Publications

07 Dec 1999
Research & Ideas

Henry Heinz and Brand Creation in the Late Nineteenth Century

science of nutrition began to develop in the 1890s; the presence of vitamins in food and the relationship between diet and disease are twentieth-century discoveries. But as he and his partner expanded their business in the early 1870s,... View Details

Keywords: by Nancy F. Koehn

April 2020
Supplement

Luvo (B)

By: José B. Alvarez and Natalie Kindred

This case, a follow on to HBS No. 517-049 "Luvo," provides a brief look at changes that have occurred at Luvo, now called Performance Kitchen, since the timing of the first case (mid-2016). Set in January 2020, “Luvo (B)” touches on developments such as the company's... View Details

Keywords: Consumer Behavior; Health; Health Care and Treatment; Nutrition; Food; Strategy; Product Positioning; Product Marketing; Food and Beverage Industry; Agriculture and Agribusiness Industry; Consumer Products Industry; Retail Industry; United States; Canada

November 2001
Case

Aventis CropScience and StarLink Corn

By: Ray A. Goldberg and James M Beagle

Aventis CropScience responds to the discovery of an unapproved corn variety in food supplies and draws lessons for the company, industry, and governments. View Details

Keywords: Policy; Governing Rules, Regulations, and Reforms; Food; Science-Based Business; Outcome or Result; Governance Compliance; Problems and Challenges; Nutrition; Food and Beverage Industry

07 Jun 2016
Op-Ed

Can Brand Trump Win a Presidency?

imagine it. On Election Day, Brand Trump will mean different things to different people but that doesn't matter if he gets their votes. Imagine you are looking at a box of Kellogg's Sugar Frosted Flakes. Clinton would prefer you read the View Details

Keywords: by John A. Quelch; Advertising; Media & Broadcasting

December 2021
Case

Danish Crown: Feeding the Future

By: David E. Bell, Damien P. McLoughlin, Daniela Beyersdorfer and Mette Fuglsang Hjortshoej

Danish Crown, one of the world’s largest exporters of pork meat and one of Europe’s top five producers of beef, faced increasing headwinds in 2021, making CEO Jais Valeur feel like the core of the meat business was under attack. As a cooperative and prominent player in... View Details

Keywords: Agribusiness; Animal-Based Agribusiness; Food; Environmental Management; Climate Change; Environmental Sustainability; Nutrition; Cooperative Ownership; Change Management; Transition; Leadership; Leading Change; Marketing; Product Marketing; Corporate Strategy; Agriculture and Agribusiness Industry; Food and Beverage Industry; Europe; Denmark

25 May 2016
Research & Ideas

How Consumers and Businesses are Reshaping Public Health

and nutrition and readiness to learn in schools is also well established. Forthcoming revisions to the Millennium Development Goals are expected to again highlight the importance of disease prevention and health care to the global... View Details

Keywords: by John A. Quelch; Health

02 Sep 2014
Research & Ideas

Food Stamp Entrepreneurs: How Public Assistance Enables Business Bootstrapping

and eligibility for the Supplemental Nutrition Assistance Program (SNAP), which Olds details in the 2014 paper "Food Stamp Entrepreneurs." His research examined what happened after a significant expansion of SNAP threshold... View Details

Keywords: by Carmen Nobel; Health

11 Dec 2018
First Look

New Research and Ideas, December 11, 2018

world's food citizens—realize they must take more responsibility for society's nutritional needs, economic development, and the health of the environment. Goldberg argues that the traditionally commodity-oriented, bargaining relationship... View Details

Keywords: Dina Gerdeman

29 May 2020
Op-Ed

How Leaders Are Fighting Food Insecurity on Three Continents

has launched a COVID webinar series for companies on topics including “Building a Resilient Supply Chain” and “Managing an Effective Work Force during a Crisis.” Sahel Consulting Agriculture and Nutrition Limited, where Ndidi Nwuneli is... View Details

Keywords: by Howard Stevenson and Shirley Spence; Agriculture & Agribusiness

October 2006 (Revised May 2007)
Case

Academia Barilla

By: David E. Bell and Mary L. Shelman

Barilla, the world's largest pasta company, has introduced a new high-quality, high-priced product line that features a range of authentic Italian food products sourced from artisan producers. Management believes the line will appeal to consumers seeking healthier... View Details

Keywords: Supply Chain; Plant-Based Agribusiness; Brands and Branding; Decision Choices and Conditions; Family Ownership; Nutrition; Product Development; Investment; Food and Beverage Industry; Italy

14 Oct 2013
Research & Ideas

Time that Government Reopens for Business

it may take them some time to get over their financial anxiety even after the shutdown has been settled. In addition, programs like Head Start and nutrition assistance, targeted at the disadvantaged, are put on hold, something that... View Details

Keywords: by Jim Aisner

21 Feb 2017
First Look

First Look at New Research: February 21

Business School Case 317-033 Nutrition Science Initiative: Are All Calories Created Equal? In 2012, Gary Taubes lunched the Nutrition Science Initiative (NuSI), a not-for-profit organization aiming to... View Details

Keywords: Carmen Nobel

20 May 2016
Op-Ed

World Health Organization Lacks Leadership to Combat Pandemics

Nutrition and Population Practice of the World Bank. Relevant WHO scientists and field health experts could be seconded to this Unit; they would work out of country offices in partnership with World Bank executives and national public... View Details

Keywords: by John Quelch; Health

2012
Article

Behavioral Economics and the Psychology of Fruit and Vegetable Consumption

By: Joe Price and Jason Riis

Behavioral economics is an emerging paradigm that challenges the assumptions and predictions of classical economics. This new paradigm emphasizes that consumers do not always make optimal use of available information nor do they always make choices and tradeoffs in a... View Details

Keywords: Plant-Based Agribusiness; Food; Social Marketing; Decision Choices and Conditions; Consumer Behavior; Nutrition

Read Now

December 2008 (Revised March 2009)
Case

The World Food Programme during the Global Food Crisis (A)

By: Anette Mikes, Peter Tufano, Eric D. Werker and Jan-Emmanuel De Neve

Rising food prices threatened an unprecedented number of people around the world with malnutrition or starvation in 2008. The new Executive Director of the United Nations' World Food Programme (WFP)—the world's largest food relief agency—must not only address this... View Details

Keywords: Food; Globalized Firms and Management; Nutrition; Crisis Management; Business and Government Relations; Nonprofit Organizations; Welfare

15 Apr 2014
First Look

First Look: April 15

http://hbr.org/product/managing-global-health-applying-behavioral-economics-to-create-impact-course-overview-note/an/914025-PDF-ENG Harvard Business School Case 314-055 PepsiCo, Profits, and Food: The Belt Tightens The case describes the issues facing Indra Nooyi after... View Details

Keywords: Sean Silverthorne

November 1998
Case

Wegmans Food Markets: Diabetes Counseling

By: Ray A. Goldberg, David E. Bell and Ann Leamon

Danny Wegman, president of Wegmans Food Markets, is trying to decide how to evaluate the success of a nutrition-counseling program for diabetics, and whether and how to expand the program beyond the two stores currently involved. Wegmans, with 57 stores and $2.3... View Details

Keywords: Performance Evaluation; Expansion; Programs; Human Needs; Financial Management; Health Care and Treatment; Nutrition; Consumer Behavior; Pharmaceutical Industry; Food and Beverage Industry