Product Pivot - Publications - Faculty & Research

21 Jan 2022
Blog Post

Tipping Point: Investing in the Women of Kenya’s Coffee Farms

middlemen in the industry. The company works directly with Kenyan coffee cooperatives to source coffee beans that Kahawa roasts in San Francisco. Kahawa originally sold its beans to Bay Area offices, but when most of the region’s office employees were forced to work... View Details

07 Apr 2009
First Look

First Look: April 7, 2009

the 20th century. This case examines how and why this pivotal transformation took place and what its implications may be for corporations that are trying to align their structure with their strategy as they undergo rapid growth and... View Details

Keywords: Martha Lagace

03 Dec 2020
Research & Ideas

Cut Payroll Costs with Transparency, Fairness, and Compassion

Series How Remote Work Changes What We Think About Onboarding What Leaders Can Do to Fight the COVID Fog It’s Time to Reset Decision-Making in Your Organization What the Stockdale Paradox Tells Us About Crisis Leadership The COVID Two-Step for Leaders: Protect and... View Details

Keywords: by Boris Groysberg and Sarah Abbott

11 Apr 2024
News

Mission Control

professor recounted how a colleague's career was completely derailed when the rocket carrying his experimental instrument exploded at launch. Platzer decided to put his dream on hold and pivoted to a career in technology consulting. He... View Details

30 Mar 2020
Research & Ideas

The New Rules for Remote Work: Pandemic Edition

they need to “show up” on videoconference or in email to update workers regularly about how their companies are pivoting to weather this crisis and are protecting employees worried about their jobs, says HBS professor Tsedal Neeley, the... View Details

Keywords: by Dina Gerdeman

17 Nov 2020
Research & Ideas

Why a Blended Workforce May Be Key to Lasting Competitive Advantage

In recent years, companies have been anxious about the lack of skilled workers to fill pivotal jobs. But then came COVID-19 and a subsequent recession. The ensuing business turmoil and record-high unemployment may have temporarily distracted companies from their... View Details

Keywords: by Joseph B. Fuller

13 Apr 2016
Research & Ideas

Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)

to sort of leverage this subtle change in the founding story over time,” he says. When startups are pivoting to adapt their product or service, they need to be aware of how they frame those changes for... View Details

Keywords: by Roberta Holland; Aerospace; Food & Beverage; Retail

23 Jan 2013
Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

Business School whose former students James Reinhart and Chris Homer (both MBA 2009) cofounded the company. "Buyers valued the convenience of quicker service and more consistent quality, so thredUP pivoted to a reseller model. From the... View Details

Keywords: by Julia Hanna

19 Jan 2022
Blog Post

From Retail to HBS: How I’m Building a Career Path at the Intersection of Arts, Culture, and Business

challenge to predict what would resonate with customers when dealing with such subjective, creative products – but that blend of art and science is also what made it so fun for me. Why did you decide to pursue an MBA? After college, I had... View Details

31 May 2011
First Look

First Look: May 31

believed that consumers would soon demand to use their smart phones to make purchases. Retailers liked this because it increased competition in the payments industry. Paydiant had developed a software-based product that required no new... View Details

Keywords: Sean Silverthorne

22 Feb 2024
News

GCC Crossroads Aims for a Bright Future; Seattle Alumni Talk Leadership in Tech; Italy Preps for European Alumni Summit

their pivotal roles in shaping perceptions, influencing policies, and fostering international relations. Additionally, the discussion on sports, especially considering Saudi Arabia’s significant investments in this arena, provided... View Details

Keywords: Margie Kelley

07 May 2007
Research & Ideas

Rediscovering Schumpeter: The Power of Capitalism

by a better product or a better method or a better organization or a better strategy. Schumpeter believed the exact opposite, and of course he was right. This is an extremely hard lesson to accept, particularly by successful people. But... View Details

Keywords: by Sean Silverthorne; Education

Web

HBS - Financials | Supplemental Financial Information

Program and Executive Education. With physical distancing guidelines and international travel restrictions in effect, Executive Education pivoted to an all-virtual program portfolio from its traditional residential program model. The... View Details

07 Apr 2020
Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

media, would need to be rethought. Recognizing that their existing brand creative might strike the wrong tone with people fearful for their own and their community’s health, and anxious about their personal and the world’s rapidly deteriorating economic situation, the... View Details

Keywords: by Jill Avery and Richard Edelman

24 Jun 2021
Blog Post

Celebrating the Past, Crafting the Future Part 2: The First HBS/HKS Class

healthcare in a range of leadership and advisory roles that have put her HBS and HKS education into practice. Her work has spanned the public, private, and nonprofit sectors and has made an impact on how healthcare is delivered across the country. Recently, Renta’s... View Details

Career Coach

Carrie Goodrich

Carrie pivoted from Sales and Trading to Strategy and Operations at DoorDash and, more recently, a Product Management Internship at Amazon. Given this, Carrie can help students navigate industry transitions... View Details

Profile

Eryn Schultz

Why was earning your MBA at HBS important to you? I decided to apply to business school because I wanted to pivot away from strategy consulting and move into an operations focused role at a mission-oriented organization. While I had... View Details

Keywords: Consumer Products; Consumer Products

11 Jan 2019
News

Case Study: Beating Bias

in his quest to help readers—particularly millennials and Gen-Zers—better understand how the news is spun. The launch product is a free daily newsletter that aggregates headlines from both the left and right, with analysis that... View Details

Keywords: Jen McFarland Flint

12 PM – 1 PM EDT, 12 May 2016
Webinars: Career

Adding Resilience to Your Career Toolkit

How can we handle adversity in our lives, whether it is the day-to-day stressors we face or major turbulence that hits us periodically? According to Professor Joshua Margolis, it is possible to build resilience by taking charge of how one both thinks about and reacts... View Details

09 Feb 2010
First Look

First Look: Feb. 9

under plausible assumptions regarding this altruism and the reaction of consumers to firms that demonstrate insufficient altruism, existing firms (or brands) can face a larger demand for new products than new entrants. Moreover, the... View Details