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- 01 Oct 2012
- Research & Ideas
Better by the Bundle?
buying the bundle, you would think the company could potentially take in more revenue since the consumer has no choice but to get the bundle," Kumar says. "But it turns out that's not the case." The reason: Consumers know they can put off... View Details
Keywords: by Dina Gerdeman
- 19 Oct 2022
- Op-Ed
Cofounder Courtship: How to Find the Right Mate—for Your Startup
how to deal with a customer issue, they know who that person is and how they are partnered with you. NOTE: For those considering cofounders who ARE your partner/family member/BFF, I encourage you to enter with a mindset around taking a... View Details
Keywords: by Julia Austin
- 02 Apr 2013
- First Look
First Look: April 2
of executing on its recently refined strategy. Opinions ranged across the following strategic issues: growing the firm's Asian footprint versus remaining focused in Europe; aiming to be a top performing mid-market firm or focusing on moving up a tier to compete for... View Details
Keywords: Sean Silverthorne
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
government. This is a great deal for Magna, but terrible for Chevrolet. GM's best small cars are engineered (and some are manufactured) by Opel in Europe. But it's not just about design and engineering. The supply chains and factory... View Details
- 12 Dec 2005
- Research & Ideas
Using the Law to Strategic Advantage
encourage general managers to bring counsel in early in the decision-making cycle; they should not wait until the last minute to fight a fire that has already started or to bless a deal that has already been struck. The available options... View Details
- 19 Jul 2017
- Research & Ideas
Why Government 'Nudges' Motivate Good Citizen Behavior
nudges can in some cases be more than 40 times more effective than the next most effective method, a dramatic result for governments dealing with scarce resources. “If you take a particular policy objective as a given, nudges give you a... View Details
Keywords: by Michael Blanding
- 03 Mar 2003
- Research & Ideas
Top Ten Legal Mistakes Made by Entrepreneurs
they leave earlier, that stock can be retrieved and given to whoever is brought in to replace them. #8: Hiring a lawyer not experienced in dealing with entrepreneurs and venture capitalists. Many venture capitalists say that they often... View Details
Keywords: by Staff
- 15 Sep 2021
- Research & Ideas
Don't Bring Me Down: Probing Why People Tune Out Bad News
which deals with avoidance as a way to form excuses for other behavior, and “rational inattention,” which is the idea that people simply can’t realistically pay attention to everything. Exley says bridging these ideas is a step toward a... View Details
Keywords: by Kristen Senz
- 05 Aug 2015
- Research & Ideas
How Hormones Foretell Whether People Will Cheat
choices they make when it comes to something as important as cheating," Gino says. It's worth noting that some of the most deliberately stressful organizations tend to attract the most naturally forceful people. Based on the researchers'... View Details
Keywords: by Carmen Nobel
- 01 Apr 2013
- Research & Ideas
First Minutes are Critical in New-Employee Orientation
center employees are often expected to 'de-Indianize' many elements of their behavior—for example, by adopting a Western accent and attitude," the paper explains. Wipro was dealing with a big dropout dilemma; more than half of its call... View Details
- 10 Aug 2009
- Research & Ideas
High Commitment, High Performance Management
A: Leaders must make conscious, principled choices. Such principled choices define a firm's character. They are: Purpose: It defines the firm's contribution to customers, employees, investors, community, and society, not only increasing... View Details
Keywords: by Martha Lagace
- 25 Jul 2005
- Research & Ideas
Fool vs. Jerk: Whom Would You Hire?
When given the choice of whom to work with, people will pick one person over another for any number of reasons: the prestige of being associated with a star performer, for example, or the hope that spending time with a strategically... View Details
Keywords: by Tiziana Casciaro & Miguel Sousa Lobo
- 20 Aug 2008
- Op-Ed
The Time is Right for Creative Capitalism
of history, there are five powerful forces working on the system of global capitalism in this moment, propelling it along the broad path that Gates sketched out at Davos. The first is the issue of resources. Who has what to deal with the... View Details
Keywords: by Nancy Koehn
- 16 May 2000
- Research & Ideas
Getting the Message: How the Internet is Changing Advertising
help corporations build relationships between their brands and their customers in the online marketspace. The Price Of Privacy The power of these new technologies and their ability to shadow an individual's online choices and habits are... View Details
Keywords: by Susan Young
- 05 May 2008
- Research & Ideas
Connecting with Consumers Using Deep Metaphors
varied the set of customers or consumers being studied were in other ways. It was as if we had identified a secret code of thought. The seven deep metaphors discussed in Marketing Metaphoria are those appearing most often across a variety of products ranging from the... View Details
- 16 Aug 2011
- First Look
First Look: August 16
recent empirical studies on the economic impacts of immigration. The survey first examines the magnitude of immigration as an economic phenomenon in various host countries. The second part deals with the assimilation of immigrant workers... View Details
Keywords: Sean Silverthorne
- 11 May 2009
- Research & Ideas
The IT Leader’s Hero Quest
understand in order to surpass. In the course of the story, Barton first rejects Davies' management approach, then in a more mature fashion, finds ways to "get into the skin" of his opponent, incorporate the useful perspectives he has to offer, and find ways... View Details
Keywords: by Martha Lagace
- 15 Jul 2019
- Book
Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence
have been the preferred method. Is this good or bad? Desai: Much as free cash flow was a little-used metric 30 years ago and is now dominant, the capital allocation problem is now the dominant financial frame on a business. In the book, I lay out the View Details
Keywords: by Dina Gerdeman
- Research Summary
Research
The founding and expansion of new firms is central to innovation and economic growth, but the determinants of a new idea’s success are difficult to ascertain. The decision to form a new firm and its ultimate outcome are impacted by ownership structure, financing... View Details
- 22 Feb 2021
- Book
Reaching Today's Omnichannel Customer Takes a New Sales Strategy
because sales tasks are determined by a firm’s business strategy and its choices about which customers to focus on. In turn, selling behaviors are affected by your control systems and culture as well as whom and how you hire. Those are... View Details
Keywords: by Kristen Senz