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  • All HBS Web  (2,479)
    • People  (5)
    • News  (248)
    • Research  (1,930)
    • Events  (6)
    • Multimedia  (1)
  • Faculty Publications  (1,006)
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  • 25 Aug 2022
  • News

September 2022 Alumni and Faculty Books

design; 27 proven “plays” from the UXReactor playbook to put concepts into practice, and game planning examples to execute at different levels of an organization. A comprehensive and practical book for business leaders, design leaders, View Details
  • 01 Apr 2000
  • News

Getting the Message

about the product. "With the Internet," says Deighton, "you can seamlessly move the customer from awareness, to temptation, to transaction." Thus, a Web surfer intrigued by an ad for a camera can click on the ad and be taken to a Web site where she can learn more about... View Details
Keywords: Susan Young
  • 01 Dec 2002
  • News

Books

for a higher standard of performance has been emerging for decades in response to the corporation's expanding presence in society. Globalization, privatization, and technology have added impetus to this trend in recent years. To be a... View Details
  • 01 Apr 2002
  • News

Q&A - Mark Fields

have confidence. If you perform the appropriate due diligence up front, then you can be confident that you’ll make the right decisions, no matter where you are. What are some of the business issues you’ve dealt with? Cost issues, an... View Details
Keywords: auto; Mazda; Ford; Mark Fields; Machinery Manufacturing; Manufacturing
  • 01 Jun 2015
  • News

Alumni and Faculty Books for June 2015

High-Profit Strategies in the Age of Techno Service by John A. Goodman (MBA 1971) (AMACOM) These days businesses have more opportunities to enhance the customer experience than ever before. Goodman explains how businesses can design and deliver flawless services and... View Details
  • 01 Apr 2002
  • News

Urban Evolution - HBS Research on the Inner City

other countries. "Many product innovations, which benefit both the schools and IBM, have resulted from this initiative," Kanter stresses. Kanter has also studied corporations that have successfully launched welfareto- work programs,... View Details
Keywords: Paul Grogan; Peter Tufano; David Crockett; Diana Barrett; Real Estate
  • 01 Jun 2004
  • News

There and Back Again: The Challenges and Rewards of Working Abroad

to Cabot Corporation, a specialty chemicals firm, where he is general manager of the Performance Products Business Group. He believes his Taiwan experience demonstrated his ability to adapt quickly in new... View Details
Keywords: Laura Singleton; international; relocation; employment
  • 01 Jun 1997
  • News

Short Takes

with the ungainly conglomerates assembled in the 1960s and 1970s that provided a variety of seemingly mismatched products and services. And while many consultants and investors are seeking to extend this focused model into emerging... View Details
Keywords: Judith A. Ross
  • 01 Oct 1997
  • News

Theory & Practice

of a product you know will be controversial? Resolving such dilemmas often requires more than simply following the injunction to "do the right thing," says HBS professor Joseph Badaracco in Defining Moments: When Managers Must Choose... View Details
  • 01 Mar 2009
  • News

My Real Career

like I was curing cancer, or I had come up with Viagra for women or some other revolutionary product essential to our economy. But no — by the trip’s end, I was still stuck with the fact that I was a stay-at-home mom. As I met more and... View Details
Keywords: Liesl Pike Moldow; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Jun 2024
  • News

The Exchange: Chance Encounters

remotely and how productive they were. It was striking to see that people thought they were much more productive at home. But they also used real numbers to measure View Details
Keywords: Jen McFarland Flint
  • 01 Dec 2020
  • News

New Releases: Alumni and Faculty Books

As Bernshteyn explains, the prescriptive insights gleaned from the massive amount of community data available worldwide will transform entire industries and break down long-standing barriers to value. The Ends Game: How Smart Companies Stop Selling View Details
Keywords: Margie Kelley
  • 01 Dec 2013
  • News

Curing Health Care

activity-based costing (TDABC), a model that identifies the time of people and equipment used to perform a service and their cost. TDABC relies on accurate mapping of all the processes patients go through in the course of a visit to the... View Details
Keywords: Ambulatory Health Care Services; Health, Social Assistance; Management; Colleges, Universities, and Professional Schools; Educational Services
  • 13 Jun 2014
  • News

The Art of Effecting Change

making lasting impact in their respective sectors." Her involvement with the ICA sprang from her passion for collecting contemporary artists such as Glenn Ligon and Christopher Wool. "I've always had this deep interest in all things visual from View Details
Keywords: Jill Radsken; Arts, Entertainment
  • 01 Dec 2016
  • News

Alumni Leading Change

weaving to dyeing, sewing, and retailing. By leveraging vertical integration, best practices, and technology such as automation and robotics, the company is constantly improving productivity and raising View Details
  • 01 Apr 2001
  • News

Beyond Accommodation

blind people through a network of associated agencies, NIB had once enjoyed a relative monopoly of the federal procurement market for its SKILCRAFT® brand of office supplies and some two thousand other products and services. But that... View Details
Keywords: Margie Kelley; AT&T; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services
  • 01 Dec 2011
  • News

Reimagining the MBA

specific new product- or service-development project that would be their focus for the next 12 weeks. As these students are experiencing firsthand, it’s one thing to hypothesize about product development in an emerging market. It’s quite... View Details
Keywords: Roger Thompson; FIELD program; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Dec 2003
  • News

An Authentic Leader

inspires the innovative products and superior services that create lasting shareholder value. Did we expect too much from CEOs over the past decade? During that period, we saw the rise of the imperial CEO. They were treated like rock... View Details
Keywords: Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Jun 2010
  • News

MBAs on a Mission

carry out our mission.” Lincoln Center for the Performing Arts has sponsored a Leadership Fellow almost every year of the program’s existence. “Any established institution runs a major risk of becoming staid, stodgy, complacent, and... View Details
Keywords: Sarah Auerbach;Deborah Blagg;Julia Hanna; Corporate Services; Management; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Dec 2006
  • News

One-on-One with Jeff Hicks

554, with billings for 2006 estimated at $1 billion. The agency’s client list now includes brands such as Volkswagen, Burger King, and Virgin Atlantic, among others. “The business I loved is the business we’re in now — being completely integrated with a client’s View Details
Keywords: Julia Hanna; Advertising, Public Relations, and Related Services; Professional Services
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