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Publications

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  • All HBS Web  (369)
    • People  (1)
    • News  (145)
    • Research  (150)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (69)

Show Results For

  • All HBS Web  (369)
    • People  (1)
    • News  (145)
    • Research  (150)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (69)
← Page 8 of 369 Results →
  • 15 Dec 2003
  • Research & Ideas

The New Global Business Manager

competitive by integrating activities and coordinating resources across national borders. At the same time, they also need to be sensitive and responsive to national differences in consumer tastes and government requirements, for example.... View Details
Keywords: by Cynthia Churchwell
  • 01 Jun 2023
  • News

In My Humble Opinion: Very Continental

developing infrastructure projects and intra-Africa trade as well as those in value-added exports from Africa to international markets. “I’m happiest about a project when I feel we’ve established a real basis for sustainable development at scale,” she says. In high... View Details
Keywords: Julia Hanna; investment; exports; infrastructure; life experience; finance; Finance
  • 10 Sep 2020
  • Research & Ideas

The COVID Two-Step for Leaders: Protect and Pivot

decided to promote the idea of wine tastings from home. Customers can order a tasting package from the company website, including the wine, tasting notes and a link to a video... View Details
Keywords: by Boris Groysberg and Katherine Connolly Baden
  • 20 Feb 2019
  • Research & Ideas

Rocket-tunity: Can Private Firms Turn a Profit in Space?

founded by billionaire Branson, wants to sell short, suborbital flights, in which passengers get a taste of zero gravity and see the Earth’s curvature. Virgin Galactic’s SpaceShipTwo commercial vehicle made its inaugural trip into space... View Details
Keywords: by Scott Wallask; Aerospace; Tourism; Transportation
  • 01 Dec 2022
  • News

Singing to the Corn

layoffs. Even so, I remember someone pointing at me in a bar, and we hustled out of there. It certainly left a taste in my mouth of the power of strategy and thought, but I felt really bad about it.” The tension between straight-ahead... View Details
Keywords: Julia Hanna; photographed by Vance Jacobs; Agriculture
  • 18 Jun 2018
  • Research & Ideas

Warning: Scary Warning Labels Work!

Marketers can make a bottle of sugar water look like golden elixir. Can health advocates sour the taste for consumers? (SteveDF) San Francisco is in a three-year battle with the American Beverage Industry over whether soda companies can... View Details
Keywords: by Dina Gerdeman; Advertising; Public Relations
  • 16 Aug 2004
  • Research & Ideas

Luxury Isn’t What It Used to Be

tasting and flavor pairings, and chocolate decoration techniques. "It involves being a leader in connoisseurship and giving our customers a real, value-added experience by learning and connecting with the category," Koen... View Details
Keywords: by Julia Hanna; Consumer Products
  • 01 Feb 2002
  • News

It's academic. (Not!)

Wasserman Taking the Game to a New Level: Zeynep Ton Finding Reason in the Irrational: Ulrike Malmendier Star Search: Boris Groysberg On the Case: First-Year Professors Develop a Taste for Teaching The Big Aha When Noam Wasserman enrolled... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 23 Jan 2013
  • Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

transaction. "It functions that way for the same reason that eBay doesn't buy all of the products offered on its website," says Hagiu. "There's just too much stuff and too much risk. It can grow much faster and serve a wider range of View Details
Keywords: by Julia Hanna
  • 20 Jan 2023
  • News

Free Spirits

Tilden’s cofounders, the year ahead will be a big one. They took a break one afternoon at HBS last fall to share their story, along with a tasting of the product. Sitting at a long table in the Spangler dining room, Wood pulled open the... View Details
Keywords: Jen McFarland Flint; Food Services and Drinking Places; Hospitality

    R. David Thomas

    A high school dropout, Thomas began his career running four Kentucky Fried Chicken restaurants. In 1969, he opened his first Wendy's Restaurant in Columbus, Ohio. Thomas focused Wendy's successful marketing and advertising on simple, good View Details
    Keywords: Restaurants & Lodging
    • Portrait Project

    Anne Morriss

    with faith. I plan to surprise my body with the amount of laughter it has to sustain, to own my WASPy taste for Chardonnay and racket sports. Clarice, I plan to agree with you: I will not just find hope and possibility. I will find... View Details
    • 01 Mar 2014
    • News

    In My Humble Opinion: Ian Calhoun (MBA 2010)

    seating. "We're a second-story restaurant located in a train depot." Beets? Basta! "I think people describe them as tasting earthy. To me, they taste like dirt. We did have a really awesome vegetarian tart... View Details
    Keywords: Hanna, Julia; 80 Thoreau; Food Services and Drinking Places; Hospitality
    • 01 Sep 2003
    • News

    Going Down Easy

    cuisine, for example, took up the finer points of roux preparation and crawfish boiling. The Well-Seasoned Traveler has been praised for what the Times-Picayune called its “patient, thoughtful, and literally tasteful tone.” Duda, the... View Details
    Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Motion Picture and Sound Recording Industries; Information
    • 01 Mar 2014
    • News

    No Small Beer

    cheese pairing of their wares. —Dan Morrell Taste Tester In his program, Daniels teaches everything from beer economics to taste and flavor. Ray Daniels's Cicerone Certification Program is aiming to build a... View Details
    Keywords: Morrell, Daniel; craft beer; Food and Beverage Stores; Retail Trade
    • Web

    Brew Club | MBA

    to cultivate a community of beer enthusiasts to connect them to the growing beer industry and each other through brewery tours, beer education, and social events. Annual Events Speaker Series Quarterly Brewery Tours Seasonal Beer Tastings... View Details
    • Web

    Whisky, Bourbon & Spirits Society | MBA

    tastings Mixology classes Distillery tours Industry events & treks Kentucky Derby Party Club Email Address wbss@studentclubs.hbs.edu Club Co-Presidents Jenny Xiao Marguerite Joutz Morgan Marquez Ryan Jackson Mailing Address Student Clubs... View Details
    • Portrait Project

    PJ Kim

    I am the 2005 Pad Thai Eating Champion of Boston. I ate 4 large platters in 30 minutes. My picture hung outside of 9 Tastes Thai Restaurant in Harvard Square for an entire year. I put it on my resume. It got me to the final rounds in all... View Details
    • 12 Oct 2022

    Esperanza Mock Case Session

    Get a taste of the HBS classroom experience! Join us for a mock case session featuring the case authors, weighing the pros and cons of pursuing an MBA. Registrants will receive the Esperanza case, Latinos & the MBA Option, in advance and... View Details
    • Web

    Asia Pacific - Global Activities 2020

    region by assisting with faculty research and engaging with local alumni and other business leaders. Bringing a Taste of Japan to the World At HBS, Yasu Sasago (MBA 2020) gained the business skills that have enabled him to pursue his... View Details
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