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Publications

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  • All HBS Web  (222)
    • News  (52)
    • Research  (151)
  • Faculty Publications  (77)

Show Results For

  • All HBS Web  (222)
    • News  (52)
    • Research  (151)
  • Faculty Publications  (77)
← Page 8 of 222 Results →
  • 05 May 2010
  • What Do You Think?

Is Denial Endemic to Management?

"denial is avoidable and leads to failure," such as Henry Ford's presumption that consumers would continue to want black autos in the face of evidence that they were becoming more interested in color; IBM's dogged pursuit of PC... View Details
Keywords: by Jim Heskett
  • 01 Apr 1996
  • News

Technology for Learning's Sake

year, more than 150 first-year cases had software that was specifically designed to help students analyze cases. PC use eventually became commonplace in second-year courses and exams as well. (More than 90 percent of all exams today are... View Details
Keywords: by Deborah Blagg; photo by David Zadig
  • 20 Nov 2007
  • First Look

First Look: November 20, 2007

capitalist, author, and co-founder and chairman emeritus of the Massachusetts Institute of Technology (MIT) Media Lab, announced his intention to build a PC so cheap as to make it possible to provide Internet- and multimedia-capable... View Details
Keywords: Martha Lagace
  • 05 Jul 2004
  • Research & Ideas

Radical Change, Entrepreneurial Opportunity

others to buy into your perspective? Is a digital camera a substitute for an analog camera? Is it a PC peripheral? Is it something like a camcorder? And how do consumers make sense of it? What features do they value? Ideally, producers... View Details
Keywords: by Michael J. Roberts; Technology
  • 01 Mar 2007
  • News

Microsoft’s Ballmer Makes His Pitch

Microsoft’s Windows operating system and Office suite of products, Ballmer dismissed the challengers as caring more about altruism than profit. He insisted there will continue to be demand for Microsoft software that delivers feature-rich capabilities to View Details
Keywords: News, Library, Internet, and Other Services; Information; Management, Scientific, and Technical Consulting Services; Professional Services
  • 06 Dec 2012
  • News

New Thinking on Healthcare Reform

of minicomputers created more of a midpoint (clinics) before desktop PCs became prevalent (home healthcare and services such as MinuteClinic). "We need to bring technology to outpatient clinics and patients' homes so they can provide more... View Details
Keywords: Ambulatory Health Care Services; Health, Social Assistance
  • 25 Sep 2000
  • Research & Ideas

Cyber-Marketing: Scouting the Digital Communications Frontier

implement broadly. In contrast, the most familiar digital communications technology today is a personal computer linked to the Internet. Unlike the ubiquitous television set, however, Internet-linked PCs are still found in less than half... View Details
Keywords: by Peter K. Jacobs
  • 17 Oct 2006
  • First Look

First Look: October 17, 2006

music to mobile handsets (via streaming, side-loading content from a PC or downloading it wirelessly over the air), created a potentially market-changing opportunity for players in several industries. Examines the key players, including... View Details
Keywords: Sean Silverthorne
  • 05 Feb 2019
  • First Look

New Research and Ideas, February 5, 2019

digital platforms not only shaped individual organizations but changed the structure of the entire computer industry. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55092 Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 15... View Details
Keywords: Dina Gerdeman
  • 06 Apr 2009
  • Research & Ideas

Cheers to the American Consumer

needs, design new products to solve customer problems, and motivate purchase through attractive pricing and heavy advertising, with the occasional dose of built-in obsolescence. An example is Intel's remarkably effective pull advertising campaign that had consumers... View Details
Keywords: by John Quelch
  • 28 Nov 2007
  • Research & Ideas

B2B Branding: Does it Work?

ingredient brand. It makes zero sales to end consumers, yet Intel built a consumer demand pull for its chips that required every PC manufacturer to incorporate them and to advertise Intel Inside on their products and in their ads. Other... View Details
Keywords: by John Quelch; Consumer Products
  • Web

VCPE Database Comparison | Baker Library

Boolean within Keywords Yes Contacts - Firms Yes (Direct emails) Yes (Direct emails) C-Suite Only (LinkedIn profiles) Yes (limited direct contact info but goes beyond C Suite) Contacts - PCs Yes (Direct emails) C-Suite Only (LinkedIn... View Details
  • 01 Oct 2001
  • News

New Economy Notables: Thomas S. Volpe

longer cyclical. The Internet is a big deal, but it's not world-changing. It's another improvement, like the PC was. I have never been more optimistic than I am today about the future of technology. Advice for current MBAs It is a... View Details
Keywords: Young, Susan; Finance
  • 29 Aug 2006
  • First Look

First Look: August 29, 2006

Business School Case 706-496 Apple has reaped the benefits of its innovative music player, the iPod. However, its PC and server business continue to hold small market share relative to the worldwide computer over the past few years. Will... View Details
Keywords: Sean Silverthorne
  • 01 Apr 2002
  • News

Dot Vertigo

"dot nothings"; that legacy systems can be built upon; that the United States is the Internet leader; that PCs provide the only access to the Internet; and that English is the language of the Internet. Nolan urges senior managers to look... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 07 Mar 2005
  • Research & Ideas

The Rise of Innovation in Asia

software. Ideas, manpower, and money add up to tremendous innovation occurring in the country right now, he said. John Deng, CEO and president of Chinese chipmaker Vimicro, said his company is proof of Chinese innovation. Vimicro holds some 400 patents and is the... View Details
Keywords: by Sean Silverthorne
  • 18 May 2015
  • News

The First Five Years: Anjali Vaidya (MBA 2010)

and mobile technology in particular, has the potential to be a tremendous tool for empowerment. There are now two billion people across the world with Internet access through handheld touchscreen devices. Cheaper handsets are allowing entire nations to leapfrog over... View Details
Keywords: Google; Yahoo; News, Library, Internet, and Other Services; Information
  • Profile

Mike Maples Jr.

was extraordinarily low,” he recalled. “The art of building something is very different from the art of being a good buyer. Not many entrepreneurs really end up making good VCs.” Maples, however, was undaunted. He was a self-described “child of... View Details
  • 19 Nov 2001
  • Research & Ideas

Alfred Chandler on the Electronic Century

period a small number of followers entered the new path. The inability of the British, French, Italian, and then German companies to compete with IBM's mainframes and the plug-compatibles in the 1970s and IBM and its PC clones in the... View Details
Keywords: by Alfred D. Chandler, Takashi Hikino & Andrew Von Nordenflycht; Computer; Consumer Products; Electronics; Manufacturing; Technology
  • 24 Jul 2018
  • News

How Amy Hood Won Back Wall Street and Helped Reboot Microsoft

April of that year to reach $20 billion in annualized revenue from the commercial cloud business by fiscal 2018, a goal they passed in the first quarter. It was a “look over here” move that took investors’ eyes off the waning PC business.... View Details
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