Publications

March 1991 (Revised January 1996)
Case

The General Mills Board and Strategic Planning

By: Jay W. Lorsch

Examines the General Mills Board of Directors' role in the General Mills joint venture with Nestle S.A. to sell cereals outside of North America. It raises the more general question of the appropriate role for the board of directors in strategy formulation. View Details

Keywords: Joint Ventures; Trade; Corporate Governance; Managerial Roles; Expansion; Food and Beverage Industry; North America

12 May 2015
Blog Post

A Summer Internship in General Management

Like many of his classmates, Andrew Ling (MBA 2015) decided to use the summer between his first and second year to try out something new. Formerly a consultant at McKinsey, he spent his summer working in a marketing and general management... View Details

September 1974
Case

General Electric Co. (B)

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May 2003
Supplement

General Electric Medical Systems

By: Tarun Khanna

April 1996 (Revised March 1998)
Exercise

Starlite Corporation: General Information

By: Kathleen L. McGinn and Julia Morgan

A multiparty, intraorganizational negotiation exercise involving five vice presidents of human resources at $17.5 billion photography products company. In the midst of reengineering, the five VPs have been told to negotiate the possible alignment of resources in ways... View Details

Keywords: Negotiation Types

12 Jan 2016
News

General Electric: Post-industrial revolution

02 May 2018
News

Next Generation Textile Innovations

Keywords: Textile Mills; Manufacturing

05 Aug 2015
News

Nourishing the Next Generation

When Lesley Kohn (MBA 1992) left her position as a management consultant in the tech sector in 2005 to launch Chefables, there weren’t a lot of people talking about improving school food, especially at the preschool level. “In the beginning, you were a single voice.... View Details

January 1999 (Revised April 1999)
Background Note

General Management: Building Capabilities, Delivering Results

By: Clayton M. Christensen

Describes the Harvard Business School's General Management course. View Details

Keywords: Management

October 1988 (Revised May 1989)
Case

General Electric: Consumer Electronics Group

By: David J. Collis and Nancy Donohue

Highlights the General Electric takeover of RCA and the consolidation of the two companies' consumer electronic groups. Starting first with a history of the television industry in the United States, Europe, and Japan, and then a brief discussion of the main competitors... View Details

Keywords: Competition; Markets; Business Strategy; Consumer Products Industry; Electronics Industry

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November 1995 (Revised March 2004)
Case

Massachusetts General Hospital: CABG Surgery (A)

By: Steven C. Wheelwright and James Weber

A cross-functional team at Massachusetts General Hospital tries to reengineer the service delivery process (the "care path") for heart bypass surgery (CABG) in order to shorten hospital stays (and lower costs) while maintaining/enhancing the quality of care provided. View Details

Keywords: Health Care and Treatment; Medical Specialties; Business Processes; Mission and Purpose; Product Positioning; Product Marketing; Management Practices and Processes; Customer Satisfaction; Service Delivery; Service Operations; Fair Value Accounting; Ethics; Pharmaceutical Industry; Health Industry; Massachusetts

Apr 23 2023
Interview

Bringing Together the Rising Generation

Web

General Management - Faculty & Research

General Management Overview Faculty Curriculum Awards & Honors Doctoral Students April 3, 2025 Article How to Build a Life: To Be Happier, Stop Resisting Change By: Arthur C. Brooks April 2025 Case Jamie Dimon: Navigating the DEI Backlash... View Details

December 2004 (Revised February 2006)
Case

Executive Decision Making at General Motors

By: David A. Garvin and Lynne Levesque

Describes the evolution of General Motors' strategy, organizational structure, and management processes from its founding to the present day. Focuses on the role of GM's management committee—the senior-decision-making body at the company, now called the Automotive... View Details

Keywords: Globalized Firms and Management; Management Practices and Processes; Organizational Structure; Competitive Strategy; Decision Making; Management Teams; Auto Industry

November 2023
Case

Copilot(s): Generative AI at Microsoft and GitHub

By: Frank Nagle, Shane Greenstein, Maria P. Roche, Nataliya Langburd Wright and Sarah Mehta

This case tells the story of Microsoft’s 2018 acquisition of GitHub and the subsequent launch of GitHub Copilot, a tool that uses generative artificial intelligence to suggest snippets of code to software developers in real time. Set in late 2021, when Copilot was... View Details

Keywords: Business Ventures; Strategy; AI and Machine Learning; Applications and Software; Product Launch; Information Technology Industry; Technology Industry; Web Services Industry; United States; California

02 Aug 2024
News

Celtics Star Launches Nonprofit Meant to Generate $5B in Generational Wealth

March 2022
Teaching Note

Inclusive Innovation at Mass General Brigham

By: Katherine Coffman and Olivia Hull

Teaching Note for HBS Case No. 921-006, “Inclusive Innovation at Mass General Brigham." This case invites students to explore the individual and structural factors that lead to an under-representation of women in male-dominated domains, and to think critically about... View Details

Keywords: Inclusion; Gender Gap; Gender Inclusivity; Gender; Equality and Inequality; Management Analysis, Tools, and Techniques