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  • Web

Policies, Rules & Guidelines | About

resources and to foster the well-being of community members and preserve these resources for future generations, the University must codify the rules, practices, and policies that simultaneously protect and facilitate the use of the... View Details
  • 2023
  • Article

Building the Business Case for an Inclusive Approach to Digital Health Measurement with a Web App (Market Opportunity Calculator): Instrument Development Study

By: Mitchell Tang, Yashoda Sharma, Jennifer C. Goldsack and Ariel Dora Stern
Background: The use of digital health measurement tools has grown substantially in recent years. However, there are concerns that the promised benefits from these products will not be shared equitably. Underserved populations, such as those with lower education and... View Details
Keywords: Demographics; Product Development; Health Care and Treatment; Medical Devices and Supplies Industry
Related
  • 17 Jan 2023
  • In Practice

8 Trends to Watch in 2023

As 2023 begins, businesses and employees face an uncertain economy and labor market, as the twin dilemmas of inflation and interest rates weigh on forecasts. Harvard Business School faculty share the top trends that they believe will shape the workplace and markets... View Details
Keywords: by Avery Forman
  • 24 Apr 2018
  • Op-Ed

Op-Ed: What Mark Zuckerberg Can Learn About Crisis Leadership from Starbucks

Starbucks CEO Kevin Johnson (left) meets with employees and community members in this file photo. (Photo courtesy Starbucks.) Johnson & Johnson CEO Jim Burke’s leadership during the 1982 Tylenol crisis is what we at Harvard Business... View Details
Keywords: by Bill George; Technology; Food & Beverage
  • 10 Apr 2007
  • First Look

First Look: April 10, 2007

Taxes: An Analysis Perspective Harvard Business School Note 107-047 Provides an overview of accounting for deferred taxes. The primary objective is to provide external users with a basic understanding of deferred taxes. A simple... View Details
Keywords: Martha Lagace
  • 03 May 2011
  • First Look

First Look: May 3

a means of mitigating threats to the natural environment while creating urban living capacity, by combining low carbon and resource-efficient development with the use of information and communication technologies (ICT) to better manage... View Details
Keywords: Sean Silverthorne
  • March 2015
  • Teaching Note

CVS Health: Promoting Drug Adherence

By: Leslie John, John Quelch and Robert Huckman
Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: CVS Health: Promoting Drug Adherence (515010). The case finds Helena Foulkes, Executive... View Details
Keywords: Medication Adherence; Affordable Care Act (ACA); Marketing Strategy; Communication Strategy; Customer Value and Value Chain; Decisions; Health Care and Treatment; Goals and Objectives; Resource Allocation; Marketing Communications; Consumer Behavior; Measurement and Metrics; Service Delivery; Behavior; Motivation and Incentives; Social Issues; Information Technology; Value Creation; Health Industry; Pharmaceutical Industry; Insurance Industry; Public Relations Industry; Retail Industry; United States
Related
  • 23 Jan 2024
  • Book

More Than Memes: NFTs Could Be the Next Gen Deed for a Digital World

open up markets and help build loyal communities of customers. In the following excerpt, the authors shed light on the value and potential of NFTs. Could digital “tokens” possibly be worth hundreds or thousands or even millions of... View Details
Keywords: by Dina Gerdeman; Information Technology; Technology; Financial Services
  • Web

Technology & Innovation - Faculty & Research

Technology & Innovation Technology & Innovation December 2014 Article The Distinct Effects of Information Technology and Communication Technology on Firm Organization By: Nicholas Bloom, Luis Garicano, Raffaella Sadun and John Van Reenen... View Details
  • 26 May 2015
  • First Look

First Look: May 26

strategic priorities. This article explains core links between selling initiatives and basic drivers of enterprise value, and it provides suggestions about how best to communicate strategy to busy people in the field. May 2015 Management... View Details
Keywords: Sean Silverthorne
  • 09 Nov 2010
  • First Look

First Look: November 9, 2010

Ontological Leadership Course. 4. Provide participants an opportunity to create a community of scholars, educators, and practitioners to advance the Ontological Leadership Project. 5. Inquire into the next research frontier for the... View Details
Keywords: Sean Silverthorne
  • Web

HBS - The year in Review

made a positive impact on Harvard, Harvard Business School, and/or broader communities through exceptional acts of leadership. Nominations come from across the HBS community, and recipients are recognized during graduation week. Dean’s... View Details
  • October 2023
  • Teaching Note

Metaverse Wars

By: Andy Wu and Matt Higgins
Teaching Note for HBS Case No. 723-431. Metaverse Wars recaps the development of the metaverse concept and the attendant hype, bringing the narrative up to the summer of 2023 when Meta’s big pivot looked more like a costly misstep than a stroke of strategic genius. In... View Details
Keywords: Metaverse; Strategy; Social Media; Internet and the Web; Technology Adoption; Technological Innovation; Technology Industry
Related
  • 18 Mar 2013
  • HBS Case

HBS Cases: LEGO

still connecting with the toys themselves. "One of the insights Jørgen had when he became CEO was that he needed to reconnect with the community [of loyal LEGO fans], one of the most powerful assets the company had," says... View Details
Keywords: by Maggie Starvish; Entertainment & Recreation
  • Web

Terms of Use - Alumni

without notice to users any user content that does not meet the standards set by the Alumni Website Full Terms of Use (pdf) . Email My Class or Section/Alumni Messaging Service The Alumni Messaging Service... View Details
  • 06 Jul 2023
  • News

Home Economics

In a remote village in the Mexican state of Chiapas, 13 women gather in an open-air community space. Each has arrived at their weekly meeting with a small deposit for El Banco—“the bank”—as the women have named the savings club they’ve... View Details
Keywords: April White
  • 01 Dec 2023
  • News

Thinking Ahead

in our memory in a way that numbers, which are more abstract, do not. As a behavioral economist with a focus on how information is communicated via natural language and how ideas become contagious, Assistant Professor Thomas Graeber has... View Details
Keywords: Julia Hanna; Illustrations by Chris Gash; News, Library, Internet, and Other Services; Information
  • Profile

Jean Luo

things and see how I liked entrepreneurship.” As early as November in her RC year, Jean began Outdoor Pass, an application that uses machine learning and social graphs to help users identify and participate in local activities with... View Details
Keywords: Financial Services; Tech
  • 24 Oct 2023
  • Research & Ideas

When Tech Platforms Identify Black-Owned Businesses, White Customers Buy

support Black-owned businesses. For instance, Yelp introduced a system in which users could click a button to search for and identify local Black-owned restaurants. “We wanted to know whether the programs were effective—or if they could... View Details
Keywords: by Jay Fitzgerald; Food & Beverage
  • 29 Jul 2008
  • First Look

First Look: July 29, 2008

agglomerating (e.g., universities, government). Download the paper: http://www.hbs.edu/research/pdf/09-003.pdf Communication (and Coordination?) in a Modern, Complex Organization Authors:Adam M. Kleinbaum, Toby E. Stuart, and Michael L.... View Details
Keywords: Martha Lagace