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19 Oct 2012
Research & Ideas

Digital Technology’s Profound Game Change for Marketers

When I was a kid, "The Graduate" was a generation-defining hit movie, with Dustin Hoffman playing an aimless college graduate. In the middle of a graduation party, an older businessman takes the wayward Hoffman aside and delivers some wise advice:... View Details

Keywords: by Jeffrey Bussgang; Advertising; Technology

09 May 2011
Research & Ideas

Moving From Bean Counter to Game Changer

Buried in the middle layers of many organizations resides a strata of highly skilled experts, from HR managers to risk evaluators, whose collective wisdom and experience could prove invaluable in informing strategic decisions at the highest levels. “They're all... View Details

Keywords: by Kim Girard; Banking

January 2020
Teaching Plan

Nike: Changing the Sneakers Game (Video Playlist)

By: Anita Elberse

Teaching Note for HBS No. 519-039. View Details

January 2018 (Revised January 2020)
Case

STRIVR: Changing the Game in Virtual Reality

By: Rajiv Lal, Matt Denison, Robert Higgins and Scott Johnson

The CEO of a growing virtual reality company that trains athletes must decide whether or not to stay in sports or expand into other areas. View Details

February 2010
Supplement

Real Property Negotiation Game (CW): Excel Model

By: Arthur I. Segel, John Vogel and Justin Seth Ginsburgh

This Excel model is used to analyze the deals made in The Real Property Negotiation Game, which simulates the experience negotiating the sale, purchase, or financing of a property. View Details

Keywords: Property; Negotiation Deal; Sales; Financing and Loans; Mathematical Methods; Real Estate Industry

December 1998
Case

NHL 1998: "The Coolest Game in Nagano"

By: Stephen A. Greyser and Kirk A. Goldman

Explores the National Hockey League's participation in the 1998 Winter Olympics, for which a "winter break" was taken from the regular schedule. The benefits and risks associated with the NHL's Olympic participation are one specific focus. In addition, the case address... View Details

Keywords: Risk Management; Brands and Branding; Marketing Communications; Opportunities; Competitive Strategy; Expansion

2000
Working Paper

How Communication Improves Efficiency in Bargaining Games

By: Kathleen L. McGinn, Leigh Thompson, Robert Gibbons and Max Bazerman

July 16, 2016
Article

A Game Theoretic Model for Resource Allocation Among Countermeasures with Multiple Attributes

By: Elisabeth C. Paulson, Igor Linkov and Jeffrey Keisler

We study a strategic, two-player, sequential game between an attacker and defender. The defender must allocate resources amongst possible countermeasures and across possible targets. The attacker then chooses a type of threat and a target to attack. This paper proposes... View Details

Keywords: Resource Allocation; Game Theory; Strategy

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March 1975
Article

Optimal Strategies in Repeated Games with Incomplete Information

By: Elon Kohlberg

Keywords: Games, Gaming, and Gambling; Strategy; Information

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2007
Working Paper

Correlated Equilibrium and Nash Equilibrium as an Observer's Assessment of the Game

By: John Hillas, Elon Kohlberg and John W. Pratt

Noncooperative games are examined from the point of view of an outside observer who believes that the players are rational and that they know at least as much as the observer. The observer is assumed to be able to observe many instances of the play of the game; these... View Details

Keywords: Decision Choices and Conditions; Game Theory; Cooperation

January 2022
Case

Strategic Agility: Lessons from the Game of Poker

By: Francesca Gino and Gary Pisano

September 1974
Article

Repeated Games of Incomplete Information: The Symmetric Case

By: Elon Kohlberg and Shmuel Zamir

Keywords: Games, Gaming, and Gambling; Information

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October 2023 (Revised March 2024)
Case

Fortinet: Cybersecurity Pioneer Ken Xie Considers the Long Game

By: Tsedal Neeley, Jeff Huizinga and Emily Grandjean

Ken Xie, cofounder of cybersecurity giant Fortinet, faced a critical decision that would validate his leadership. Fortinet became the industry’s second-largest pureplay cybersecurity firm by developing differentiated hardware and investing in R&D. However, after a... View Details

Keywords: Leadership Development; Leadership Style; Marketing Strategy; Communication Strategy; Cybersecurity; Competitive Advantage; Information Technology Industry; United States; Sunnyvale

2010
Working Paper

Lawful but Corrupt: Gaming and the Problem of Institutional Corruption in the Private Sector

By: Malcolm S. Salter

This paper describes how the gaming of society's rules by corporations contributes to the problem of institutional corruption in the world of business. "Gaming" in its various forms involves the use of technically legal means to subvert the intent of society's rules in... View Details

Keywords: Crime and Corruption; Civil Society or Community; Competitive Advantage; Earnings Management; Trust; Law; Performance; Investment Funds; Private Sector; Behavior; Relationships; Goals and Objectives

2000
Chapter

Game Theory as a Tool for Market Design

Keywords: Game Theory; Market Design

2022
Book

Corporate Explorer: How Corporations Beat Startups at the Innovation Game

By: Andrew Binns, Charles A. O'Reilly III and Michael Tushman

Innovation used to be seen as a game best left to entrepreneurs, but now a new breed of corporate managers is flipping this logic on its head. These Corporate Explorers have the insight, resilience, and discipline to overcome the obstacles and build new ventures from... View Details

Keywords: Organization Change And Adaptation; Disruptive Innovation; Organizational Change and Adaptation; Innovation and Management; Leading Change

January 1991
Article

Game Theory as a Part of Empirical Economics

Keywords: Games, Gaming, and Gambling; Theory; Economics

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1998
Working Paper

Outperforming Equilibrium Models of Communication in Bargaining Games

By: Kathleen L. McGinn, Leigh Thompson, Robert Gibbons and Max Bazerman

November 1, 2010
Article

The Mental Game of Breast Cancer, Part two

By: Nancy F. Koehn

Keywords: Games, Gaming, and Gambling

1990
Book

Service Breakthroughs: Changing the Rules of the Game

By: J. Heskett, C. Hart and W. E. Sasser Jr.

Keywords: Change; Service Industry

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