Publications

September – October 2009
Article

U.S. Energy Policy: Overcoming Barriers to Acting

By: Max Bazerman

Energy policy is on everyone's mind these days. The U.S. presidential campaign focused on energy independence and exploration (drill, baby, drill), climate change, alternative fuels, even nuclear energy. But there is a serious problem endemic to America's energy... View Details

Keywords: Policy; Climate Change; Energy Sources; Government and Politics; Cognition and Thinking; Management Analysis, Tools, and Techniques; Problems and Challenges; Non-Renewable Energy; Economics; Natural Environment; Energy Industry; United States

Find at Harvard

07 Apr 2022
HBS Seminar

Hummy Song, Wharton

19 Aug 2008
First Look

First Look: August 19, 2008

blurring by retailers have generally increased both inventory levels and gross profit dollars across retail segments. Download paper: http://www.hbs.edu/research/pdf/08-078.pdf New Framework for Measuring and Managing Macrofinancial Risk... View Details

Keywords: Sean Silverthorne

2023
Working Paper

The Complexity of Economic Decisions

By: Xavier Gabaix and Thomas Graeber

We propose a theory of the complexity of economic decisions. Leveraging a macroeconomic framework of production functions, we conceptualize the mind as a cognitive economy, where a task’s complexity is determined by its composition of cognitive operations. Complexity... View Details

Keywords: Decisions; Complexity; Perception; Consumer Behavior; Production

2015
Chapter

The Fourth Wave: Business Management and Business Education in the Age of the Anthropocene

By: Andrew J. Hoffman and John Ehrenfeld

Sustainability has become mainstream in both management practice and management research. Firms incorporate sustainability strategies into their core mission. University administrators promote sustainability as central to their curricula. Scholars pursue sustainability... View Details

Keywords: Environmental Sustainability; Social Issues; Natural Environment; Leading Change; Management Systems

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21 May 2007
Research & Ideas

Fixing the Marketing-CEO Disconnect

problem is that these managers don't know what metrics to measure or how to interpret the results. They may collect all manner of plausible marketing-performance metrics, from customer satisfaction to... View Details

Keywords: by Sean Silverthorne

May 1984 (Revised May 1989)
Case

Cleveland Twist Drill (B)

By: Richard G. Hamermesh

Describes events at Cleveland Twist Drill between April 1982 and February 1983. Jim Bartlett's approach to the union and the implementation of the "move strategy" are described. Students are asked to evaluate these actions and to develop plans for dealing with current... View Details

Keywords: History; Management Style; Leadership Style; Standards; Power and Influence

December 2022 (Revised January 2025)
Case

Akooda: Charging Toward Operational Intelligence

By: Christopher Stanton and Mel Martin

The Akooda case describes the challenges confronting founder and CEO Yuval Gonczarowski (MBA ‘17) in 2022 as he attempts to boost sales. Launched in November 2020, Akooda was an AI company that mined 20 different sources of digital data, from tools like Slack, Google... View Details

Keywords: Data Mining; Productivity; Monitoring; Data Analysis; AI and Machine Learning; Knowledge Management; Operations; Problems and Challenges; Employee Relationship Management; Information Technology Industry; Technology Industry; Information Industry; Boston; Israel

05 Mar 2013
First Look

First Look: March 5

Allocators with suspicious partners did not significantly differ from liars on word count. Allocators with suspicious partners used more negative emotion words and profanity. Mixed support was found for indexes from Coh-Metrix that View Details

Keywords: Sean Silverthorne

08 Dec 2009
First Look

First Look: Dec. 8

experience working with one another—is one mechanism that helps teams leverage the benefits of variation in team experience by alleviating coordination problems that variation creates. Download the paper:... View Details

Keywords: Martha Lagace

14 Sep 2010
First Look

First Look: September 14, 2010

management practices and decentralization. Productivity dispersion between firms and countries has motivated the improved measurement of firm organization across industries and countries. There appears to be substantial variation in... View Details

Keywords: Sean Silverthorne

Research Summary

Learning Organizations

David A. Garvin is studying how companies pursue improvement and change through efforts to stimulate organizational learning. He has found the following activities to be common in learning organizations: intelligence gathering; experimentation; learning from... View Details

