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      • June 2016
      • Teaching Plan

      Terrapin Laboratory

      By: Joseph B. Fuller and Andrew Otazo
      This teaching plan accompanies the case "Terrapin Laboratory," HBS No. 315-098. That case describes the formation and rapid growth of a drug testing company. The company needs to decide whether to enter the painkiller testing market, in addition to growing its drug... View Details
      Keywords: Business Growth; Entrepreneurial Management; Growth Strategy; Market Entry; Venture Capital; Market Entry and Exit; Entrepreneurship; Health Testing and Trials; Growth and Development Strategy; Pharmaceutical Industry
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      Fuller, Joseph B., and Andrew Otazo. "Terrapin Laboratory." Harvard Business School Teaching Plan 316-183, June 2016.
      • 2016
      • Book

      Antonio Serra and the Economics of Good Government

      By: Rosario Patalano and Sophus A. Reinert
      Little is known of Antonio Serra except that he wrote his extraordinary 1613 Short Treatise on the Causes That Make Kingdoms Abound in Gold and Silver even in the Absence of Mines in a Neapolitan jail and that he died there soon afterwards. However, the... View Details
      Keywords: History; Books; Government and Politics; Economics
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      Patalano, Rosario and Sophus A. Reinert, eds. Antonio Serra and the Economics of Good Government. Palgrave Studies in the History of Finance. New York: Palgrave Macmillan, 2016.
      • 2016
      • Working Paper

      The Reference Wars: Encyclopedia Britannica's Decline and Encarta's Emergence

      By: Shane Greenstein
      The experience of Encyclopædia Britannica provides the canonical example of the decline of an established firm at the outset of the digital age. Competition from Microsoft's Encarta in 1993 led to sharp declines in the sales of books, which led to the distressed sale... View Details
      Keywords: Market Entry and Exit; Service Operations; Emerging Markets; Applications and Software; Books; Information Technology Industry; Information Industry
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      Greenstein, Shane. "The Reference Wars: Encyclopedia Britannica's Decline and Encarta's Emergence." Working Paper, April 2016.
      • Article

      Valuing Time Over Money Is Associated with Greater Happiness

      By: A.V. Whillans, Aaron C. Weidman and Elizabeth W. Dunn
      How do the trade-offs that we make about two of our most valuable resources—time and money—shape happiness? While past research has documented the immediate consequences of thinking about time and money, research has not yet examined whether people’s general... View Details
      Keywords: Well-being; Time; Trade-offs; Orientations; Happiness; Money; Satisfaction
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      Whillans, A.V., Aaron C. Weidman, and Elizabeth W. Dunn. "Valuing Time Over Money Is Associated with Greater Happiness." Social Psychological & Personality Science 7, no. 3 (April 2016): 213–222.
      • November 2015 (Revised January 2016)
      • Teaching Note

      McDonald's Corporation: Managing a Sustainable Supply Chain—From Amazon Soya to Cage Free Eggs

      By: Michael W. Toffel
      This case provides an opportunity for students to consider how large, multinational corporations should respond when targeted by activists regarding environmental and social concerns in their supply chains. Greenpeace targeted McDonald's because its chicken supplier... View Details
      Keywords: Supply Chain; Supply Chain Management; Welfare; Agriculture and Agribusiness Industry; Food and Beverage Industry; Service Industry; Brazil; United States; United Kingdom
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      Toffel, Michael W. "McDonald's Corporation: Managing a Sustainable Supply Chain—From Amazon Soya to Cage Free Eggs." Harvard Business School Teaching Note 616-021, November 2015. (Revised January 2016.)
      • October 2015
      • Article

      Managing the Performance Tradeoffs from Partner Integration: Implications of Contract Choice in R&D Projects

      By: Alan MacCormack and Anant Mishra
      Formal contracts represent an important governance instrument with which firms exercise control of and compensate partners in R&D projects. The specific type of contract used, however, can vary significantly across projects. In some, firms govern partnering... View Details
      Keywords: ""Partner Integration; Contract Choice; R&D Project Management; Relational Contracts; Partnering Performance; Research and Development; Projects; Partners and Partnerships; Performance; Contracts
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      MacCormack, Alan, and Anant Mishra. "Managing the Performance Tradeoffs from Partner Integration: Implications of Contract Choice in R&D Projects." Production and Operations Management 24, no. 10 (October 2015): 1552–1569.
      • 2015
      • Article

