New Categories - Publications - Faculty & Research

March 2014
Case

Milk Baths and Charm Necklaces: Had Randy Weiner (Finally) Gone Too Far?

By: Mukti Khaire and Hannah Catzen

The case on Randy Weiner explores the tensions between artistic and financial imperatives in a for-profit immersive theater venture. In order to revive the dormant Manhattan nightclub "The Diamond Horseshoe," theater-impresario Randy Weiner created "The Queen of the... View Details

Keywords: Entertainment; Entrepreneurship; Theater Entertainment; New York (city, NY)

Citation

Educators

Purchase

05 Mar 2012
Research & Ideas

Is JC Penney’s Makeover the Future of Retailing?

Ron Johnson's latest undertaking has the makings of a perfect business school case study. As the new CEO of J.C. Penney he's charged with transforming an aging department store chain with lagging market share. The sweeping plan begun... View Details

Keywords: by Kim Girard; Retail

19 Dec 2023
Research & Ideas

$15 Billion in Five Years: What Data Tells Us About MacKenzie Scott’s Philanthropy

higher demand and fewer resources. In 2023, Yield Giving made a significant push into health care, its top category of the year on an absolute basis. Many of these gifts went to community health providers serving populations with less... View Details

Keywords: by Matthew Lee, Brian Trelstad, and Ethan Tran

19 Nov 2014
Working Paper Summaries

The Search for Benchmarks: When Do Crowds Provide Wisdom?

Keywords: by Charles M.C. Lee, Paul Ma & Charles C.Y. Wang

16 May 2000
Research & Ideas

Getting the Message: How the Internet is Changing Advertising

In 1994, the World Wide Web was not yet a household name. A new company called Yahoo! had just developed a way to look for sites on the Internet—the search engine. HotWired debuted as the first online magazine to carry advertisements.... View Details

Keywords: by Susan Young

07 Nov 2023
Research & Ideas

When Glasses Land the Gig: Employers Still Choose Workers Who 'Look the Part'

Seeking a programming gig? Wear glasses and keep your laptop in frame if you want your profile picture to attract recruiters on hiring platforms. A new study finds freelancers are more likely to land work when they “look the part” for a... View Details

Keywords: by Scott Van Voorhis

13 Apr 2009
Research & Ideas

Kind of Blue: Pushing Boundaries with Miles Davis

Ask jazz fans the world over to name their favorite compilation, and chances are their response is Kind of Blue. With music that is sophisticated and sublime, spare yet complex, trumpeter and composer Miles Davis (1926-1991) reached dazzling View Details

Keywords: by Martha Lagace; Music

02 Aug 2010
Research & Ideas

Modern Indian Art: The Birth of a Market

Market categories—SUVs, smartphones, hip replacement surgeons—help facilitate commerce and other "market exchanges" by providing a basis for comparison and valuation. If I am hunting for a new SUV, for example, I can quickly... View Details

Keywords: by Sean Silverthorne

Teaching Interest

Data Science for Managers

Served as a teaching fellow; assisted MBA students with classroom coding exercises.
Developed course materials, including new case studies, technical notes, and code notebooks students used to analzye case data.
Developed interactive web... View Details

21 Mar 2014
Working Paper Summaries

Speaking of Corporate Social Responsibility

Keywords: by Hao Liang, Christopher Marquis, Luc Renneboog & Sunny Li Sun

21 Nov 2023
Op-Ed

The Beauty Industry: Products for a Healthy Glow or a Compact for Harm?

In my recently published book Deeply Responsible Business, I write about business leaders since the 19th century who have acted responsibly, often by putting the welfare of their communities above the idea of maximizing profits. I make a sharp distinction between... View Details

Keywords: by Geoffrey Jones; Beauty & Cosmetics

13 Jan 2003
Research & Ideas

The Subconscious Mind of the Consumer (And How To Reach It)

thinking? HBS Working Knowledge staffer Manda Mahoney questioned Zaltman about the new book, published by Harvard Business School Publishing. Mahoney: You state that 95 percent of all cognition occurs in the subconscious mind. How can... View Details

Keywords: by Manda Mahoney

17 Apr 2007
First Look

First Look: April 17, 2007

P&G Harvard Business School Case 706-435 In 2000, Procter & Gamble Co. introduced Crest Whitestrips, a new, revolutionary product that allowed consumers to whiten their teeth at home. With Whitestrips, P&G created an entire View Details

Keywords: Martha Lagace

01 Apr 2024
In Practice

Navigating the Mood of Customers Weary of Price Hikes

volume) would fall in response to a price increase. Understanding broad trends in elasticities and underlying demand is critical for making companywide decisions about whether to change prices, or where on the premium-to-value spectrum to develop and introduce View Details

Keywords: by Rachel Layne; Retail; Consumer Products

16 Jan 2006
Research & Ideas

What Customers Want from Your Products

frequently bought milk shakes. Next, they invited people who fit this profile to evaluate whether making the shakes thicker, more chocolaty, cheaper, or chunkier would satisfy them better. The panelists gave clear feedback, but the consequent improvements to the... View Details

Keywords: by Clayton M. Christensen, Scott Cook & Taddy Hall; Consumer Products

10 Mar 2015
Research & Ideas

The Surprising Winners and Losers in the Retail Revolution

The new book Retail Revolution: Will Your Brick-and-Mortar Store Survive? lays out the thesis that traditional store-front retailing is at an inflection point, under tremendous pressure from ecommerce and the changing wants and needs of a... View Details

Keywords: by Sean Silverthorne; Retail

17 Feb 2016
Research & Ideas

Man vs. Machine: Which Makes Better Hires?

Some companies have begun relying more on computer-administered tests than human interviewers to find the best applicants. New research by Harvard Business School Assistant Professor Danielle Li and colleagues suggests that in this case,... View Details

Keywords: by Michael Blanding; Employment

07 Dec 2016
HBS Case

Why Millennials Flock to Fintech for Personal Investing

asset accumulators of the future” A new breed of financial technology companies, known collectively as fintech, has taken advantage of these traits to disrupt an unexpected industry: personal investing. Just as manufacturing companies... View Details

Keywords: by Michael Blanding; Financial Services

02 Mar 2015
Research & Ideas

Retail Reaches a Tipping Point—Which Stores Will Survive?

Alvarez, and research associate Dan Greenberg (Harvard MBA 2012). Their new book Retail Revolution: Will Your Brick-and-Mortar Store Survive?, predicts, among many other things, the continuing decline of major brick and mortar brands... View Details