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← Page 8 of 1,132 Results →
  • 2014
  • Other Teaching and Training Material

Marketing Reading: Segmentation and Targeting

By: Sunil Gupta
This Reading introduces two of the integral parts of any marketing strategy: segmentation and targeting. It covers, first, all of the methods, techniques, and variables with which a business first uncovers the full range of its potential customers and then... View Details
Keywords: Behavioral Segmentation; Conjoint Analysis; Demographic Segmentation; Geographic Segmentation; Market Opportunities; Market Segmentation; Marketing; Marketing Strategy; Psychographic Segmentation; Unethical Marketing Practices; United States
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Gupta, Sunil. "Marketing Reading: Segmentation and Targeting." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8219, 2014.
  • 08 Jan 2018
  • Working Paper Summaries

Come Together: Firm Boundaries and Delegation

Keywords: by Laura Alfaro, Nick Bloom, Paola Conconi, Harald Fadinger, Patrick Legros, Andrew F. Newman, Raffaella Sadun, and John Van Reenen
  • May 2004 (Revised December 2004)
  • Case

Slingshot Technology, Inc. (B)

By: Lynda M. Applegate and Elizabeth Collins
Slingshot Technology Inc. (STI) is a privately held software start-up founded in 1995 focused on identifying emerging spaces in the IT services industry and partnering with vendors selling promising but unproven technologies in those spaces. The vendors used STI to... View Details
Keywords: Organizational Change and Adaptation; Private Ownership; Opportunities; Partners and Partnerships; Information Technology; Entrepreneurship; Applications and Software; Intellectual Property; Business Startups; Information Technology Industry
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Applegate, Lynda M., and Elizabeth Collins. "Slingshot Technology, Inc. (B)." Harvard Business School Case 804-023, May 2004. (Revised December 2004.)
  • May 2004
  • Supplement

Slingshot Technology, Inc. Supplement: Partnership Agreements

By: Lynda M. Applegate and Elizabeth Collins
Slingshot Technology Inc. (STI) is a privately held software start-up founded in 1995 focused on identifying emerging spaces in the IT services industry and partnering with vendors selling promising but unproven technologies in those spaces. The vendors used STI to... View Details
Keywords: Entrepreneurship; Business Startups; Emerging Markets; Partners and Partnerships; Intellectual Property; Information Technology Industry; Consulting Industry
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Applegate, Lynda M., and Elizabeth Collins. "Slingshot Technology, Inc. Supplement: Partnership Agreements." Harvard Business School Supplement 804-025, May 2004.
  • May 2004 (Revised December 2004)
  • Case

Slingshot Technology, Inc. (A)

By: Lynda M. Applegate and Elizabeth Collins
Slingshot Technology Inc. (STI) is a privately held software start-up founded in 1995 focused on identifying emerging spaces in the IT services industry and partnering with vendors selling promising but unproven technologies in those spaces. The vendors used STI to... View Details
Keywords: Organizational Change and Adaptation; Private Ownership; Opportunities; Partners and Partnerships; Entrepreneurship; Applications and Software; Intellectual Property; Business Startups; Information Technology Industry
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Applegate, Lynda M., and Elizabeth Collins. "Slingshot Technology, Inc. (A)." Harvard Business School Case 804-022, May 2004. (Revised December 2004.)
  • 16 Apr 2001
  • Research & Ideas

Breaking the Code of Change

Leadership Top-down Participative Focus Structure and systems Culture Planning Programmatic Emergent Motivation Incentives lead Incentives lag Consultants Large/ knowledge-driven Small/ process-driven That is, each of them does promote... View Details
Keywords: by Michael Beer & Nitin Nohria
  • September 2009 (Revised January 2012)
  • Case

Suntech Power

By: Richard H.K. Vietor
Suntech, a Chinese manufacturer of photovoltaic cells and solar panels, is the third largest solar company in the world. About 90 percent of its sales have been in Europe—especially Germany and Spain. But with its new "pluto" technology, and with new governmental... View Details
Keywords: Solar Power; Renewable Energy; Globalized Markets and Industries; Competition; Market Entry and Exit; Business and Government Relations; Expansion; Strategy; Energy Industry; Green Technology Industry; China
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Vietor, Richard H.K. "Suntech Power." Harvard Business School Case 710-013, September 2009. (Revised January 2012.)
  • 08 Jan 2015
  • News

Healthcare strategy 2015 — Back to the basics: 12 key thoughts

    High Commitment High Performance: How to Build A Resilient Organization for Sustained Advantage

    How to create the high-performance, high-commitment organization.

