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Publications

Publications

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  • All HBS Web  (422)
    • People  (1)
    • News  (107)
    • Research  (239)
    • Events  (1)
  • Faculty Publications  (75)

Show Results For

  • All HBS Web  (422)
    • People  (1)
    • News  (107)
    • Research  (239)
    • Events  (1)
  • Faculty Publications  (75)
← Page 8 of 422 Results →
  • 24 Apr 2023
  • HBS Case

What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks

industry compared to other sectors. “The level of uncertainty is so high for cannabis entrepreneurs. The challenges are quite unique. ” Though entrepreneurial success stories abound in the nascent market of cannabis products, the sector... View Details
Keywords: by Jay Fitzgerald; Consumer Products; Food & Beverage
  • 09 Nov 2021
  • Research & Ideas

The Simple Secret of Effective Mentoring Programs

implications,” says Stanton, the Marvin Bower Associate Professor of Business Administration in HBS’s Entrepreneurial Management Unit. “But just setting up a mentoring program that assumes people will come is the wrong way to go. We found... View Details
Keywords: by Jay Fitzgerald
  • Web

Courses by Faculty Unit - Course Catalog

Spring 2026 Q3 1.5 Entrepreneurial Sales 101: Founder Selling Mark Roberge Lou Shipley Fall 2025 Q2 1.5 Mark Roberge Lou Shipley DJ DiDonna Spring 2026 Q3 1.5 Entrepreneurial... View Details
  • 28 Jan 2008
  • Research & Ideas

Billions of Entrepreneurs in China and India

diasporas, and how entrepreneurial activity is reshaping both countries for the better. Martha Lagace: Why did you choose the title Billions of Entrepreneurs? Tarun Khanna: The title captures the ferment that is taking place in both China... View Details
Keywords: by Martha Lagace
  • 01 Jun 2023
  • News

Buy Big, Sell Small

least 75 percent of India’s consumer goods sales despite the significant inefficiencies of an outdated business model. “Kiranas are limited-inventory, 2,000- to 5,000-square-foot shops that don’t always get on-time deliveries or access to... View Details
Keywords: Deborah Blagg; retail; supply chain management; entrepreneurship; leadership; innovation; Miscellaneous Store Retailers; Retail Trade
  • 01 Jun 2023
  • News

Pet Project

distribution, a new brand must have high velocity (i.e., unit sales per store), which comes from frequent repeat purchases by loyal customers. Converting retail shoppers to DTC—if Maev could figure out how to do that—would reduce... View Details
Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Retail Trade
  • 02 May 2005
  • Research & Ideas

Four VCs on Evaluating Opportunities

What makes for the ideal entrepreneurial opportunity? To learn about the frameworks firms use when evaluating potential venture opportunities, Mike Roberts, executive director of the Arthur Rock Center for Entrepreneurship, and HBS senior... View Details
Keywords: by Lauren Barley
  • 25 Jun 2007
  • Research & Ideas

HBS Cases: Beauty Entrepreneur Madam Walker

by nearly 1,000 female sales agents across the country. How did Walker journey from the cotton fields to the status of an enterprising businesswoman, perhaps even the first self-made African American millionaire in the United States? Her... View Details
Keywords: by Martha Lagace; Beauty & Cosmetics
  • 07 Sep 2011
  • First Look

First Look: Sept. 7

responsibility of individual firms. The authors call for business to be both innovator and activist in protecting and strengthening market capitalism. Instead of seeing themselves as narrowly self-interested players in a system that is overseen by others, business... View Details
Keywords: Sean Silverthorne
  • 31 May 2016
  • First Look

May 31, 2016

management will inhibit innovation and entrepreneurial activities. We disagree and argue that risk management should function as a Revealing Hand to identify, assess, and mitigate risks in a cost-efficient manner. Done well, the Revealing... View Details
Keywords: Sean Silverthorne
  • 10 Jul 2018
  • First Look

New Research and Ideas, July 10, 2018

homogeneous product space. The data set has the unique feature of containing sales records from outlet stores wherein a subset of products have verifiably fictitious list prices and discounts, allowing for measurement of their impact on... View Details
Keywords: Dina Gerdeman
  • 16 Aug 2011
  • First Look

First Look: August 16

unavailable at this time. Book: http://www.cambridge.org/aus/catalogue/catalogue.asp?isbn=9780521192194 The Consequences of Entrepreneurial Finance: Evidence from Angel Financings Authors:William R. Kerr, Josh Lerner, and Antoinette... View Details
Keywords: Sean Silverthorne
  • Web

Becoming an Entrepreneur - Alumni

stability. Funding How much do you need – and what will it cost you? Like the legal structure of your enterprise, your choice (or choices) of funding options has an enduring impact on both your business and your role within it. In the heat of the View Details
  • Web

Joiner - Entrepreneurship

experience: Entrepreneurial Sales and Marketing Launching Tech Ventures Founders’ Journey Startup Operations Field X (provides funding) Get additional startup experience: Work on a project for a startup for... View Details
  • Web

Investor - Entrepreneurship

Entrepreneurial Sales 102 Entrepreneurship Outside the Valley Scaling Minority Businesses Systems to Scale Growth-Stage Ventures (SGSV) Sustainable Investing Meet with Entrepreneurs in Residence During the... View Details
  • 16 May 2024
  • News

On the Job

Shamrock factory on Lake Erie. I also worked with her on Bonnie Bell, which is a cosmetics company, and a marketing plan for this new startup called Leggs, which did pantyhose. Then I worked for International Harvester doing tractor sales... View Details
Keywords: first job; leadership; life experience; career lessons; Finance; Oil and Gas Extraction; Mining; Retail Trade
  • 06 Jan 2020
  • Research & Ideas

Motivate Your High Performers to Share Their Knowledge

co-workers can help those employees improve. “When you are exposed to different ideas or a different way of working, it can change your own behavior,” says Christopher Stanton, the Marvin Bower Associate Professor of Business Administration in the View Details
Keywords: by Michael Blanding
  • 12 Mar 2021
  • News

My Favorite Case

This was my favorite case in my favorite class, Entrepreneurial Management, taught by Professor Howard Stevenson. The protagonist learned the hard way that she had to plan to manage growth and, unfortunately, her operations infrastructure... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 09 Jun 2024
  • Blog Post

The EC Formula: MBA Class of 2024 Looks Back

help anyone succeed in any industry: Entrepreneurial Sales 101 with Senior Lecturers Mark Roberge and Lou Shipley. It helps students develop tangible tools to improve dynamic View Details
  • 12 Dec 2011
  • HBS Case

HBS Cases: Clocky, the Runaway Alarm Clock

designing, positioning, marketing, and selling the animated snooze-button thwarter, as well as the challenge of expanding the company's product line. The cases deal with universal entrepreneurial consumer product questions: Should the... View Details
Keywords: by Carmen Nobel; Consumer Products
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