Publications
Publications
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- All HBS Web
(1,703)
- Faculty Publications (548)
- October 2019 (Revised June 2020)
- Supplement
Airbus vs. Boeing (M): MAX 8 Disasters (July 2019)
By: Ramon Casadesus-Masanell and Karen Elterman
This case describes the October 2018 and March 2019 crashes of Boeing MAX 8 jets, which together killed over 300 passengers. The planes involved in both crashes shared a problem with a software system called MCAS, which Boeing had revamped at the last minute prior to... View Details
- September 2019
- Supplement
Hidrovias do Brasil – Environmental, Social and Governance Initiatives
By: Boris Groysberg
- September 2019
- Case
Teaming Up to Win the Rail Deal at GE (A)
By: Amy Edmondson, Ranjay Gulati and Rachna Tahilyani
In 2012, Nalin Jain, then head of GE aviation for South Asia, was given the added responsibility for GE’s transportation business in India, including bidding for a $2.5 billion contract to manufacture, service and maintain 1,000 diesel locomotives for state owned... View Details
- September 2019 (Revised July 2021)
- Case
Port Competition in the Pearl River Delta
By: Willy Shih
This case examines the competition between ports and port operators in the Pearl River Delta over the last four decades. The cities surrounding the Pearl River estuary are the "workshop of the world," and the development of manufacturing in the region was heavily... View Details
Keywords: Trade Links; Global Business; Globalization; Trade; Supply Chain; Logistics; Transportation Industry; Asia; Hong Kong; China
- August 2019
- Case
Kazakhstan Railways: From the Middle of Nowhere to a Center of Trade?
By: Willy Shih and Esel Çekin
This case describes the evolution of Kazakhstan's rail connectivity strategy post-collapse of the Soviet Union and its now central role in China's Belt and Road Initiative. This meant shifting from a north-south orientation towards an east-west one, as well as the... View Details
- July 2019
- Case
Autonomous Vehicles: Smooth or Bumpy Ride Ahead?
By: Elie Ofek and Akhil Waghmare
In early 2019, transportation was set to undergo a major transformation with the advent of autonomous vehicles (AVs), also referred to as driverless cars, which were nearing completion from an R&D and testing phase. Yet many questions remained open regarding exactly... View Details
- June 6, 2019
- Article
Tesla's Advantage? 'It's the Software, Stupid.'
By: Lou Shipley
Without question, entrepreneur, innovator and engineer Elon Musk is a controversial figure, but there is no disputing that his first-to-market Tesla electric vehicles are not only revolutionizing the high-end driving experience, but also disrupting the automobile... View Details
Keywords: Tesla; Elon Musk; Autonomous Vehicle; Transportation; Software; Technology; Disruption; Auto Industry
- May 2019 (Revised September 2019)
- Case
Mobike and ofo: Dancing with Titans (A)
By: Shikhar Ghosh and Haibo Zhao
This case address pacing issues – how fast does a company need to scale? It also examines the role of investors in determining company strategy and exit.
Mobike and ofo were two dominant players in China’s emerging dockless bike-sharing market, that allowed users... View Details
Mobike and ofo were two dominant players in China’s emerging dockless bike-sharing market, that allowed users... View Details
- April 2019 (Revised March 2020)
- Case
Handy: The Future of Work? (A)
By: Nien-hê Hsieh and Kieron Stopforth
Witnessing numerous lawsuits alleging that online platform companies misclassified workers as contractors when they were actually employees, Handy’s founders faced a series of decisions. Handy was an online platform business that enabled customers to book appointments... View Details
- March 2019 (Revised May 2019)
- Case
Fetchr: A New Way of Last Mile Delivery
By: V.G. Narayanan and Eren Kuzucu
By mid-2016, five years of aggressive growth had transformed Fetchr from a small logistics startup to a 1,000-employee, full-fledged last-mile delivery company operating across four countries in the Middle East and North Africa (MENA). Already beneficiaries of the... View Details
Keywords: Startup; Decision; Financial Strategy; UAE; KSA; MENA; Cost Accounting; Business Model; Business Startups; Transformation; Cost Management; Strategy; Disruptive Innovation; Technological Innovation; Growth and Development Strategy; Growth Management; Logistics; Service Delivery; Supply Chain Management; Performance Evaluation; Mathematical Methods; Mobile and Wireless Technology; Transportation Networks; Middle East; United Arab Emirates; Dubai; Bahrain; Egypt; Saudi Arabia; North Africa
- January 2019 (Revised February 2020)
- Case
Jay Gould, 'The Most Hated Man in America'
By: Tom Nicholas, John Masko and Matthew G. Preble
Railroad magnate Jay Gould, a controversial figure in the history of U.S. capitalism, was a disruptive influence on an industry that had previously relied on formal and informal agreements to move traffic long distances across lines operated by different companies.... View Details
- December 2018
- Teaching Note
Autonomous Vehicles: The Rubber Hits the Road…but When?
