Publications

December 2007 (Revised July 2009)
Case

Given Imaging Ltd. - First We Take Manhattan, Then We Take Berlin?

GI has developed a revolutionary video pill for imaging the small bowel in the gastro-intestinal tract. The development has required the integration of wide variety of technologies. GI founder and CEO Gabriel Meron must determine GI's marketing strategy and prioritize... View Details

Keywords: Medical Specialties; Globalized Markets and Industries; Decisions; Technological Innovation; Marketing Strategy; Market Entry and Exit; Entrepreneurship; Health Care and Treatment; Corporate Finance; Medical Devices and Supplies Industry; Japan; United States; Europe

October 2023 (Revised April 2024)
Case

FARM Rio: Bringing a Brazilian Fashion Brand to the World

By: Isamar Troncoso and Jill Avery

FARM Rio, a twenty-six year old Brazilian fashion brand, had recently put down roots in the U.S. The brand, known for its bold, colorful, nature-inspired tropical prints, was testing the waters in Europe to assess if and how the brand should further expand globally.... View Details

Keywords: Global Marketing; Go-to-market Strategy; Global Branding; Brand Positioning; Marketing; Brands and Branding; Marketing Strategy; Growth and Development Strategy; Product Positioning; Market Entry and Exit; Distribution Channels; Expansion; Fashion Industry; Brazil; United States; Europe

March 1994
Case

Materials Technology Corp.

By: Clayton M. Christensen

Materials Technology Corp. (MTC) is an MIT-based start-up company that identified an initial product market for its advanced materials-processing technology using conventional market research techniques. While pursuing that market--advanced microelectronic... View Details

Keywords: Marketing Strategy; Technology; Markets; Product Development; Innovation and Management; Electronics Industry; Computer Industry; United States

Research Summary

Workplace Ethics and Global Business Standards

By: Rohit Deshpande

This research grows out of initial collaborative research with Joshua Margolis and Lynn Paine on the relationship between codes of conduct and corporate performance. This work was reported in Harvard Business Review articles in 2005 and 2011. More recent research... View Details

22 Feb 2017
Working Paper Summaries

Incentives, Peer Pressure, and Behavior Persistence

Keywords: by Susanna Gallani; Health

Fall 2019
Article

Du « défi américain » à l’expansion européenne: Les relations économiques transatlantiques des années cinquante aux années soixante-dix

By: Grace A. Ballor

Economic histories of post-war transatlantic relations have focused on two predominant narratives: US aid for European reconstruction through the Marshall Plan, and the threat of American business investment in Europe. But little research has linked these two elements.... View Details

Keywords: Multinational Corporations; Economic History; International Relations; Business History; Foreign Direct Investment; Multinational Firms and Management

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Research Summary

corporate strategy, international strategy, strategy process

David Collis' research is primarily concerned with how companies create value across markets, whether those markets are different businesses (corporate strategy), or different countries (international strategy). Additionally, he is interested in how... View Details

January 2014 (Revised September 2015)
Case

Mittal Steel's Pursuit of Arcelor (A)

By: Paul M. Healy and Penelope Rossano

Lakshmi Mittal, CEO of Mittal Steel, a UK-based company with Indian roots, took advantage of a weakened Arcelor that had successfully won a bidding war for Canadian steel company Dofasco, with an unsolicited bid to buy the company. Mittal's plans for acquiring Arcelor... View Details

Keywords: Fiduciary Duty; Steel; India; Europe; Governance; Mergers; Board Decisions; White Knight; Strategy; Negotiation; Mergers and Acquisitions; Corporate Governance; Cross-Cultural and Cross-Border Issues; Steel Industry; Canada; United Kingdom; Russia; India

June 2013
Article

Dysfunction in the Boardroom: Understanding the Persistent Gender Gap at the Highest Levels

By: Boris Groysberg and Deborah Bell

The article examines the gender gap that is present in boardrooms in U.S. corporations and internationally in 2013 as more women attempt to reach executive-level positions. Countries in the European Union are attempting to institute laws regarding the minimum... View Details

Keywords: Equality and Inequality; Governing and Advisory Boards; Gender; United States; European Union