    Integrating knowledge from strategic management, performance management, and organization design, strategic human resource expert and Harvard Business School Professor Michael Beer outlines... View Details

    • 2005
    • Book

    Fit In Stand Out: Mastering the FISO Factor, The Key to Leadership Effectiveness in Business and Life

    By: Blythe J. McGarvie
    While studying and practicing business effectiveness, leadership expert Blythe McGarvie uncovered a vital lesson: successful leaders are systems thinkers. Two forces power business systems: integration (Fit In) and transformation (Stand Out). By mastering the FISO... View Details
    Keywords: Integration; Leadership; Transformation
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    McGarvie, Blythe J. Fit In Stand Out: Mastering the FISO Factor, The Key to Leadership Effectiveness in Business and Life. McGraw-Hill, 2005.
    • July 2007 (Revised January 2008)
    • Case

    Turnaround at the Veterans Health Administration (A)

    By: Amy C. Edmondson, Brian R. Golden and Gary J. Young
    Investigates the challenges that Dr. Kenneth W. Kizer confronted in seeking to create organizational change at the largest integrated health care system in North America, the Veterans Health Administration (VHA). Kizer was appointed as the Under Secretary of Health, to... View Details
    Keywords: Problems and Challenges; Organizational Change and Adaptation; Transformation; Leadership; Consolidation; Health Care and Treatment; Service Delivery; Health Industry; Public Administration Industry; North and Central America
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    Edmondson, Amy C., Brian R. Golden, and Gary J. Young. "Turnaround at the Veterans Health Administration (A)." Harvard Business School Case 608-061, July 2007. (Revised January 2008.)
    • 20 Mar 2012
    • First Look

    First Look: March 20

      PublicationsCapitalism: Its Origins and Evolution as a System of Governance Author:Bruce R. Scott Publication:Springer-Verlag, 2011 Abstract Two systems of governance, capitalism and democracy, prevail in... View Details
    Keywords: Sean Silverthorne
    • October 2003 (Revised March 2004)
    • Case

    Symbian: Setting the Mobility Standard

    By: Fernando F. Suarez and Thomas R. Eisenmann
    Symbian, a joint venture owned by companies who collectively sold a dominant share of the world's cell phones, faced competition from Microsoft in developing the operating system for "smartphones," which integrated mobile communications and computing functions. In... View Details
    Keywords: Competition; Joint Ventures; Information Technology; Software; Wireless Technology; Mobile Technology; Information Technology Industry; Telecommunications Industry
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    Suarez, Fernando F., and Thomas R. Eisenmann. "Symbian: Setting the Mobility Standard." Harvard Business School Case 804-076, October 2003. (Revised March 2004.)
    • December 2009 (Revised May 2012)
    • Case

    Koo Foundation Sun Yat-Sen Cancer Center: Breast Cancer Care in Taiwan

    By: Michael E. Porter, Jennifer F Baron and C. Jason Wang
    Taiwan's Koo Foundation Sun Yat-Sen Cancer Center has developed an integrated, team-based care delivery model for breast cancer care that is being expanded to other cancer types in 2009. A decade earlier, President and CEO Dr. Andrew Huang and the Center had worked... View Details
    Keywords: Health Care and Treatment; Medical Specialties; Service Delivery; Outcome or Result; Performance Effectiveness; Quality; Integration; Health Industry; Insurance Industry; Taiwan
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    Porter, Michael E., Jennifer F Baron, and C. Jason Wang. "Koo Foundation Sun Yat-Sen Cancer Center: Breast Cancer Care in Taiwan." Harvard Business School Case 710-425, December 2009. (Revised May 2012.)
    • September 1994
    • Case

