Publications

07 May 2015
Blog Post

Career Change: From the Military to Consulting

Exposed to new functions and industries through case studies, classmates, and the resources of our Career and Professional Development (CPD) Office, nearly 70% of HBS students will pursue ventures very different from the ones that led... View Details

March 1995 (Revised July 1995)
Case

Apple Computer (B)(Abridged) : Building a Worldwide Strategy

By: Michael Beer and Gregory C. Rogers

Describes the building of Apple's new strategy. Explores how the human resource function at Apple Computer can best support that strategy. View Details

Keywords: Human Resources; Adaptation; Corporate Strategy; Computer Industry

Career Coach

Sandra Charipper

Sandra spent her career prior to HBS working in a variety of Recruiting and HR roles before pivoting into Strategy & Operations. During her time at a HealthTech venture capital studio, she worked with a variety of seed stage to Series C startups reviewing resumes,... View Details

Career Coach

Crystal Yao

Crystal is particularly interested in helping students understand careers in Sports, Media, and Entertainment and Big Tech, as well as functional careers in General Management, Strategy Consulting, Business Development, and Sales &... View Details

Research Summary

International capital markets

Policy reaction functions in the midst of market fluidity

Reform of the multilateral institutions

Maturation of emerging economies

View Details

October 1996 (Revised April 1998)
Case

Mobil USM&R (D): Gasoline Marketing

By: Robert S. Kaplan

Mobil US Marketing & Refining has shifted from a centralized staff-driven organization to decentralized business-units. Staff functions now must negotiate service agreements with a buyer's committee consisting of representatives from the profit-center business units.... View Details

Keywords: Balanced Scorecard; Management Teams; Human Resources; Agreements and Arrangements; Organizational Change and Adaptation; Customers; Situation or Environment; Business Units; Energy Industry; Mining Industry; United States

December 2011
Article

Platform Envelopment

By: Thomas R. Eisenmann, Geoffrey Parker and Marshall Van Alstyne

Due to network effects and switching costs in platform markets, entrants generally must offer revolutionary functionality. We explore a second entry path that does not rely upon Schumpeterian innovation: platform envelopment. Through envelopment, a provider in one... View Details

Keywords: Digital Platforms; Business and Stakeholder Relations; Economic Systems; Development Economics; Business or Company Management; Business Strategy; Network Effects; Information Technology Industry; Technology Industry

Find at Harvard

13 Dec 2010
Research & Ideas

Managing the Support Staff Identity Crisis

Gulati, the problem starts with corporate growing pains. When businesses are small, they organize themselves into clear functional units, tapping experts in each respective function to make sure each unit... View Details

Keywords: by Carmen Nobel

August 2000
Case

Mannesmann AG

By: Jay W. Lorsch and Katharina Pick

Explores the functioning of a German supervisory board in the context of a takeover bid made by a British company. View Details

Keywords: Corporate Governance; Mergers and Acquisitions; Governing and Advisory Boards; Cross-Cultural and Cross-Border Issues; Germany; United Kingdom

Research Summary

Overview

By: David S. Scharfstein

My research focuses on issues related to the structure and functioning of the financial system, including risk, competition and disparities in the banking system View Details

September–October 1998
Article

How to Kill Creativity

By: T. M. Amabile

The article addresses the topic of business creativity, its benefits, and how managers can inspire it. The author's research shows that it is possible to develop the best of both worlds: organizations in which business imperatives are attended to and creativity... View Details

Keywords: Creativity; Situation or Environment; Motivation and Incentives; Organizational Culture; Management Practices and Processes

Find at Harvard

October 2007 (Revised March 2008)
Case

Dove: Evolution of a Brand

By: John A. Deighton

Examines the evolution of Dove from functional brand to a brand with a point of view after Unilever designated it as a masterbrand, and expanded its portfolio to cover entries into a number of sectors beyond the original bath soap category. The development causes the... View Details

Keywords: History; Expansion; Marketing Strategy; Social Marketing; Digital Marketing; Brands and Branding; Consumer Products Industry; Beauty and Cosmetics Industry

November 1991
Case

Frost, Inc. (B)

Describes the changes made to Frost, Inc. to exploit CNC technology. The focus is on the impact in each functional area. View Details

Keywords: Organizational Change and Adaptation

Hassina is trained as physician and psychologist in Amsterdam and completed a postdoctoral appointment at Stanford University before coming to Harvard to further pursue a scholarly career in healthcare management. At Stanford, Hassina studied social and functional... View Details

January 1996
Background Note

Creativity and Innovation in Organizations

By: Teresa M. Amabile

Creativity, the production of new and useful ideas by individuals or teams, can appear in many forms and many functions within firms of all kinds--from entrepreneurial start-ups to well-established enterprises. This note describes the varieties of creativity in... View Details

Keywords: Change Management; Entrepreneurship; Collaborative Innovation and Invention; Management Analysis, Tools, and Techniques; Organizational Design; Situation or Environment; Creativity

December 2011 (Revised January 2015)
Background Note

The Product Manager

By: Jeffrey Bussgang, Thomas Eisenmann and Robert Go

Describes the role of product manager (PM) in technology companies, detailing 1) PMs' responsibilities; 2) different ways to organize the product management function; 3) how PMs interact with other functions within technology companies (e.g., engineering, product... View Details

Keywords: Product Marketing; Product Development; Product Design; Information Technology; Entrepreneurship