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- All HBS Web (408)
- Faculty Publications (99)
Show Results For
- All HBS Web (408)
- Faculty Publications (99)
- 19 Sep 2006
- First Look
First Look: September 19, 2006
Icebreaker, maker of merino-fiber activewear, thinks about the strengths and weaknesses of staying focused on his rapidly expanding U.S. and European markets versus broadening his attack to include China. If... View Details
Keywords: Sean Silverthorne
- 27 Nov 2019
- Sharpening Your Skills
Secrets for Creating a Long-Lasting Brand
maker Ferrari opens up about how it has bucked industry trends to achieve a world class brand. How Wayfair Built a Furniture Brand from ScratchWhat was once a collection of 240 home furnishing sites is now a single, successful brand,... View Details
- 08 Apr 2019
- Sharpening Your Skills
The Life of Luxury and How to Sell It
maker better off emphasizing performance over luxury? Are luxury and sustainability mutually exclusive? And just what is the “new aspirational lifestyle?” Here is what they found. A Good Place to Start The ‘Luxury Prime’: How Luxury... View Details
- Web
Technology & Innovation - Faculty & Research
and Data Are Revolutionizing Business By: Marco Iansiti and Karim R. Lakhani When Google bought Nest, a maker of digital thermostats, for $3.2 billion just a few months ago, it was a clear indication that digital transformation and... View Details
- 12 Feb 2013
- First Look
First Look: Feb. 12
that a decision maker may use in a multiattribute decision problem. In addition, it may be used to tailor the utility elicitation process to the comfort level of the decision maker. The new conditions, and the corresponding functional... View Details
Keywords: Sean Silverthorne
- 21 Feb 2018
- Research & Ideas
When a Competitor Abandons the Market, Should You Advance or Retreat?
SolStock In late 2016 drug maker Eli Lilly announced it would stop research on the Alzheimer's drug solanezumab after results proved disappointing over three trials. For competitors such as Biogen, Merck, and Roche, this decision... View Details
- 08 Nov 2016
- First Look
November 8, 2016
use standardized color, achieved by synthetic dyes, as part of their marketing strategies. Food manufacturers along with dye makers and regulators co-created the food-coloring business. Synthetic food dyes... View Details
Keywords: Sean Silverthorne
- 15 Dec 2015
- First Look
December 15, 2015
forthcoming Journal of Marketing Research The Role of (Dis)similarity in (Mis)predicting Others' Preferences By: Barasz, Kate, Tami Kim, and Leslie John Abstract—Consumers readily indicate liking options that appear dissimilar—for... View Details
Keywords: Carmen Nobel
- Web
About - Behavioral Finance & Financial Stability
in real time, perhaps policy makers can anticipate financial vulnerability and take measures to prevent crises. Harvard faculty have originated measures of investor sentiment in the equity, credit, and sovereign debt markets. The... View Details
- 05 Dec 2022
- Research & Ideas
5 Companies Where Employees Move Up the Ladder Fast
workers lack a college degree. Combining that data from Lightcast, a labor market analytics company, with approximately 20 million self-reported salary records on Glassdoor, the authors tracked how workers in these roles fared over five... View Details
Keywords: by Pamela Reynolds
- 05 Mar 2019
- First Look
New Research and Ideas, March 5, 2019
stated goal was to provide tobacco smokers with a less harmful e-cigarette alternative, JUUL Labs’s products had proven widely popular with teenage high school students who had never smoked. Some advocacy groups and public policy makers... View Details
Keywords: Dina Gerdeman
- 01 Dec 2023
- News
In My Humble Opinion: Plugged In
focused on the mobility and energy sectors. Lambert is backed by multi-billion-dollar private funds seeking to build innovation hubs in underserved markets and expand their portfolio in the global energy and mobility ecosystems. Lambert... View Details
Keywords: Deborah Blagg
- Web
Curriculum - Business & Environment
Acquisitions, Value Creation Under Polman's leadership, Unilever focused on long-term shareholder value accretion with a multi-stakeholder approach that emphasized global growth in revenues and earnings through deep penetration in rapidly growing emerging View Details
- 16 Apr 2018
- Research & Ideas
Can Consumers Be Saved From Their Misguided Decisions?
often fail. Why are consumers so blind? And why can’t scientists and public policy makers help them more effectively? A new study suggests that researchers are not diving deeply enough into root causes, consequently creating solutions, or... View Details
- Web
Advisory Board - Entrepreneurship
twenty-nine years old. In 2015, Macy’s Inc. (NYSE: M) acquired the company. Ms. Beck also co-founded M-61 Laboratories, makers of M-61 Skincare, the first highly technical, natural cosmeceutical brand and View Details
- 11 May 2016
- Research & Ideas
Fix This! Why is it so Painful to Buy a New Car?
Harvard Business School have as much pain shopping for a new car as the rest of us. For Jill Avery, a senior lecturer in the Marketing Unit, one experience included being ignored by a salesman, who turned repeatedly to her husband to talk... View Details
- Web
Research - Behavioral Finance & Financial Stability
market participants and the financial press. Monetary policy announcements are analyzed word by word for clues to the central bank's future actions. Such scrutiny seems inconsistent to interest rate setting models in which policy View Details
- 06 May 2008
- First Look
First Look: May 6, 2008
business model, one that positioned the company simultaneously in the PC industry and the consumer electronics industry. While Apple enjoyed a high market share in digital media players and in online music sales, it remained a niche... View Details
Keywords: Martha Lagace
- 29 Oct 2013
- First Look
First Look: October 29
since the 1980s has coincided with a strong revival in interest in local traditions and practices, which is particularly noticeable in some of the fastest growing emerging markets such as China. Working Papers Do Measures of Financial... View Details
Keywords: Sean Silverthorne
- Research Summary
Self-environment relationship and its effect on decisions under risk and uncertainty
My research seek to better understand the main cognitive and social abilities that guide our judgments, and the ways they interact with aspects of the situation to shape humans' decisions. It is currently comprised of three related... View Details