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Show Results For
- All HBS Web
(2,163)
- People (4)
- News (660)
- Research (1,189)
- Events (2)
- Multimedia (52)
- Faculty Publications (658)
- January 2000
- Case
Selecting a New Name for Security Capital Pacific Trust
A methodology for selecting a new corporate brand name is explored, highlighting different types of names, criteria and hurdles in securing new names, and legal implications. Brand identity consultancy Lippincott & Margulies guided a real estate investment trust... View Details
Fournier, Susan M., and Andrea Carol Wojnicki. "Selecting a New Name for Security Capital Pacific Trust." Harvard Business School Case 500-054, January 2000.
- June 2024 (Revised March 2025)
- Case
Wemade: (Re)Establishing Trust in Blockchain Games (A)
By: Jung Koo Kang, Charles C.Y. Wang, David Allen and Kwangmoon So
This case explores the fundamental challenges and accounting issues arising from the integration of blockchain technology into traditional business models. It features Wemade, a South Korean online gaming company that has staked its future on blockchain-based games.... View Details
Keywords: Blockchain; Cryptocurrency; Video Games; Accounting; Financial Reporting; Revenue Recognition; Games, Gaming, and Gambling; Corporate Disclosure; Information Technology; Technology Adoption; Accounting Industry; Information Technology Industry; Video Game Industry; South Korea
Kang, Jung Koo, Charles C.Y. Wang, David Allen, and Kwangmoon So. "Wemade: (Re)Establishing Trust in Blockchain Games (A)." Harvard Business School Case 124-025, June 2024. (Revised March 2025.)
- 11 Oct 2021
- News
The Science of Building Trust with Clients for Consultants
- 25 May 2018
- Working Paper Summaries
Trust and Disintermediation: Evidence from an Online Freelance Marketplace
- 2012
- Book
Restoring Trust in Organizations and Leaders: Enduring Challenges and Emerging Answers
By: Roderick Kramer and Todd Lowell Pittinsky
Recent events around the world, especially in the financial sector and with respect to government performance, have severely undermined people’s trust in both private organizations and public institutions. In no small measure, these substantial and enduring declines in... View Details
Keywords: Trust; Leadership; Public Opinion; Social Psychology; Financial Services Industry; Public Administration Industry
Kramer, Roderick, and Todd Lowell Pittinsky, eds. Restoring Trust in Organizations and Leaders: Enduring Challenges and Emerging Answers. Oxford University Press, 2012.
- 19 Jan 2023
- Research & Ideas
What Makes Employees Trust (vs. Second-Guess) AI?
When an algorithm recommends ways to improve business outcomes, do employees trust it? Conventional wisdom suggests that understanding the inner workings of artificial intelligence (AI) can raise confidence in such programs. Yet, new... View Details
Keywords: by Rachel Layne
- 10 Aug 2016
- News
The meaning of trust in the age of Airbnb
- October 1980
- Case
Commerce National Bank and Trust Co.
By: Jay O. Light
Keywords: Banking Industry
Light, Jay O. "Commerce National Bank and Trust Co." Harvard Business School Case 281-015, October 1980.
- 25 Sep 2018
- Lecture
Trust as the Foundation of Finance
By: Tarun Khanna
Khanna, Tarun. "Trust as the Foundation of Finance." Indian Institute of Banking & Finance, Mumbai, India, September 25, 2018.
- December 1975
- Case
St. Joseph Bank & Trust Co.
By: Stephen A. Greyser and John A. Quelch
Greyser, Stephen A., and John A. Quelch. "St. Joseph Bank & Trust Co." Harvard Business School Case 576-113, December 1975.
- February 1999
- Case
Guaranty Trust Bank PLC Nigeria (D)
By: Lynn S. Paine and Hal Hogan
Supplements the (A) case. View Details
Keywords: Growth and Development; Trends; Moral Sensibility; Ethics; Organizational Culture; Law; Banking Industry; Nigeria
Paine, Lynn S., and Hal Hogan. "Guaranty Trust Bank PLC Nigeria (D)." Harvard Business School Case 399-116, February 1999.
- February 1999 (Revised April 1999)
- Case
Guaranty Trust Bank PLC Nigeria (B)
By: Lynn S. Paine and Hal Hogan
Supplements the (A) case. View Details
Paine, Lynn S., and Hal Hogan. "Guaranty Trust Bank PLC Nigeria (B)." Harvard Business School Case 399-111, February 1999. (Revised April 1999.)
- 11 Nov 2013
- News
The ACA and Obama’s Trust Dilemma
- Web
Building Trusted Organizations - Course Catalog
HBS Course Catalog Building Trusted Organizations Course Number 1825 Professor of Management Practice Sandra Sucher Fall; Q2; 1.5 credits Overview Trust is the foundation of every meaningful... View Details
- 2006
- Chapter
Dynamics of Trust in Guanxi Networks
By: Roy Y.J. Chua and M. Morris
Chua, Roy Y.J., and M. Morris. "Dynamics of Trust in Guanxi Networks." In National Culture and Groups. Vol. 9, edited by Ya-Ru Chen. Research on Managing Groups and Teams. JAI Press, 2006.
- Article
Moral Dilemmas and Trust in Leaders during a Global Health Crisis
By: Jim A. C. Everett, Clara Colombatto, Edmond Awad, Paulo Boggio, Björn Bos, William J. Brady, Megha Chawla, Vladimir Chituc, Dongil Chung, Moritz A. Drupp, Shristi Goel, Brit Grosskopf, Frederik Hjorth, Alissa Ji, Caleb Kealoha, Judy S. Kim, Yangfei Lin, Yina Ma, Michel André Maréchal, Federico Mancinelli, Christoph Mathys, Asmus L. Olsen, Graeme Pearce, Annayah M. B. Prosser, Niv Reggev, Nicholas Sabin, Julien Senn, Yeon Soon Shin, Walter Sinnott-Armstrong, Hallgeir Sjåstad, Madelijn Strick, Sunhae Sul, Lars Tummers, Monique Turner, Hongbo Yu, Yoonseo Zoh and Molly J. Crockett
Trust in leaders is central to citizen compliance with public policies. One potential determinant of trust is how leaders resolve conflicts between utilitarian and non-utilitarian ethical principles in moral dilemmas. Past research suggests that utilitarian responses... View Details
Keywords: COVID-19 Pandemic; Impartial Beneficence; Utilitarian Responses; Trust; Ethics; Public Opinion; Leadership Style
Everett, Jim A. C., Clara Colombatto, Edmond Awad, Paulo Boggio, Björn Bos, William J. Brady, Megha Chawla, Vladimir Chituc, Dongil Chung, Moritz A. Drupp, Shristi Goel, Brit Grosskopf, Frederik Hjorth, Alissa Ji, Caleb Kealoha, Judy S. Kim, Yangfei Lin, Yina Ma, Michel André Maréchal, Federico Mancinelli, Christoph Mathys, Asmus L. Olsen, Graeme Pearce, Annayah M. B. Prosser, Niv Reggev, Nicholas Sabin, Julien Senn, Yeon Soon Shin, Walter Sinnott-Armstrong, Hallgeir Sjåstad, Madelijn Strick, Sunhae Sul, Lars Tummers, Monique Turner, Hongbo Yu, Yoonseo Zoh, and Molly J. Crockett. "Moral Dilemmas and Trust in Leaders during a Global Health Crisis." Nature Human Behaviour 5, no. 8 (August 2021): 1074–1088.
- 16 Aug 2021
- News
Building Trust from the Inside Out with Sandra Sucher
- 03 Sep 2019
- News