John Shad (MBA 1949) - Publications - Faculty & Research

17 Dec 2008
Lessons from the Classroom

‘Ted Levitt Changed My Life’

The details differ slightly, but the story, in its telling, is always the same. Ninety or so MBA students sit nervously awaiting the start of their first Marketing class. At the appointed time—not a minute more or less—a slight man with... View Details

Keywords: by Julia Hanna; Education; Retail

23 Apr 2014
HBS Case

Are Electronic Cigarettes a Public Good or Health Hazard?

the amount of nicotine they inhale, gradually weaning themselves off their addiction if they choose. “The value proposition of e-cigarettes is clear” "The value proposition of e-cigarettes is clear," says John A. Quelch, Charles... View Details

Keywords: by Michael Blanding; Food & Beverage; Advertising

14 Sep 2018
Blog Post

10 Things I Learned During My First Month in the MS/MBA: Engineering Sciences Program

After receiving my degree in Mechanical Engineering at Boston University, I lived in Austin, Texas for 2 years while working at Amazon. I held a role as an engineering project manager launching new transportation warehouses. As an engineering undergrad, I felt the... View Details

16 Jun 2014
Research & Ideas

The Unfulfilled Promise of Educational Technology

inventory without the use of technology," says John Jong-Hyun Kim, a senior lecturer and William Henry Bloomberg fellow at Harvard Business School. "And yet, schools have been slow to adopt and integrate technology in the... View Details

Keywords: by Michael Blanding; Education

Joseph B. Lassiter

Joe is the Senator John Heinz Professor of Management Practice in Environmental Management, Retired. He focuses on one of the world’s most pressing problems: developing clean, secure and carbon-neutral supplies of reliable, low-cost energy all around the world. He... View Details

Keywords: green technology; high technology; internet; oil ＆ gas; private equity (LBO funds); utilities; software; energy

11 May 2022
Blog Post

MoMBAs: The Inspiring Student Mothers of HBS

This Mother’s Day, we celebrated progress and possibility on the HBS campus! HBS first accepted women into the MBA Program in 1963. Fast forward six decades and now classrooms are 44% female and most sections have 1-2 mothers. Across the... View Details

07 Mar 2013
Research & Ideas

Video: Harvard Business School at the Kumbh Mela

Shivaratri Snan bathing day on March 10. To accommodate everyone, the Indian government creates a temporary city-building roads and providing power on what is normally an empty flood plain. Senior Lecturer and Dauten Real Estate Fellow View Details

Keywords: by Jim Aisner; Construction; Real Estate

16 Jul 2014
HBS Case

Marketing Obamacare

couldn't still succeed, says John Quelch, the Charles Edward Wilson Professor of Business Administration at Harvard Business School and a professor of health policy and management at Harvard School of Public Health. The sheer scope of the... View Details

Keywords: by Michael Blanding; Health

November 1993 (Revised October 1995)
Case

Erik Peterson (A)

By: John J. Gabarro

Describes the problems facing a recent MBA graduate in his job as general manager of a mobile cellular company owned by a parent corporation. Raises issues of corporate divisional relationships and the difficulties facing an inexperienced manager who seems to be... View Details

Keywords: Business Subsidiaries; Managerial Roles; Organizational Design; Problems and Challenges; Relationships; Mobile Technology

Citation

Educators

Purchase

Professor Toffel is the Senator John Heinz Professor of Environmental Management. His research examines how companies are addressing climate change (especially decarbonization) and other environmental and working condition issues in their operations and supply... View Details

Ray A. Goldberg

A native of North Dakota, Dr. Goldberg received his A.B. from Harvard University in 1948, his MBA from the Harvard Graduate School of Business Administration in 1950 and his Ph.D. in Agricultural Economics from the University of Minnesota in 1952.

... View Details

Keywords: agribusiness; agriculture; fast food; food; food processing; forest products; grocery; high technology; information; restaurant; retailing; soft drink; textiles; tobacco; transportation; wholesale; wine

30 Sep 2002
Research & Ideas

Use the Psychology of Pricing To Keep Customers Returning

Buyers are more apt to use a product right after they purchase it, a fact you need to ponder as you consider how to keep customers coming back for more. In this e-mail interview with HBS Working Knowledge's Manda Mahoney, Harvard Business School professor View Details

Keywords: by Manda Mahoney

F. Warren McFarlan

Professor McFarlan earned his AB from Harvard University in 1959, and his MBA and DBA from the Harvard Business School in 1961 and 1965 respectively. He has had a significant role in introducing materials on Management Information Systems to all major programs at... View Details

Keywords: communications; computer; e-commerce industry; health care; information; information technology industry; nonprofit industry

Luis M. Viceira

Luis M. Viceira is the George E. Bates Professor in the Finance Unit and a Research Associate at the National Bureau of Economic Research. His research, course development, and teaching focus on the areas of investment management... View Details

Keywords: banking; education industry; financial services; nonprofit industry; retail financial services

06 Oct 2023
Blog Post

Short Intensive Programs 2024 Preview: From Climate Change to Formula 1

courses. Some of this stuff doesn’t exist in the MBA curriculum at all—this is the only place you can get it.” Photo courtesy Evgenia Eliseeva. SIPs also allow faculty to test out classes that could become full curricular offerings.... View Details

16 Dec 2021
Blog Post

African American Student Union Spotlight on STEM

the MBA program. Kareem Stanley (JD/MBA 2024) Where is your hometown? Queens, New York. What was your pre-MBA industry and role? I was in Energy in Project Management / Process Engineering. Post-MBA industry and role? Undecided. Why did... View Details

Gerald Zaltman

*Joined Harvard Faculty: 1991
Prior Faculty Appointments: Northwestern University, 1968-75;
University of Pittsburgh, 1975-91

*Doctoral Degree in Sociology Received from: The John Hopkins University;
MBA Degree Received from: The University of... View Details

Keywords: advertising; apparel; automotive; beverage; biotechnology; consumer products; entertainment; financial services; food; health care; marketing industry; pharmaceuticals; retailing; sports; telecommunications

Rajiv Lal

Rajiv Lal, is the Stanley Roth, Sr. Professor of Retailing at Harvard Business School. He is currently teaching an elective MBA course on the Business of Smart Connected Products/IOT. He has been responsible for the retailing curriculum and has served as the course... View Details

July 2010 (Revised June 2016)
Case

Erik Peterson at Biometra (A)

By: John J. Gabarro, Thomas DeLong and Jevan Soo

Describes the problems facing a recent MBA graduate in his job as general manager of a medical device company owned by a parent corporation. Raises issues of corporate divisional relationships and the difficulties facing an inexperienced manager who seems to be... View Details

Keywords: Business Subsidiaries; Leadership; Managerial Roles; Product Launch; Organizational Structure; Problems and Challenges; Medical Devices and Supplies Industry