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  • 24 Mar 2008
  • Research & Ideas

Reducing Risk with Online Advertising

particulars of your business is different depending on how prevalent bad affiliates are, the profit margins of bad affiliates, and what I call the discount rate of good affiliates—how quickly your good... View Details
Keywords: by Martha Lagace; Video Game; Web Services
  • 11 Apr 2007
  • Research & Ideas

Adding Time to Activity-Based Costing

cost systems with only two parameters. One is the cost rate of supplying resource capacity (such as cost per minute for people and machine-driven processes, or cost per cubic meter per day in a warehouse). The second is an estimate of the... View Details
Keywords: by Sarah Jane Gilbert
  • 06 Apr 2007
  • What Do You Think?

Will Market Forces Stop Global Warming?

Summing Up Debate on this month's questions occurred on at least three levels. Is global warming occurring? Do humans (primarily through CO2 emissions) have much to do with it? Should we rely on market forces to provide appropriate responses, or will this require... View Details
Keywords: by Jim Heskett; Energy; Utilities
  • 29 Jan 2008
  • First Look

First Look: January 29, 2008

1,582 loans financing private equity-sponsored leveraged buyouts between 1993 and 2005, we find that bank relationships explain cross-sectional variation in the loan interest rate and covenant structure. Our results indicate that two... View Details
Keywords: Martha Lagace
  • 15 Jan 2013
  • First Look

First Look: January 15

findings contribute to the corporate strategy literature by shedding light on the roots of the diversification discount and by showing how analysts' research enables investors to overcome asymmetric information. Paper: View Details
Keywords: Sean Silverthorne
  • 01 Feb 2011
  • First Look

First Look: Feb. 1

investigate whether stocks in the euro area have moved from a regime in which national stock markets were priced with discount rates that were predominantly country specific, to a regime in which national... View Details
  • 16 Aug 2016
  • First Look

August 16, 2016

experiments, we show that participants rated sharks more negatively and less positively after viewing a 60-second video clip of swimming sharks set to ominous background music, compared to participants who watched the same video clip set... View Details
Keywords: Sean Silverthorne
  • 16 Nov 2010
  • First Look

First Look: November 16, 2010

First, despite claiming that they want to leave the world in good condition for future generations, people intuitively discount the future to a greater degree than can be rationally defended. Second, positive illusions lead us to conclude... View Details
Keywords: Sean Silverthorne
  • 21 Oct 2008
  • First Look

First Look: October 21, 2008

2002). No prior evidence at a societal level has manipulated both structural predictors and measured both stereotypes and prejudices. In the present study, participants (n = 120) responded to an immigration scenario depicting a high- or low-status group, competitive or... View Details
Keywords: Martha Lagace
  • 25 May 2010
  • First Look

First Look: May 25

ad platform can offer, an advertiser may forego use of an ad platform that the advertiser otherwise finds profitable. Mergers between ad platforms can increase advertiser welfare if the resulting click-through rate and volume of traffic... View Details
Keywords: Martha Lagace
  • 09 Jun 2015
  • First Look

First Look: June 9, 2015

(e.g., 5 to 1 or 60 to 1, Studies 1A, 1B, and 1C). Lower pay ratios improve consumer perceptions across a range of products at different price points (Studies 2A and 2B), increase consumer ratings of both firm warmth and firm competence... View Details
Keywords: Sean Silverthorne
  • 29 Oct 2000
  • Research & Ideas

The Entrepreneurial Venture: A Conversation

encouraged them to take risks. Bill Sahlman: Also, when we graduated from HBS, the economy was in recession, inflation and interest rates were high, productivity growth was low, and the stock market was in the tank. It is not at all... View Details
Keywords: by Susan Young
  • 08 Jan 2008
  • First Look

First Look: January 8, 2008

comprehensive micro-data allow us to study how the entry rate, the distribution of entry sizes, and survival rates for firms responded to changes in banking competition. We also distinguish the relative effect of the policy reforms on the... View Details
Keywords: Martha Lagace
  • 05 Feb 2013
  • First Look

First Look: Feb. 5

quality. Furthermore, the decay rate of athletics goodwill is smaller for students with lower SAT scores, suggesting that the goodwill created by intercollegiate athletics resides more extensively with low-ability students than with their... View Details
Keywords: Sean Silverthorne
  • 25 Oct 2016
  • First Look

October 25, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=51759 forthcoming American Economic Journal: Economic Policy When Discounts Raise Costs: The Effect of Copay Coupons on Generic Utilization By: Dafny, Leemore S., Christopher Ody, and Matt... View Details
Keywords: Sean Silverthorne
  • 25 Mar 2014
  • First Look

First Look: March 25

outstanding. The increased debt from the deal would increase the risk to the company and to the existing bonds, and the bonds' prices would fall significantly as a result. Students can use discounted cash flow techniques to value the LBO.... View Details
Keywords: Sean Silverthorne
  • 24 Feb 2014
  • Research & Ideas

Busting Six Myths About Customer Loyalty Programs

and Noble in books, Best Buy in electronics—offer similar rewards. Boots, the UK-based pharmacy and beauty supply retailer, offers a substantial reward of 4 percent, but that rate is more exception than rule. This type of reward is... View Details
Keywords: by Marcel Corstjens & Rajiv Lal; Retail; Consumer Products
  • 08 Jul 2008
  • First Look

First Look: July 8, 2008

discounts that are nearly 50% greater than existing customers who are purchasing upgrades of a product. On the product side, one common lock-in strategy—the offering of broad product "suites" which span multiple product... View Details
Keywords: Martha Lagace
  • 07 Feb 2012
  • First Look

First Look: February 7

pressure increases, team members begin to over-rely on general expertise while discounting domain-specific expertise, leading to suboptimal performance. I use longitudinal qualitative case studies to explore the underlying behavioral... View Details
Keywords: Sean Silverthorne
  • 30 Jan 2018
  • First Look

January 30, 2018

company’s CFO, began to develop an entirely new retail model for Turkey—FILE, a discount supermarket. FILE would carry many more SKUs in larger stores and compete head-to-head with national and local supermarkets. Throughout the year, in... View Details
Keywords: Sean Silverthorne

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