Publications

October 2006 (Revised September 2007)
Teaching Note

Electronic Arts in Online Gaming (TN)

By: Thomas R. Eisenmann

Keywords: Games, Gaming, and Gambling; Arts; Technology; Entertainment and Recreation Industry

September 2002 (Revised October 2002)
Case

GolfLogix: Measuring the Game of Golf

By: John T. Gourville and Professor Jerry N. Conover

GolfLogix has developed a small, GPS-based device to help golfers track their play. They must decide how best to distribute these devices: 1) sell them directly to golfers through traditional retail channels; 2) sell them to courses, which would then provide them to... View Details

Keywords: Distribution Channels; Product Launch; Brands and Branding; Innovation and Invention; Measurement and Metrics

April 1999 (Revised August 2004)
Case

Tarnished Rings? Olympic Games Sponsorship Issues

By: John A. Clendenin and Stephen A. Greyser

Focuses on the impacts for Olympic sponsor companies of the bribery allegations related to the Salt Lake City Olympic Committee's successful bid for the 2002 Winter Games. The spread of the scandal to the International Olympic Committee board members and the recent... View Details

Keywords: Crime and Corruption; Crisis Management; Marketing Channels; Consumer Behavior; Value Creation; Sports Industry

November 1976 (Revised June 1979)
Background Note

Simplified, Highly Structured, Union-Management Strike Game

By: Howard Raiffa

Keywords: Labor and Management Relations

2007
Chapter

Negotiation Analysis: Between Decisions and Games

By: James K. Sebenius

Keywords: Negotiation; Decision Making; Game Theory

29 Jun 2011
Working Paper Summaries

Better-reply Dynamics in Deferred Acceptance Games

Keywords: by Guillaume Haeringer & Hanna Halaburda

December 22, 2007
Editorial

Bush's Game of Chess in Iraq

By: A. Zelleke

Keywords: Government and Politics; Strategy; Iraq

October 30, 1994
Article

Sports Strikes: Let the Games Continue

By: James K. Sebenius and Michael A. Wheeler

Keywords: Labor; Disruption; Sports Industry

April 2008
Teaching Note

Sony PlayStation 3: Game Over? (TN)

By: Elie Ofek

Teaching Note for [508076]. View Details

Keywords: Entertainment and Recreation Industry

November 2003
Article

3-D Negotiation: Playing the Whole Game

By: James K. Sebenius and David A. Lax

Keywords: Negotiation

1976
Article

The Asymptotic Theory of Stochastic Games

By: Truman F. Bewley and Elon Kohlberg

Keywords: Games, Gaming, and Gambling; Theory

11 Dec 2018
News

How Apple Gamed the App Business

19 Mar 2012
News

Game Changers: Amy Cuddy, Power Poser

12 May 2011
News

A Game Plan in Trying Times

Keywords: yoga; Clothing and Clothing Accessories Stores; Retail Trade

21 Nov 2011
News

Mobile Gaming is a Big Play

Keywords: mobile-gaming; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; News, Library, Internet, and Other Services; Information

June 2001
Case

Competitive Dynamics in Home Video Games (F): The Fall of 3DO

Outlines the events leading up to 3DO's exit from the home video game licensing business. 3DO's business model is considered flawed because of its incompatibility with industry structure and economics. View Details

Keywords: Competition; Market Entry and Exit; Video Game Industry

August 2008 (Revised April 2012)
Case

Real Property Negotiation Game : Lender Case, Porus Bank

By: Arthur I Segel and John H. Vogel, Jr.

The Real Property Negotiation Game simulates the experience negotiating the sale, purchase, or financing of a property. The class competes as either a lender, buyer, or one of two groups of sellers, Raleigh, North Carolina and Las Vegas, Nevada. This is the lender case... View Details

Keywords: Financing and Loans; Negotiation; Property; Real Estate Industry

June 2001
Case

Competitive Dynamics in Home Video Games (J): The Next Generation Nintendo

Nintendo must make some important decisions related to the launch and design of the successor to its 16-bit Super NES console. A rewritten version of an earlier case. This is part of a case series examining the competitive dynamics in the home video game industry from... View Details

Keywords: Competition; Product Design; Product Launch; Video Game Industry