By: William Kerr and James Palano
The autonomous vehicles have enormous implications for business and society. But, despite the headline-laden attention paid to the technology, there remain more questions than answers. Students will learn about the complex industry and have explicit discussions about... View Details
- November 2018 (Revised June 2019)
- Case
ofo
By: Mitchell Weiss
Dai Wei and his co-founders grew Beijing-based ofo from a school-based startup to a bike-share behemoth in a matter of months, topped an all-out market-share battle fueled with almost $1 billion in venture capital, provided 2 billion bicycle rides, soaked up the... View Details
Keywords: Ofo; Bikeshare; Scale; Platforms; Government As A Platform; Platform Mechanics; Dai Wei; Dockless Bikes; Mobike; Bike-share; Online-to-offline; Mobility; Digital Platforms; Infrastructure; Transportation; Bicycle Transportation; Growth and Development Strategy; Bicycle Industry; China; Beijing
- October 2018 (Revised July 2019)
- Case
Sidewalk Labs: Privacy in a City Built from the Internet Up
By: Leslie K. John, Mitchell Weiss and Julia Kelley
Email mking@hbs.edu for a courtesy copy.
By the time Dan Doctoroff, CEO of Sidewalk Labs, began hosting a Reddit “Ask Me Anything” session in January 2018, he had only nine months remaining to convince the people... View Details
By the time Dan Doctoroff, CEO of Sidewalk Labs, began hosting a Reddit “Ask Me Anything” session in January 2018, he had only nine months remaining to convince the people... View Details
Keywords: Public Entrepreneurship; Govtech; CivicTech; Smart Cities; City Innovation; Government Innovation; Privacy; Sidewalk Labs; Dan Doctoroff; Entrepreneurship; Public Sector; Consumer Behavior; Governance; Business and Government Relations; Innovation and Invention; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; Canada
- October 2018 (Revised September 2020)
- Case
Testing Autonomy in Pittsburgh
By: Mitchell Weiss and Brittany Urick
Pittsburgh’s mayor had been among the first to welcome self-driving vehicles but was now one of many needing to react after a pedestrian fatality involving an autonomous Uber in Arizona. He had originally preferred to roll out “the red carpet” instead of the “red... View Details
Keywords: Public Entrepreneurship; Government Innovation; Government Experimentation; Autonomous Vehicles; Mayor; Mayor Peduto; Cities; Mobility; Automation; Uber; Argo Ai; Aurora Innovation; Aptiv; Entrepreneurship; Public Sector; Innovation and Invention; Transportation; City; Safety; Business and Government Relations; Transportation Industry; Transportation Industry; United States; Pennsylvania; Pittsburgh
- September 2018 (Revised November 2018)
- Case
Careem: Base Camp or Mountain Peak? Designing an OS for Scaling
By: Shikhar Ghosh, Gamze Yucaoglu and Alpana Thapar
This case focuses on designing a fast growing organization. It is part of a two-case set that is taught together to cover the scaling journey.
Careem, a Dubai-based ride-hailing service aimed to ‘simplify and improve the lives of people, and build an awesome... View Details
Careem, a Dubai-based ride-hailing service aimed to ‘simplify and improve the lives of people, and build an awesome... View Details
- September 2018
- Case
SJF Ventures—Transforming Transportation with TransLoc?
By: Shawn Cole and Caitlin Reimers Brumme
- August 2018
- Case
BlackBuck (A)
By: Shikhar Ghosh and Shweta Bagai
The case presents the challenges of scaling an asset-heavy company (that relies on its operations). It highlights how decisions on the early team impact a company’s ability to scale, linkage between growth and cash flows, as well the organizational impact of high... View Details
- July 2018 (Revised November 2018)
- Case
Hidrovias do Brasil: Navigating Unchartered Waters
By: Boris Groysberg and Sarah L. Abbott
Since its founding eight years earlier, Hidrovias do Brasil (“Hidrovias”), an integrated logistics provider serving corporate customers exporting products from South America via the Atlantic Ocean, had grown to 900 employees and $253 million in annual revenues.... View Details
- June 2018
- Case
American Airlines' Value Pricing (Abridged)
By: Alvin J. Silk and Sunil Gupta
This is an abridged version of the 1992 case where American Airlines (AA) launched "Value Pricing" in an attempt to simplify the pricing structure of the airline industry. AA expected that this plan would benefit not only consumers, but also AA and the entire airline... View Details