      Beliefs About the True Self Explain Asymmetries Based on Moral Judgment

      By: George E. Newman, Julian De Freitas and Joshua Knobe
      Past research has identified a number of asymmetries based on moral judgments. Beliefs about (a) what a person values, (b) whether a person is happy, (c) whether a person has shown weakness of will, and (d) whether a person deserves praise or blame seem to depend... View Details
      Keywords: Concepts; Social Cognition; Moral Reasoning; True Self; Values; Weakness Of Will; Blame; Values and Beliefs; Identity; Moral Sensibility; Happiness
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      Newman, George E., Julian De Freitas, and Joshua Knobe. "Beliefs About the True Self Explain Asymmetries Based on Moral Judgment." Cognitive Science 39, no. 1 (2015): 96–125.
      • 2015
      • Other Teaching and Training Material

      Entrepreneurship Reading: Launching Global Ventures

      By: William R. Kerr
      Core Curriculum in Entrepreneurship is a series of Readings that cover fundamental course material in Entrepreneurship. Readings include Interactive Illustrations which help students master complex concepts quickly.
      Global ventures are those that weave... View Details
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      Kerr, William R. "Entrepreneurship Reading: Launching Global Ventures." Core Curriculum Readings Series. Harvard Business Publishing 5277, 2015.
      • September 2015
      • Teaching Note

      Sustainability at IKEA Group

      By: Michael W. Toffel
      Can IKEA Group double its global sales within a decade by expending in emerging markets while implementing on its ambitious sustainability strategy that included focusing on raw material sourcing and suppliers’ production processes? The case focuses on IKEA Group’s... View Details
      Keywords: Supply Chain Management; Emerging Markets; Environmental Sustainability; Globalized Markets and Industries; Consumer Products Industry
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      Toffel, Michael W. "Sustainability at IKEA Group." Harvard Business School Teaching Note 616-017, September 2015.
      • 2015
      • Book

      Shadow Cold War: The Sino-Soviet Competition for the Third World

      By: Jeremy Friedman
      The conflict between the United States and the Soviet Union during the Cold War has long been understood in a global context, but Jeremy Friedman's Shadow Cold War delves deeper into the era to examine the competition between the Soviet Union and the People's... View Details
      Keywords: Competition; War; International Relations; China; United States; Soviet Union
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      Friedman, Jeremy. Shadow Cold War: The Sino-Soviet Competition for the Third World. Chapel Hill, NC: University of North Carolina Press, 2015.
      • July 2015
      • Article

      Executives' 'Off-the-Job' Behaviors and Financial Reporting Risk

      By: Robert Davidson, Aiyesha Dey and Abbie Smith
      We examine how executives' behavior outside the workplace, as measured by their ownership of luxury goods (low “frugality”) and prior legal infractions, is related to financial reporting risk. We predict and find that chief executive officers (CEOs) and chief financial... View Details
      Keywords: Management Teams; Behavior; Personal Characteristics; Crime and Corruption; Governance Compliance; Financial Reporting; Organizational Culture
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      Davidson, Robert, Aiyesha Dey, and Abbie Smith. "Executives' 'Off-the-Job' Behaviors and Financial Reporting Risk." Journal of Financial Economics 117, no. 1 (July 2015): 5–28.
      • June 2015
      • Article

      You Need an Innovation Strategy

      By: Gary P. Pisano
      Why is it so hard to build and maintain the capacity to innovate? The reason is not simply a failure to execute but a failure to articulate an innovation strategy that aligns innovation efforts with the overall business strategy. Without such a strategy, companies will... View Details
      Keywords: Innovation Strategy
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      Pisano, Gary P. "You Need an Innovation Strategy." Harvard Business Review 93, no. 6 (June 2015): 44–54.
      • March 2015 (Revised December 2016)
      • Case

      Evans Food

      By: Sunil Gupta
      In April 2014, Hector Guerra (GMP 16) was discussing his company's dilemma with his living group of the General Management Program (GMP) at the Harvard Business School. Guerra was Vice President of Operations at Evans Food, a $100 million company, which produced pork... View Details
      Keywords: Food; Production; Cost Management; Supply Chain; Retail Industry; Food and Beverage Industry; United States
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      Gupta, Sunil. "Evans Food." Harvard Business School Case 515-095, March 2015. (Revised December 2016.)
      • March 2015
      • Case

