Software Sales - Publications - Faculty & Research

17 May 2011
First Look

First Look: May 17

Talismark, which helped its customers manage their waste, was considering re-engineering its business fundamentals to dramatically increase profitability by changing its sales and information processes. Implementing the changes would be... View Details

Keywords: Sean Silverthorne

28 Oct 2008
First Look

First Look: October 28, 2008

important predictor of product performance, product variety, process flexibility and industry evolution. We explore this relationship in the software industry by use of a technique called Design Structure Matrices (DSMs), which allows us... View Details

Keywords: Martha Lagace

28 Aug 2018
First Look

New Research and Ideas, August 28, 2018

to have scaled their software startup, InsightSquared, to $2 million in revenue and secured an $8 million round of venture capital. However, they disagreed on the path ahead, specifically on the sales and... View Details

Keywords: Dina Gerdeman

27 May 2009
First Look

First Look: May 27, 2009

($5): http://papers.nber.org/papers/w14699 Forced Sales and House Prices Authors:John Y. Campbell, Stefano Giglio, and Parag Pathak Abstract This paper uses data on house transactions in the state of Massachusetts over the last 20 years... View Details

Keywords: Martha Lagace

25 Apr 2023
Op-Ed

How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model

under globally recognized brand names, including the private labels of mass merchants such as Walmart, Costco, and Target. Most of those profits accrued to the brands, rather than the Chinese suppliers. E-commerce and the gradual supplanting of the View Details

Keywords: by John Deighton; Fashion; Retail; Consumer Products

17 Nov 2015
First Look

November 17, 2015

performance. O'Rourke and her team were able to drive almost immediate improvement in the district's sales growth and profitability and in other key areas such as customer service scores. How can O'Rourke ensure that these stores continue... View Details

Keywords: Sean Silverthorne

Web

Placement - Doctoral

Katherine B. Coffman , Samuel G. Hanson , Robin Greenwood , and Tarek Hassan Jeff Gortmaker Business Economics, 2025 Placement: New York University Stern School of Business, Economics Department Dissertation: Open Source Software... View Details

26 Apr 2023
In Practice

Is AI Coming for Your Job?

example, AI has fundamentally shifted the nature of Wall Street trading. It determines credit scores for existing and potential customers, screens applicants, assists in hiring, responds in real time to queries, and suggests new courses of action. "AI systems help... View Details

Keywords: by Kristen Senz; Technology

September 1999
Case

Project Dreamcast: Serious Play at Sega Enterprises Ltd. (A)

By: Stefan H. Thomke and Andrew Robertson

Focuses on the ongoing competitive battles in the global home video game market that is estimated to exceed $15 billion by 1999 in the United States and Japan alone. Describes how Sega Enterprises has redesigned its development processes to create a revolutionary... View Details

Keywords: Games, Gaming, and Gambling; Competitive Strategy; Technological Innovation; Growth and Development Strategy; Partners and Partnerships; Product Development; Business Growth and Maturation; Market Entry and Exit; Sales; Entertainment and Recreation Industry; Computer Industry

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11 Apr 2007
Research & Ideas

Adding Time to Activity-Based Costing

McKinsey to found Acorn Systems where he developed software to incorporate time equations into ABC. The software modeled how, for example, the time to process a customer order would vary depending on whether... View Details

Keywords: by Sarah Jane Gilbert

14 Feb 2017
First Look

First Look at New Research: February 14

important role in reducing both the real and financing frictions faced by small businesses. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=52278 Where Should We Build a Mall? The Formation of Market Structure and Its Effect on View Details

Keywords: Sean Silverthorne

December 1996 (Revised June 1998)
Case

Midnight Networks, Inc.

By: H. Kent Bowen and Marilyn Matis

Midnight Networks, Inc., is a small computer network validation company. This case describes how the five founders built their business from operations earnings and how they established "best practices" operational processes to run their firm successfully. Operational... View Details

Keywords: Corporate Entrepreneurship; Business or Company Management; Operations; Organizational Culture; Applications and Software; Business Startups; Business Growth and Maturation; Information Technology Industry; Massachusetts

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Web

Great American Business Leaders of the 20th Century - Leadership

Louis V. Gerstner, Jr. IBM, 1993–2002 Jean Paul Getty Getty Oil Company, 1956–1976 Amadeo Peter Giannini Bank of America, 1904–1936 Lawrence M. Giannini Bank of America, 1936–1952 Fred M. Gibbons Software Publishing Company, 1980–1994... View Details

13 Dec 2011
First Look

First Look: Dec. 13

whether, when, and for which type of customer the introduction of a new channel helps and hurts sales in existing channels. Our framework separates short- and long-run effects by analyzing underlying channel capabilities. It suggests that... View Details

Keywords: Sean Silverthorne

01 Jul 2008
First Look

First Look: July 1, 2008

b01/en/common/item_detail.jhtml?id=308065 ScriptLogic®: Point, Click, Done! Harvard Business School Case 508-114 ScriptLogic is a software company that has built a product portfolio that fits under a 'Point, Click, Done!' umbrella; its... View Details

Keywords: Martha Lagace

30 Jan 2007
First Look

First Look: January 30, 2007

should be designed to fit the corporate strategy. Although the results are capable of alternative interpretations, analysis provides no support for the view that "lean and mean" headquarters lead to better performance. Asset Fire View Details

Keywords: Martha Lagace

07 Jul 2022
HBS Case

How a Multimillion-Dollar Ice Cream Startup Melted Down (and Bounced Back)

a second location in Gowanus. That location was a huge success, too, with total sales of $1.4 million. The Disney partnership The couple dared to dream that they could one day develop into a household name like Ben & Jerry’s, which... View Details

Keywords: by Pamela Reynolds

Web

South Asia - Global

for yield estimation and program evaluation. June 2025 Case TagHive: Edtech Pricing and Distributor Decisions By: Isamar Troncoso , Frank V. Cespedes and Stacy Straaberg Education technology (edtech) company TagHive, founded in 2017, used a direct View Details

23 Jun 2009
First Look

First Look: June 23

Principles that Matter: Sustaining Software Innovation from the Client to the Web Author:Marco Iansiti Abstract Economic analysis often reviews the role of principles—such as respect for intellectual property rights—in driving innovation.... View Details

Keywords: Martha Lagace

July 2019 (Revised May 2021)
Case

Acelerex

By: John R. Wells and Benjamin Weinstock

In early 2019, Randell Johnson, Founder and Chief Executive of Acelerex, was reflecting on the company’s first year of rapid growth and the challenges of scaling the business that lay ahead. Acelerex was riding the waves of change taking place in electrical power grids... View Details

Keywords: Energy; Energy Sources; Growth Management; Expansion; Global Strategy; Cash Flow; Energy Industry; Web Services Industry; Consulting Industry

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