ops Program That Put Woman in Afghanistan Warzones
- 01 Jun 2011
- News
New Program Helps Restless Alums Answer the Question, ‘What’s Next?’
(MBA ’03) Allison O’Kelly (MBA ’99) Amos Schocken (MBA ’70) Mike Stone (MBA ’88) Tom Tiller (MBA ’91) Ammara Yaqub (MBA ’05) Editor's Note: The new Executive Education Crossroads program has been postponed and will be rescheduled. At the... View Details
- 12 Mar 2019
- Blog Post
What I Learned in the Africa Rising Short Intensive Program
some of the questions that we explored in the “Africa Rising: Understanding Business, Entrepreneurship, and the Complexities of a Continent,” one of the Short Intensive Programs (SIPs) offered this January. Guided by Professor Caroline... View Details
- 04 Nov 2014
- News
What Harvard Business School Learned From Its First Online Program
- June 2018 (Revised January 2019)
- Case
Membership Rewards® from American Express
By: Shelle Santana, Frances X. Frei and Lauren G. Pickle
Credit and charge card issuer American Express (Amex) had developed a strong reputation among consumers due in part to its Membership Rewards (MR) loyalty program, first established in 1991. Through MR, all Amex cardholders could accumulate and redeem “points” based on... View Details
Keywords: Financial Services; Customer Loyalty; Credit Cards; Marketing Strategy; Product Marketing; Brands and Branding; Customer Value and Value Chain; Value Creation; Financial Services Industry; Financial Services Industry; North America; United States
Santana, Shelle, Frances X. Frei, and Lauren G. Pickle. "Membership Rewards® from American Express." Harvard Business School Case 518-079, June 2018. (Revised January 2019.)
- 02 Jun 2023
- Blog Post
Cassidy Wald Wins Dean's Award for Service to the School and Society
and enhance Harvard Business School’s programs and processes—from admissions through career and professional development—to ensure that every student can thrive, and that our community is stronger and more empathetic. Because of her... View Details
- July–August 2021
- Article
Surfacing the Submerged State: Operational Transparency Increases Trust in and Engagement with Government
By: Ryan W. Buell, Ethan Porter and Michael I. Norton
Problem definition: As trust in government reaches historic lows, frustration with government performance approaches record highs.
Academic/practical relevance: We propose that in co-productive settings like government services, peoples’ trust and... View Details
Keywords: Government Services; Behavioral Operations; Operational Transparency; Government Administration; Service Operations; Programs; Perception; Attitudes; Behavior; Trust
Buell, Ryan W., Ethan Porter, and Michael I. Norton. "Surfacing the Submerged State: Operational Transparency Increases Trust in and Engagement with Government." Manufacturing & Service Operations Management 23, no. 4 (July–August 2021): 781–802.
- May 2016
- Case
OPET: Precision Marketing in Uncertain Times
By: Rajiv Lal, Esel Çekin and Eren Kuzucu
During Timucin Guler’s decade at OPET, a prominent fuel distributor in Turkey, he transformed the definition of marketing in the company. Under Guler’s lead, OPET, once a local player in the downstream distribution market, became the second largest fuel distributor in... View Details
Keywords: Customer Satisfaction; Customer Service; Emerging Market; Focusing On Customers; Competition; Turkey; Loyalty Program; Marketing Strategy; Downstream Distribution; Customer Relationship Management; Energy Industry; Turkey
Lal, Rajiv, Esel Çekin, and Eren Kuzucu. "OPET: Precision Marketing in Uncertain Times." Harvard Business School Case 516-087, May 2016.
- 28 Sep 2023
- News
Meet the New HBS Team Helping Alumni Clubs and Associations to Thrive
School. The Network comprises 104 clubs, including shared interest groups (SIGs) and liaisons that produce a wide range of programs and events to engage alumni in lifelong learning, networking, and making a positive impact in their... View Details
- July 2009 (Revised August 2009)
- Case
From Little Things Big Things Grow: The Clontarf Foundation Program for Aboriginal Boys
By: F. Warren McFarlan and Michael Vitale
This case focuses on the growth of an innovative non-profit institution that motivates aboriginal children to attend school by harnessing their love of football. View Details
Keywords: Nonprofit Organizations; Business or Company Management; Growth and Development Strategy; Problems and Challenges; Welfare; Education; Sports; Service Industry
McFarlan, F. Warren, and Michael Vitale. "From Little Things Big Things Grow: The Clontarf Foundation Program for Aboriginal Boys." Harvard Business School Case 910-402, July 2009. (Revised August 2009.)
- January–February 2022
- Article
Mobilizing the U.S. Military’s TRICARE Program for Value-Based Care: A Report From the Defense Health Board
By: Robert S. Kaplan, Paul R. Schaettle, Vivian S. Lee, Michael D. Parkinson, Gregory H. Gorman and Michael-Anne Browne
The U.S. Military Health System spends about $50 billion annually through its TRICARE health plans to provide care to 9.6 million active duty service members, retirees, and their families. TRICARE, historically, has used the predominant U.S. fee-for-service payment... View Details
Kaplan, Robert S., Paul R. Schaettle, Vivian S. Lee, Michael D. Parkinson, Gregory H. Gorman, and Michael-Anne Browne. "Mobilizing the U.S. Military’s TRICARE Program for Value-Based Care: A Report From the Defense Health Board." Military Medicine 187, nos. 1-2 (January–February 2022): 12–16.
- 08 Jan 2019
- News
HBX Rebrands to Harvard Business School Online to Help Extend Reach of Online Programs
Keywords: Real Estate
- January 2016
- Case
Sentient Jet: The Uber of Private Jets
By: Anat Keinan and Sandrine Crener
Founded in 1999 in the Boston area, Sentient Jet had become a leading private aviation company in the United States. Its success was built on the introduction of a groundbreaking membership program that offered business travelers the flexibility and convenience of... View Details
Keywords: Private Jets; Private Aviation; Luxury; Luxury Service; Uber; Branding; Growth Strategy; Client Acquisition; Innovative Business Model; Disruptive Innovation; Collaborative Consumption; Disruption; Disruptive Business Model; Travel; Reputation Management; Sharing Economy; Word Of Mouth; Customer Engagement; Aircraft; Membership Programs; Loyalty Program; Brand Positioning; Brand Building; Brand Differentiation; Customer Service; Exceeding Consumer Expectations; 2-way Business Model; Marketing Partnerships; Netjet; Air Transportation; Entrepreneurship; Growth and Development Strategy; Air Transportation Industry
Keinan, Anat, and Sandrine Crener. "Sentient Jet: The Uber of Private Jets." Harvard Business School Case 516-066, January 2016.
- December 2018
- Case
Tiantong & Partners: Transforming Litigation Practice in China
By: Ashish Nanda and Lisa Rohrer
Jiang Yong founded Tiantong & Partners in 2002, seeking to radically improve the level of litigation-related services in China. By 2015, Tiantong was the premier Chinese litigation firm with the highest per lawyer revenues. The firm focused exclusively on high-stakes... View Details
Keywords: Law Firm; Law Firms; Growth; Legal Industry; Regulation; Professional Services; Law; Lawsuits and Litigation; Internet and the Web; Growth and Development; Strategy; Entrepreneurship; Decision Choices and Conditions; Legal Services Industry; China
Nanda, Ashish, and Lisa Rohrer. "Tiantong & Partners: Transforming Litigation Practice in China." Harvard Business School Case 719-457, December 2018.