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- All HBS Web (218)
- Faculty Publications (30)
Show Results For
- All HBS Web (218)
- Faculty Publications (30)
- 24 Apr 2012
- First Look
First Look: April 24
insights; describes how the technique should be adapted for use in an entrepreneurial context; and offers tips and cautions about applying the technique. The techniques include customer surveys, usability tests, market trials, split tests, and Net View Details
Keywords: Carmen Nobel
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
consumers and in the communities where we operated. Contrary to competitive motives that seek to improve companies' market share, the risk management motivation mainly attempted to preserve a favorable status quo. Very often these were... View Details
- 15 Dec 2014
- Research & Ideas
Deconstructing the Price Tag
they might get upset," John says. "But that's not necessarily the case." Consumers enmeshed in private, longstanding relationships with the brand were just as likely as newcomers to respond favorably to cost transparency. Cost... View Details
- 14 Oct 2014
- First Look
First Look: October 14
considerations favoring longer-term debt may be overstated and suggest that there are several advantages to issuing greater quantities of short-term debt. Under current institutional arrangements, neither the Federal Reserve nor the... View Details
Keywords: Sean Silverthorne
- 03 Mar 2011
- Research & Ideas
HBS Faculty on Revolution in the Middle East and North Africa
in our diplomacy but simultaneously promotes a nuanced foreign policy. For example, it does not obligate us to intervene or lend support simply because a country is heading toward majority rule. What we would need to assess in each case... View Details
- 01 Dec 2000
- News
Latin America's Decade
accordingly. But despite this favorable trend in the business climate, further improvements are urgently needed. HBS professor Pankaj Ghemawat, whose research focuses on cross-border competition, notes, "It's hard to make generalizations... View Details
- 30 Apr 2007
- Research & Ideas
All Eyes on Slovakia’s Flat Tax
attractive for investors. Jensen: Similarly, voters in Finland decided to oust the ruling Social Democrats in favor of parties promoting tax cuts in response to the attraction of neighboring Estonia's flat... View Details
Keywords: by Martha Lagace
- 16 Feb 2016
- First Look
February 16, 2016
a binary choice of build or buy, today's advertisers frequently pursue hybrid policies of build and buy to procure the customized bundle required to develop, produce, and implement relevant, resonant promotional campaigns. Increasing... View Details
Keywords: Sean Silverthorne
- 16 Sep 2014
- First Look
First Look: September 16
bridging. We conclude by highlighting fruitful avenues for cross-disciplinary dialogue in the hope of promoting future research on emerging markets and defining the next frontier of institutional theory in organizational analysis.... View Details
Keywords: Sean Silverthorne
- 08 Apr 2008
- First Look
First Look: April 8, 2008
ethanol as an automotive fuel. Its business largely consists of buying corn and turning it into ethanol. MME's 40-million-gallon-per-year plant began production in February 2005 and, since that time, has exceeded all performance projections. Much of this success was... View Details
Keywords: Martha Lagace
- 17 Aug 2015
- Research & Ideas
Who is Boss in the Sharing Economy?
promoting themselves with custom-based profiles and setting their own fees, in direct contrast to the traditional consultancy model of companies like McKinsey & Co. that trade on the power of their corporate brand. A key question for... View Details
- 09 Aug 2013
- Research & Ideas
Read All About It: Digital CEO Buys Traditional Media!
was what this free product would do to print revenues. Third, experiments and innovation require time and, by definition, a tolerance for failure. Trouble is, quarterly reporting pressures by public markets do not create the most View Details
- 17 Aug 2010
- First Look
First Look: August 17
data with firm-level financial data, we find evidence that differs from prior literature. Instead of reducing expenditures to boost earnings, soup manufacturers roughly double the frequency and change the mix of marketing promotions... View Details
Keywords: Martha Lagace
- 25 Feb 2014
- First Look
First Look: February 25
Publications August 2013 Social Psychological & Personality Science Matchmaking Promotes Happiness By: Anik, Lalin, and Michael I. Norton Abstract—Four studies document and explore the psychology underlying people's proclivity to... View Details
Keywords: Sean Silverthorne
- 27 Jan 2009
- First Look
First Look: January 27, 2009
Experiments 1A, 1B, and 1C reveal effects of indirect agency under conditions favoring intuitive judgment, but not reflective judgment, using a joint/separate evaluation paradigm. Experiment 2A demonstrates that effects of indirect agency... View Details
Keywords: Martha Lagace
- 23 Jul 2012
- Research & Ideas
Book Excerpt: ‘Talk, Inc.’
especially those that incorporate emerging forms of social media, support that shift. Equally important, though, is the emergence of cultural norms that favor dialogue over monologue. The benefits that accrue from conversational... View Details
Keywords: Re: Boris Groysberg
- Web
Labor Practices | Baker Library | Bloomberg Center | Harvard Business School
often assigned the most difficult jobs in labor with little possibility for promotion. “The problem was not that steel companies did not hire blacks, but that steel firms did not promote their black employees,” historian John Hinshaw... View Details
- 01 Oct 2002
- News
Class Notes Extra
central belief is that humanity is meant to live in unity and harmony. As a leader of his local Spiritual Assembly, he conducts interfaith and intercultural (especially with Chinese) discussion groups and has continued to promote social... View Details
- 01 Jun 2017
- News
Alumni and Faculty Books for June 2017
exceptionally favorable factors in France such as its wealth of assets, human capital, and the French brand. And the disadvantages of the system (the burdens of administration, law, and the cost of labor and taxes) are comparatively much... View Details
- 06 Oct 2003
- Research & Ideas
The Growth of the Social Enterprise
Social enterprise groups are traditionally organized along one of two lines: The affiliation model favors decentralized control, while the branch model concentrates control at a central headquarters. Most social enterprise groups choose... View Details
Keywords: by Carla Tishler