      Discover Capital

      By: William Sahlman, Robert White and Stephanie Puzio
      "Discover Capital" provides an in-depth look at a first time search fund run by the tenacious Kelly Quann Bianucci. It provides background information about search funds and follows Kelly as she successfully raises her over-subscribed fund and begins the search... View Details
      Keywords: Entrepreneurial Finance; Entrepreneurs; Entrepreneurship; Buyout; Loans; Acquisitions
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      Sahlman, William, Robert White, and Stephanie Puzio. "Discover Capital." Harvard Business School Case 815-097, March 2015.
      • March 2015 (Revised September 2016)
      • Case

      Terrapin Laboratory

      By: Richard G. Hamermesh and Joseph B. Fuller
      Describes the formation and rapid growth of a drug testing company. The company needs to decide whether to enter the painkiller testing market, in addition to growing its drug treatment center business. The associated teaching materials provide students the opportunity... View Details
      Keywords: Business Growth; Entrepreneurial Management; Entrepreneurship; Growth Strategy; Market Entry; Venture Capital; Growth Management; Expansion; Financing and Loans; Health Care and Treatment; Health Testing and Trials; Business Startups; Pharmaceutical Industry; Health Industry
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      Hamermesh, Richard G., and Joseph B. Fuller. "Terrapin Laboratory." Harvard Business School Case 315-098, March 2015. (Revised September 2016.)
      • December 2014 (Revised July 2016)
      • Case

      HEINEKEN—Brewing a Better World

      By: Forest L. Reinhardt, José Alvarez, Tonia Junker and Daniela Beyersdorfer
      The Dutch company HEINEKEN, one of the leading global brewers known for its brands like Heineken, Amstel, and Desperados and for its award-winning marketing campaigns, seeks to closely integrate its long-term sustainability "Brewing a Better World" approach into its... View Details
      Keywords: Beer/brewing Industry; Sustainability; Local Sourcing; Corporate Strategy; Global Strategy; Brands and Branding; Marketing Strategy; Supply Chain Management; Corporate Social Responsibility and Impact; Food and Beverage Industry
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      Reinhardt, Forest L., José Alvarez, Tonia Junker, and Daniela Beyersdorfer. "HEINEKEN—Brewing a Better World." Harvard Business School Case 715-022, December 2014. (Revised July 2016.)
      • October 2014 (Revised March 2015)
      • Case

      Integrated Reporting at Aegon

      By: Robert G. Eccles, George Serafeim, Sydney Ribot and Michael Krzus
      In 2011, Aegon adopted integrated reporting—a corporate reporting approach that sought to present company performance in a holistic light by considering medium- to long-term issues, stakeholder opinions, and the relationship between material financial and nonfinancial... View Details
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      Eccles, Robert G., George Serafeim, Sydney Ribot, and Michael Krzus. "Integrated Reporting at Aegon." Harvard Business School Case 315-011, October 2014. (Revised March 2015.)
      • 2014
      • Book

      Managerial Accounting: Making Decisions and Motivating Performance

      By: Srikant M. Datar and Madhav Rajan
      Managerial Accounting: Making Decisions and Motivating Performance enables future managers and business owners to attain the core skills they need to become integral members of their company’s decision-making teams. This new program from established authors... View Details
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      Datar, Srikant M., and Madhav Rajan. Managerial Accounting: Making Decisions and Motivating Performance. Prentice Hall, 2014.
      • October 2014
      • Article

      Putting Sales at the Center of Strategy

      By: Frank Cespedes
      Research indicates that relatively few firms execute their strategies effectively, and, on average, companies deliver just 50% to 60% of the financial performance that their strategies promise. One reason is a disconnect between strategic goals and field implementation... View Details
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      Cespedes, Frank. "Putting Sales at the Center of Strategy." Harvard Business Review 92, no. 10 (October 2014): 23–25.
      • September 2014 (Revised November 2017)
      • Case

      Sustainability at IKEA Group

      By: V. Kasturi Rangan, Michael W. Toffel, Vincent Dessain and Jerome Lenhardt
      By 2014, IKEA Group was the largest home furnishing company, with EUR28.5 billion of sales, and planned to reach EUR50 billion by 2020, mainly from emerging markets. At the same time, IKEA Group had adopted in 2012 a new sustainability strategy that focused the... View Details
      Keywords: Furnishing; Sustainability; Supply Chain; Wood; Customer Value and Value Chain; Supply Chain Management; Environmental Sustainability; Growth and Development Strategy; Consumer Products Industry
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      Rangan, V. Kasturi, Michael W. Toffel, Vincent Dessain, and Jerome Lenhardt. "Sustainability at IKEA Group." Harvard Business School Case 515-033, September 2014. (Revised November 2017.)
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