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Research Summary

Interaction of biological and psychological drivers of obesity

With a multi-disciplinary team of researchers in nutrition, microbiology, and epidemiology, we received a large grant to fund the Institute for Cardio-Metabolism and Nutrition (ICAN), a major initiative to promote research on obesity and... View Details

May 2002 (Revised May 2003)
Case

Sa Sa Cosmetics

By: David E. Bell and Iris T. Li

Sa Sa Cosmetics has had spectacular success as a low-price retailer of branded cosmetics. But recently, growth has slackened. What are the causes? This case describes recent strategic initiatives and provides market research data to aid the students in diagnosis. View Details

Keywords: Crisis Management; Management Analysis, Tools, and Techniques; Brands and Branding; Marketing Strategy; Distribution; Beauty and Cosmetics Industry; Fashion Industry

Research Summary

Comparative Financial Systems and Corporate Governance

One implication of the inherent logic of a financial system lies in the effects on corporate governance. Differences in financial systems across countries -- for instance, in terms of the role of banks, equity markets, and shareholder voting systems -- result in... View Details

06 May 2024
Research & Ideas

The Critical Minutes After a Virtual Meeting That Can Build Up or Tear Down Teams

they carefully manage the relationship. About four months into the study, the researchers observed a much different reaction to a similar change in code ownership by the other team they were observing, which they named Team Prism. Again,... View Details

Keywords: by Michael Blanding

Research Summary

Customer Management in Business-to-Business Markets

By: Das Narayandas

Das Narayandas is engaged in ongoing research on vendor firms' management of long-term customer relationships. The initial phase of his research involved identifying vendors that stood to benefit from long-term relationships with select sets of customers and... View Details

Research Summary

Corporate Social Entrepreneurship

By: James E. Austin

This research is examining the process by which companies engage in strategic corporate social responsibility as an integral part of their enterprise strategy and operations. The research has conceptualized this process as entreprenurial in nature and defined it as... View Details

2009
Report

Breakthroughs in Shared Measurement

By: Mark R. Kramer, Marcie Parkhurst and Lalitha Vaidyanathan

The traditional approach to measuring each individual grant and nonprofit initiative separately prevents learning and improvement, because no 2 efforts can be compared on a consistent basis. This research highlights 20 social enterprises that developed innovative... View Details

Keywords: Impact Evaluation; Impact Measurement; Social Enterprise; Organizations; Performance Effectiveness; Measurement and Metrics

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May 2006 (Revised November 2006)
Case

China: To Float or Not To Float? (F)- Alcatel and Strong Chinese Competition

By: Laura Alfaro, Rafael M. Di Tella and Ingrid Vogel

The Chinese operations of Alcatel, a global communications solution provider based in France, were faced with strong local competition and a difficult market. It remained unclear how Alcatel would be able to recover growth in the Chinese market. Initiatives were... View Details

Keywords: Currency Exchange Rate; International Relations; Growth and Development Strategy; Research and Development; Competitive Strategy; Horizontal Integration; Communications Industry; China; France; United States

September 2016 (Revised December 2018)
Case

Joan Bavaria and Multi-Dimensional Capitalism

By: Geoffrey Jones and Seema Amble

The case examines the career of Joan Bavaria, a pioneer of socially responsible investing and founder of Trillium Asset Management and Ceres, the nonprofit organization advocating for sustainability leadership. It describes her personal journey from art student and... View Details

Keywords: Integrated Corporate Reporting; Corporate Social Responsibility and Impact; Personal Development and Career

2021
White Paper

Working to Learn: Despite a Growing Set of Innovators, America Struggles to Connect Education and Career

By: Joseph B. Fuller, Rachel Lipson, Jorge Encinas, Tessa Forshaw, Alexis Gable and J.B. Schramm

In the wake of COVID-19 and growing inequality, America needs more pathways that bridge education and career. New research from the Project on Workforce at Harvard draws on data from New Profit's Postsecondary Initiative for Equity to identify opportunities for the... View Details

Keywords: COVID-19; Education; Training; Employment; Personal Development and Career; Health Pandemics