    BayFunds

    By: Alvin J. Silk, Lisa Klein Pearo and Jamie Harper
    In June, 1994, the Senior Vice President of BayBank's Investment Management Group is preparing a strategic plan for her organization's line of mutual funds. Sixteen months earlier, BayBank, Massachusetts's leading retail bank, had entered the mutual fund business by... View Details
    Keywords: Banks and Banking; Marketing Strategy; Brands and Branding; Investment Funds; Product Marketing; Integration; Financial Services Industry
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    Silk, Alvin J., Lisa Klein Pearo, and Jamie Harper. "BayFunds." Harvard Business School Case 595-031, September 1994.
    • September 2021 (Revised October 2021)
    • Case

    Dream: Impact Through Real Estate

    By: Michael Chu and John Masko
    The Canadian city of Toronto had one of the largest housing affordability problems of any city in the developed world. One company trying to address this problem was Dream, one of the largest real estate groups in Canada. In 2021, Dream had just launched a new system... View Details
    Keywords: Impact Investing; Real Estate Development; Renewable Energy; Energy Conservation; Income; Values and Beliefs; Borrowing and Debt; Equity; Private Equity; Public Equity; Financing and Loans; City; Government Legislation; Immigration; Housing; Corporate Social Responsibility and Impact; Mission and Purpose; Property; Business and Government Relations; Civil Society or Community; Human Needs; Sustainable Cities; Environmental Sustainability; Social Enterprise; Real Estate Industry; Canada; Toronto
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    Chu, Michael, and John Masko. "Dream: Impact Through Real Estate." Harvard Business School Case 322-041, September 2021. (Revised October 2021.)
    • February 2025
    • Tutorial

    Preparing Business Leaders for an Era of Climate Instability: Understanding and Managing Physical Climate Risk

    By: Michael W. Toffel and Spencer Glendon
    In this compelling video, Spencer Glendon, founder of Probable Futures and Executive Fellow at Harvard Business School, describes the profound implications of climate change for businesses, the economy, and societies around the world. Drawing from his background in... View Details
    Keywords: Modeling; Climate Change; Adaptation; Risk and Uncertainty; Risk Management; Forecasting and Prediction
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    Toffel, Michael W., and Spencer Glendon. Preparing Business Leaders for an Era of Climate Instability: Understanding and Managing Physical Climate Risk. Harvard Business School Tutorial 625-709, February 2025. (Click here for HBP Educators link.)
    • January 2025
    • Technical Note

    AI vs Human: Analyzing Acceptable Error Rates Using the Confusion Matrix

    By: Tsedal Neeley and Tim Englehart
    This technical note introduces the confusion matrix as a foundational tool in artificial intelligence (AI) and large language models (LLMs) for assessing the performance of classification models, focusing on their reliability for decision-making. A confusion matrix... View Details
    Keywords: Reliability; Confusion Matrix; AI and Machine Learning; Decision Making; Measurement and Metrics; Performance
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    Neeley, Tsedal, and Tim Englehart. "AI vs Human: Analyzing Acceptable Error Rates Using the Confusion Matrix." Harvard Business School Technical Note 425-049, January 2025.

      Financing the African Colonial State: The Revenue Imperative and Forced Labor

      Although recent studies on African colonial tax systems have deepened our understanding of early fiscal capacity building efforts in the region, they have largely... View Details

      • 2010
      • Working Paper

      Trade Policy and Firm Boundaries

      By: Laura Alfaro, Paola Conconi, Harald Fadinger and Andrew F. Newman
      We study how trade policy affects firms' ownership structures. We embed an incomplete contracts model of vertical integration choices into a standard perfectly-competitive international trade framework. Integration decisions are driven by a trade-off between the... View Details
      Keywords: Trade; Policy; Vertical Integration; Business and Government Relations; Boundaries; Ownership; Mathematical Methods
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      Alfaro, Laura, Paola Conconi, Harald Fadinger, and Andrew F. Newman. "Trade Policy and Firm Boundaries." NBER Working Paper Series, No. 16118, June 2010.
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