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Show Results For
- All HBS Web
(388)
- People (1)
- News (77)
- Research (187)
- Events (3)
- Multimedia (1)
- Faculty Publications (58)
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- 11 Apr 2000
- Research & Ideas
Financial Services 24/7
reacting to similar challenges. As trendy financial dot-coms with huge technology and advertising budgets emerge offering everyone an equal—and inexpensive—chance to trade stock, apply for a loan, buy insurance, or pay a bill, traditional... View Details
Keywords: by Susan Young
- 25 Sep 2006
- Research & Ideas
How Software Platforms Revolutionize Business
As digital technologies become more ubiquitous, so will software platforms. They can potentially reduce search and transaction costs for any imaginable economic transaction. Today we can already search for,... View Details
- 07 Jun 2011
- First Look
First Look: June 7
respond? The business ran on a radically new model in which a stable of 10,000 freelance contributors supplied content, the Internet's search engines brought it 75 million readers each month, and advertising... View Details
Keywords: Sean Silverthorne
- 10 Aug 2016
- Research & Ideas
Prospective Students Steer Clear of Schools Rocked by Scandal
stock of his corporate sponsors dropped, as did sales of Nike golf balls. A college’s well publicized scandal can open the eyes of prospective students. Source: SIphotography But Luca reasoned that many colleges wrestle with drinking and... View Details
- 05 Jan 2010
- First Look
First Look: January 5
concerns. Download the paper: http://www.hbs.edu/research/pdf/10-047.pdf PublicationsOptimal Auction Design and Equilibrium Selection in Sponsored Search Auctions Authors:Benjamin Edelman and Michael... View Details
Keywords: Martha Lagace
- 04 Jun 2001
- Research & Ideas
RealNetworks, CNET, and Judo Strategy
short time ago is that there is now no room for error. You need real businesses, real revenue, real profits, and real cash flows." Yoffie asked the panelists to consider three questions: Since click-through rates on Internet ads have been almost non-existent, is... View Details
Keywords: by Jim Aisner
- 12 Feb 2013
- First Look
First Look: Feb. 12
static, envy-free equilibria. Furthermore, convergence is efficient, and the entry of low-quality advertisers does not slow convergence. Because our approach predominantly relies on assumptions common in the View Details
Keywords: Sean Silverthorne
- 02 Feb 2016
- First Look
February 2, 2016
they find that Google's prominent placement of its Flight Search service increased the clicks on paid advertising listings by more than half while decreasing the clicks on organic View Details
Keywords: Sean Silverthorne
- 18 Jul 2005
- Research & Ideas
Identify Emerging Market Opportunities
example, because the data sources and credit histories that firms draw on in the West don't exist in emerging markets. Market research and advertising are in their infancy in developing countries, and it's difficult to find the deep... View Details
- 17 Sep 2001
- Research & Ideas
Let Customers Call the Shots
definition of that for the layman? How long has the concept been around in marketing? Wathieu: The idea involves letting consumers take control of variables that are conventionally pre-determined by marketers: product characteristics, place of access, exposure to View Details
Keywords: by Martha Lagace
- 07 Feb 2012
- First Look
First Look: February 7
survey a sampling of the research questions these data help to answer. Advertising Disclosures: Measuring Labeling Alternatives in Internet Search Engines Authors:Benjamin G. Edelman and Duncan S. Gilchrist... View Details
Keywords: Sean Silverthorne
- 15 Jul 2015
- Research & Ideas
Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday
show that Prime members spend almost double the money of other customers," Gupta said. "And the conversion from search to purchase for those customers is something like four to five times higher. There is no question that Prime... View Details
- 10 Aug 2010
- First Look
First Look: August 10
that search engine advertisements tend to be less safe than the corresponding organic listings. Least-Cost Avoiders in Online Fraud and Abuse Author:Benjamin G. Edelman Publication:IEEE Security and Privacy... View Details
Keywords: Martha Lagace
- 31 Aug 2010
- First Look
First Look: August 31
Financial Studies (forthcoming) Abstract This paper examines the impact of leveraged buyout firms' bank relationships on the terms of their syndicated loans. Using a sample of 1,590 loans financing private equity sponsored leveraged... View Details
Keywords: Sean Silverthorne
- 29 Apr 2002
- Research & Ideas
Star Power! How to Win in Professional Services
office. An executive search professional refuses the headaches associated with leading a practice area. Information technology consultants resist management assignments, for fear they'll become "administrators." Aggressive... View Details
Keywords: by Jay W. Lorsch & Thomas J. Tierney
- 28 Aug 2006
- Research & Ideas
Online Match-Making with Virtual Dates
variation of online shopping. Rather than just study the problem, they also came up with a possible solution: Virtual Dates. The researchers began their work by talking to online-dating-site users about their experiences, supplementing these conversations with surveys... View Details
- 03 Mar 2009
- First Look
First Look: March 3, 2009
relative to one-sided markets. Download the paper: http://www.hbs.edu/research/pdf/08-011.pdf Why Do Intermediaries Divert Search? (revised) Authors:Andrei Hagiu and Bruno Jullien Abstract We analyze the incentives to divert search for an... View Details
Keywords: Martha Lagace
- 30 May 2017
- First Look
First Look at New Research and Ideas, May 30
maintenance and repair parts and equipment in the U.S., had just held its November 2014 board meeting. The meeting had been productive but not without some soul searching for both the company’s management team and financial sponsors. Was... View Details
Keywords: Sean Silverthorne
- 17 Nov 2020
- In Practice
How Retailers Can Thrive in a Shopping Season Like No Other
value than e-commerce, such as immediacy, curated selection, or allowing touch and feel of non-digital experiential goods. Thinking of online shopping as a compliment and an opportunity, rather than as a substitute and a threat to offline shopping, and View Details
- 06 Feb 2018
- First Look
First Look at New Research and Ideas: February 6, 2018
Quasi-Experiment By: Israeli, Ayelet Abstract—This paper investigates a manufacturer’s ability to influence compliance rates among its authorized online retailers by exploiting changes in the Minimum Advertised Price (MAP) policy and in... View Details