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- All HBS Web (261)
- Faculty Publications (69)
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2024 Reunion Presentations - Alumni
Media, and Sports Professor Anita Elberse No additional materials available + More Info – Less Info What does the future of entertainment look like? Fueled by advances in digital technology, will a select few superstars in media and... View Details
- 26 Oct 2017
- Research Event
In an Era of 'Fake News,' What is the Future of Advertising and Publishing?
White House popularized the term “fake news,” the influence of social media advertising and online publishing requires serious reexamination. That began to happen October 24 at the The Future of Advertising and Publishing conference held... View Details
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
That's not what most people thought when digital technology first started to gain a foothold in the entertainment business. Chris Anderson's "long-tail theory" was very popular. Anderson argued that when View Details
- 01 Jun 2003
- News
Respond to a Worthy Cause
Respond and Respond II, and Sonya Brown and Michelle Dietz (both MBA ’02). After the success of the first CD, last year Devereaux asked the HBS Entertainment & Media Club for help writing a business plan. “The idea was to broaden the... View Details
- 03 Nov 2003
- Research & Ideas
Making Money Making Movies
What makes a movie click with an audience? How important is buzz in the success or failure of an entertainment product? Should worldwide releases of movies be done over time, or all at once? Those are the kinds of questions that interest... View Details
- 01 Dec 2013
- News
Faculty Q&A: Playing the Hits
presidential skybox for her research into the entertainment industry's most successful stars and products. Her brand-new book, Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment... View Details
- 23 Oct 2006
- Research & Ideas
Will the “Long Tail” Work for Hollywood?
Much has been written about the long tail phenomenon in the entertainment industries. Long-tail enthusiasts claim that low-selling books, CDs, and movies, which are not available in brick-and-mortar stores, will collectively take up a... View Details
- 01 Jun 2014
- News
Screen Saver
same as it was in 1977, and certainly not in the entertainment space." As CEO of AMC Theatres since March 2009, Lopez has been addressing that discrepancy with a passion and drive not usually seen in a business often considered a sleepy... View Details
- 12 Dec 2016
- HBS Case
Business Lessons from Dwayne 'The Rock' Johnson
his wallet and saw he only had seven dollars left. That stuck with him, and it has fueled him ever since. “The power in the entertainment industry is shifting to the superstars, and the smartest among those stars are finding ways to... View Details
- 26 Feb 2018
- Research & Ideas
The Airbnb Effect: Cheaper Rooms for Travelers, Less Revenue for Hotels
amenities, like a kitchen. And if you still prefer a hotel room, competition from Airbnb means you'll pay a lower price for it." Airbnb's rapid growth Airbnb, an online community marketplace where people can list and book short-term... View Details
- 21 Jan 2020
- Research & Ideas
Lessons for Retailers from the Rebirth of Indie Bookstores
commerce, and civic organizations, reinforcing the social fabric and engendering a strong sense of customer and community loyalty. Curation: Despite the increasing sophistication of online algorithms, online... View Details
- Web
The Business of Entertainment, Media, and Sports - Course Catalog
are creative businesses affected by - and how can they benefit from - the rise of online channels? The course ends with an examination of firms that fall outside the core entertainment industries but that... View Details
- 01 Jun 2015
- News
Screen Grab
(Tambor) coming out to his family as transgender, was only available via streaming to members of Amazon Prime’s Instant Video service. The show also took home the award for Best TV Series, Musical or Comedy, marking the first time an View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Arts, Entertainment; Arts, Entertainment; Arts, Entertainment
- 21 Jun 2004
- Research & Ideas
Music Downloads: Pirates—or Customers?
industry consider peer-to-peer services as marketing tools rather than the enemy? Should online pricing be different from in-store pricing? What happens when broadband makes it as easy to illegally download an entire CD as an individual... View Details
- 01 Dec 2013
- News
14 for '14
author detailing his current four-year journey through all 54 African countries at Africa54.com "Consumers will acquire a greater appreciation of targeted, personal marketing. A growing number of advertisers will embrace online marketing... View Details
- 01 Sep 2007
- News
Spring Reunions
Dean Jay Light ( right) entertained alumni in the Dean’s House garden. Sectionmates forever! Photos by Neal Hamberg At last June’s reunions, if you had a nickel for every time someone said “It’s great to see you again!” you’d have a tidy... View Details
- 01 Jun 2011
- News
Students Start-Ups Tap New HBS Fund
Muslims (Mohammed Aaser, MBA ’11): A children’s entertainment and education brand for Muslim Americans. MatchLend (Jeffrey Engler, MBA ’11, and Charles Deutsch): A tool to improve loan underwriting accuracy. ÃÂ Ovuline (Vasile Tofan, HBS... View Details
Keywords: awards
- 01 Dec 2022
- News
The State of Play
platforms will become ubiquitous, he doesn’t think we’ll ultimately live in a realm that’s purely digital: “I think we’ll end up in a world where the digital is overlaid on the real world, and you can go back and forth between the offline and View Details
- Fast Answer
IFC: LA/Hollywood
Where can I find entertainment & media industry/market analysis, company data and news? OVERVIEWS AND ANALYSIS IBISWorld
Research reports on a wide range of industries, including Cable Networks, Television Production, and... View Details
Research reports on a wide range of industries, including Cable Networks, Television Production, and... View Details
- 28 Jul 2021
- News
Squarely in Their Corner
easy-to-use online tools for payments, payroll, and loans was a natural fit, thanks to her background. “I felt the strongest purpose and calling in Square in helping that entrepreneur,” Ms. Ahuja told the Wall Street Journal, “because of... View Details