2018
Working Paper

Is Overconfidence a Motivated Bias? Experimental Evidence

By: Jennifer M. Logg, Uriel Haran and Don A. Moore

Are overconfident beliefs driven by the motivation to view oneself positively? We test the relationship between motivation and overconfidence using two distinct, but often conflated, measures: better-than-average (BTA) beliefs and overplacement. Our results suggest... View Details

Keywords: Self-perception; Overconfidence; Motivation; Better-Than-Average Effect; Specifically; Personal Characteristics; Perception; Motivation and Incentives; Cognition and Thinking

SSRN

2011
Working Paper

The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments

By: Qiang Liu, Thomas J. Steenburgh and Sachin Gupta

Different instruments are relevant for different marketing objectives (category demand expansion or market share stealing). To help brand managers make informed marketing mix decisions, it is essential that marketing mix models appropriately measure the different... View Details

Keywords: Decision Choices and Conditions; Forecasting and Prediction; Investment; Brands and Branding; Marketing Strategy; Demand and Consumers; Mathematical Methods

Article

Towards a Bill of Rights for Online Advertisers

By: Benjamin Edelman

Online advertising presents remarkable efficiencies—better targeting, improved measurement and greater return on investment. Yet there are challenges, particularly when networks of intermediaries place ads through convoluted relationships, and all the more so when... View Details

Keywords: Online Advertising; Rights; Measurement and Metrics; Investment Return; Negotiation; Networks; Problems and Challenges; Performance Efficiency; Law; Advertising Industry

05 Jan 2010
First Look

First Look: January 5

pairwise industry and establishment level and measure agglomeration in a global and continuous metric space. These indices exhibit distinct advantages compared to traditional measures of agglomeration... View Details

Keywords: Martha Lagace

2021
Article

Fair Influence Maximization: A Welfare Optimization Approach

By: Aida Rahmattalabi, Shahin Jabbari, Himabindu Lakkaraju, Phebe Vayanos, Max Izenberg, Ryan Brown, Eric Rice and Milind Tambe

Several behavioral, social, and public health interventions, such as suicide/HIV prevention or community preparedness against natural disasters, leverage social network information to maximize outreach. Algorithmic influence maximization techniques have been proposed... View Details

March 2022 (Revised April 2023)
Case

Pittsburgh: A Successful City?

By: Karen Mills, Caroline Elkins, Vikram Gandhi, Gabriella Elanbeck and Zeke Gillman

Pittsburgh, PA, was once the crown jewel of American heavy industry. During the 19th and 20th centuries, the city was an undisputed leader in steel production, boasting some of the largest companies and wealthiest individuals in the world. Its abundance of... View Details

Keywords: Economic And Social Disparities; Economic Development; Local Economic Development; Contextual Intelligence; Contextual Knowledge; Context; City Growth; City Innovation; City Leadership; Pittsburgh; Local Government; Local Stakeholders; Business And Community; Business And Community Relations; Community Engagement; Community Relations; Cross-sector Collaboration; Innovation; Innovation Economy; Innovation Clusters; Innovation Ecosystems; Shared Prosperity; Equality Of Opportunity; Equity; Inclusion; Business And Government; Business ＆ Government Relations; Business And Government Relations; Business And Society; Neighborhoods; Race And Ethnicity; Innovation ＆ Entrepreneurship; Diversity; Ethnicity; Race; Household; Income; Economic Growth; Economic Sectors; Economics; Local Range; Urban Development; Urban Scope; City; Cross-Cultural and Cross-Border Issues; Government and Politics; Government Administration; Growth and Development; History; Leadership; Goals and Objectives; Philanthropy and Charitable Giving; Society; Civil Society or Community; Culture; Human Needs; Public Opinion; Public Sector; Social Issues; Poverty; Equality and Inequality; Manufacturing Industry; Steel Industry; Education Industry; Medical Devices and Supplies Industry; Technology Industry; United States; Pittsburgh; Pennsylvania

August 2023 (Revised March 2024)
Case

Arla Foods: Data-Driven Decarbonization (A)

By: Michael Parzen, Michael W. Toffel, Susan Pinckney and Amram Migdal

The case describes Arla’s history, in particular its climate change mitigation efforts, and how it implemented a price incentive system to motivate individual farms to implement scope 1 greenhouse gas emissions mitigation measures and receive a higher milk price. The... View Details