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Publications

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  • 31 Jul 2012
  • First Look

First Look: July 31

three owner-directors must decide whether it is time to stop customer acquisition for a while to "get their house in order." At that moment, though, one of Shuberg Philis perhaps most important... View Details
Keywords: Carmen Nobel
  • 01 Sep 2009
  • News

E Ink’s Wild Ride

race to win new customers and e-reader converts. It will make the company a truly global entity, bringing it closer to its customers in Asia. And the acquisition will simplify... View Details
Keywords: Julia Hanna; e-books; e-reading; News, Library, Internet, and Other Services; Information; Computer and Electronic Product Manufacturing; Manufacturing
  • Web

Field Course: Advanced Business Plans for Innovating in Health Care - Course Catalog

go-to-market strategies and their customer acquisition costs through extensive field work. The teaching team will do their best to assure that the relevant doors are opened to... View Details
  • 13 Apr 2010
  • First Look

First Look: April 13

Publication:Manufacturing and Service Operations Management (forthcoming) Abstract We empirically document factors that influence how local operating managers use discretion to balance the tradeoff between service capacity costs and View Details
Keywords: Martha Lagace
  • 03 Apr 2007
  • First Look

First Look: April 3, 2007

Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707027 eClinicalWorks: The Paths to Growth Harvard Business School Case 807-025 In January 2006, eClinicalWorks (eCW) had an acquisition opportunity that... View Details
Keywords: Martha Lagace
  • 16 Dec 2014
  • First Look

First Look: December 16

spaces. We find evidence consistent with the former explanation: that the likelihood of Amazon's entry is positively correlated with the popularity and customer ratings of third-party sellers' products. Amazon's entry reduces the shipping... View Details
Keywords: Sean Silverthorne
  • 05 Dec 2017
  • First Look

First Look at New Research and Ideas, December 5, 2017

that we can thrive. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53562 forthcoming Customer Needs and Solutions In Pursuit of Enhanced Customer Retention Management: Review, Key Issues,... View Details
Keywords: Sean Silverthorne
  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

be aware of the range of powerful, dynamic, and often conflicting forces shaping the emerging competitive environment. The globalization of markets, the increasing homogeneity of customer needs worldwide, the impact of the digital... View Details
Keywords: Sean Silverthorne
  • 19 Jan 2011
  • First Look

First Look: Jan. 18

710-464 In January 2010 Mark Pincus is deciding how to double the number of Zynga games' players to 500 million without sacrificing profitability. These ambitious growth plans required changes to product, corporate strategy, and customer... View Details
Keywords: Sean Silverthorne
  • 17 Oct 2019
  • News

Venturing Away from Venture Capital

potential to return their entire fund through acquisition or IPO. In the process, she says, VCs can be “forced to make investment decisions that don’t benefit the company, the entrepreneur, or the entrepreneurial landscape.” For example,... View Details
Keywords: Alexander Gelfand
  • 01 Dec 2016
  • News

Case Study: Sweat the Technique

their apps (minimizing Nix’s customer acquisition costs), and then used and repurposed by vast communities of fitness consumers in novel ways that only escalate the value to them and to Nix. Yes, Nix still... View Details
Keywords: Dan Morrell
  • 13 Mar 2018
  • First Look

March 13, 2018

standardized, and centralized repository, it mitigates information costs for buyers and sellers and, thus, facilitates transactions in the market for ideas. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53959... View Details
Keywords: Sean Silverthorne
  • 15 Dec 2015
  • First Look

December 15, 2015

Acquisition (B) Supplements the (A) case. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/615034-PDF-ENG Harvard Business School Case 816-020 GovDelivery Is government the biggest, worst View Details
Keywords: Carmen Nobel
  • 16 Mar 2010
  • First Look

First Look: March 16

learns that the most profitable 1% of the division's customers generate 100% of profits, and that two of the division's largest customers lose 50% of profits. The division has just finished a project to... View Details
Keywords: Martha Lagace
  • 09 Aug 2013
  • Research & Ideas

Read All About It: Digital CEO Buys Traditional Media!

that Bezos has shown in his leadership at Amazon, including constant commitment to the customer and a long-term approach to innovation, are good news for DC's paper of record. Three Ingredients For Success By: Bharat Anand Henry R. Byers... View Details
Keywords: by Jim Aisner; Journalism & News; Publishing
  • 19 Jun 2007
  • First Look

First Look: June 19, 2007

rental customers over a period of four months. We predict and find that people are more likely to rent DVDs in one order and return them in the reverse order when should DVDs (e.g., documentaries) are rented before want DVDs (e.g., action... View Details
Keywords: Martha Lagace
  • 18 Mar 2014
  • First Look

First Look: March 18

to the next level of growth. The acquisition would allow the Group to diversify across verticals, customers, and geographies, market a wide range of services to Satyam's strong customer base, and capitalize... View Details
Keywords: Sean Silverthorne
  • 06 Jun 2017
  • First Look

First Look at New Research and Ideas: June 6, 2017

perspectives of marketing strategies, store operations, and relationships between customers and store clerks. However, the significance of the development of cellophane as a new packaging material, and the role of packaging manufacturers... View Details
Keywords: Sean Silverthorne
  • 20 Oct 2015
  • First Look

October 20, 2015

fluctuations. We first exposit that in the presence of Cobb-Douglas production functions and consumer preferences, there is a specific pattern of economic transmission whereby demand-side shocks propagate upstream (to input-supplying industries), and supply-side shocks... View Details
Keywords: Sean Silverthorne
  • 30 Oct 2012
  • First Look

First Look: October 30

Michael W. Toffel Publication:Organization Science (forthcoming) Abstract Governments and other organizations often outsource activities to achieve cost savings from market competition. Yet such benefits are often accompanied by poor... View Details
Keywords: Sean Silverthorne