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- All HBS Web
(3,013)
- People (4)
- News (926)
- Research (1,198)
- Events (20)
- Multimedia (50)
- Faculty Publications (511)
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- 18 Aug 2011
- Lessons from the Classroom
Business Plan Contest: 15 Years of Building Better Entrepreneurs
the past fifteen years of the contest, it's extraordinary." The Art Of The Pivot A few common experiences filter to the surface in conversations with past contest participants, whether their venture sells crème brûlée or online video... View Details
- 29 Jan 2007
- Research & Ideas
The Business Press Is a Watchdog that Bites
When tales of financial fraud hit the newsstands, business people and academics usually assume that it was analysts or auditors who brought the wrongdoing to light. Journalists, they believe, are only repeating what they've been told.... View Details
- 27 Jul 2019
- Op-Ed
Does Facebook's Business Model Threaten Our Elections?
business strategy, part of Facebook’s business model since at least 2010. That’s when Facebook opened up its Graph application programming interface (API) to advertisers, giving them access to user data... View Details
Keywords: by George Riedel
- 16 Dec 2011
- Research & Ideas
Reintroducing Intellectual Ambition to the Study of Business History
The 85-year-old Business History Review, published quarterly by Harvard Business School, is the acknowledged leading peer-reviewed journal in the field. (BHR has recently been made available View Details
Keywords: by Geoffrey Jones & Walter Friedman
- September–October 2022
- Article
Should Your Company Sell on Amazon?: Reach Comes at a Price
By: Ayelet Israeli, Leonard A. Schlesinger, Matt Higgins and Sabir Semerkant
Selling on Amazon allows brands to reach millions of consumers—but that exposure comes with costs. They include smaller margins, more competition, the risk of commoditization, and less knowledge about customers.
In this article, the authors present a scorecard to... View Details
Keywords: Retail; Retailing; Online Business; Ecommerce; E-commerce; E-Commerce Strategy; Omnichannel Retail; Omnichannel Retailing; Amazon; Amazon.com; Sales; Digital Marketing; Internet and the Web; Business Model; Retail Industry; Consumer Products Industry; Fashion Industry; Advertising Industry; Battery Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Distribution Industry; Electronics Industry; Food and Beverage Industry; United States
Israeli, Ayelet, Leonard A. Schlesinger, Matt Higgins, and Sabir Semerkant. "Should Your Company Sell on Amazon? Reach Comes at a Price." Harvard Business Review 100, no. 5 (September–October 2022): 38–46.
- January 2021 (Revised March 2021)
- Case
Jumia's Path to Profitability
By: Ramon Casadesus-Masanell, Pippa Tubman Armerding and Gamze Yucaoglu
The case opens in September 2019 as Sacha Poignonnec and Jeremy Hodara, co-founders and co-CEOs of Jumia, the leading Pan-African e-commerce platform, are contemplating the company’s path to profitability in the aftermath of a fragile investor sentiment, as the company... View Details
Keywords: Retail; Business Models; Business Model; Business Startups; Emerging Markets; For-Profit Firms; Strategy; Digital Platforms; Information Technology; Technology Adoption; Value Creation; Globalization; Entrepreneurship; Competition; Expansion; Logistics; Profit; Resource Allocation; Diversification; Corporate Strategy; Retail Industry; Technology Industry; Africa
Casadesus-Masanell, Ramon, Pippa Tubman Armerding, and Gamze Yucaoglu. "Jumia's Path to Profitability." Harvard Business School Case 721-355, January 2021. (Revised March 2021.)
- June 2015
- Case
Beacon Group of Hong Kong: Finding Light in the Shadow Education Industry
By: Christopher Marquis, Qi Li and Guy Leung
After more than 25 years of operation, Beacon Group had grown from having 3 small classrooms on the fourth floor of a commercial building, to a network of 21 centers across Hong Kong with over 60,000 students enrolled per year. The key long-term challenge for the... View Details
Keywords: Online Education; Education; Tutoring; Incentives; Hong Kong; Motivation and Incentives; Internet and the Web; Family Business; Education Industry; Hong Kong
Marquis, Christopher, Qi Li, and Guy Leung. "Beacon Group of Hong Kong: Finding Light in the Shadow Education Industry." Harvard Business School Case 415-082, June 2015.
- 25 Apr 2023
- Op-Ed
How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model
information technology to directly match consumer demand to dispersed production by a collection of factories in China. This method of reaching customers should inspire any business that provides products or services that come from many... View Details
- 22 May 2017
- Lessons from the Classroom
A Luxury Industry Veteran Teaches the Importance of Aesthetics to Budding Business Leaders
Pauline Brown joined the HBS faculty following a tenure as Chairman of North America at the French luxury goods conglomerate, LVMH Moët Hennessy Louis Vuitton. (Photo credit: Albert Cheung) To future CEOs who want to succeed in the View Details
- 14 Dec 2016
- Working Paper Summaries
The State of Small Business Lending: Innovation and Technology and the Implications for Regulation
- 12 Dec 2016
- HBS Case
Business Lessons from Dwayne 'The Rock' Johnson
terrific working relationship makes the story really unique.” Elberse hopes that the case study will help students understand what it takes for stars like Johnson to build a successful media business that cuts across film, television, and... View Details
- October 2017 (Revised October 2022)
- Case
Jumia Nigeria: from Retail to Marketplace (A)
By: Ramon Casadesus-Masanell and Namrata Arora
Founded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria’s oil-based economy. By... View Details
Keywords: Retail; Marketplace; Inventory; Ecommerce; Funding; Business Ecosystem; Business Ecosystems; Competition; Business Model; Globalization; Emerging Markets; Expansion; Logistics; Competitive Strategy; E-commerce; Retail Industry; India; Nigeria; Africa
Casadesus-Masanell, Ramon, and Namrata Arora. "Jumia Nigeria: from Retail to Marketplace (A)." Harvard Business School Case 718-401, October 2017. (Revised October 2022.)
- 03 Feb 2014
- Research & Ideas
The Tricky Business of Managing Web Advertising Affiliates
advice to businesses using affiliate marketing programs. His new working paper, written with Wesley Brandi, is titled Information and Incentives in Online Affiliate Marketing. The paper offers ways to help... View Details
- March 2022 (Revised February 2024)
- Case
Emeritus: Achieving Impact, Providing Access (A)
By: Ashish Nanda and Zack Kurtovich
In June 2019, Emeritus cofounders Ashwin Damera (HBS MBA 2005) and Chaitanya Kalipatnapu were thrilled with the rapid growth of Emeritus. Damera and Kalipatnapu believed that Emeritus, established in July 2015 to offer online executive education, was only in the early... View Details
Keywords: Education Technology; Professional Service Firm; Startup; Digital Strategy; Global Business; Global Firm; Platform Business; Business Startups; Growth and Development; Growth and Development Strategy; Entrepreneurship; Executive Education; Strategy; Education Industry; India
Nanda, Ashish, and Zack Kurtovich. "Emeritus: Achieving Impact, Providing Access (A)." Harvard Business School Case 722-429, March 2022. (Revised February 2024.)
- 19 Oct 2016
- Book
Three Critical Mistakes Digital Businesses Make With Content
- 16 Aug 2024
- In Practice
Election 2024: What's at Stake for Business and the Workplace?
Ahead of the Democratic National Convention, HBS Working Knowledge gathered insights from Harvard Business School faculty about what’s at stake for companies, and how the election might impact workplaces. They offer an assessment as the... View Details
Keywords: by Rachel Layne
- 26 Jun 2000
- Research & Ideas
What’s an Internet Business Model? Ask a Health Care Professional
Though the Internet has woven itself into most aspects of life, few fields have adopted it more actively, and at times controversially, than health care. What new business models in health care, based on the Internet, are rising to the... View Details
- 05 Nov 2024
- Book
Building the Road to 'Small Business Utopia' with AI and Fintech
evidence suggests the opposite. If new intelligence is developed that will help them succeed, small businesses will find a way to adopt it. Small businesses are hungry for new solutions. They responded so... View Details
- December 2012
- Background Note
Are Daily Deals Good for Merchants?
By: Sunil Gupta, Timothy Keiningham, Ray Weaver and Luke Williams
In the relatively short time since Groupon was founded, the response to "daily deals"—services that promote businesses by marketing deeply discounted, pre-paid vouchers to an online subscriber base—has by all accounts been spectacular. Our evaluation of daily deals is... View Details
Keywords: Marketing; Technology; Business Strategy; Digital; Marketing Strategy; Web Services Industry
Gupta, Sunil, Timothy Keiningham, Ray Weaver, and Luke Williams. "Are Daily Deals Good for Merchants?" Harvard Business School Background Note 513-059, December 2012.
- 13 Apr 2020
- Research & Ideas
Small Businesses Are Worse Off Than We Thought
survey of nearly 6,000 small-business owners conducted by a team of researchers in partnership with Alignable, an online business networking platform with 4.5 million members. The survey results paint a... View Details