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  • All HBS Web  (411)
    • News  (112)
    • Research  (245)
    • Multimedia  (2)
  • Faculty Publications  (95)

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  • All HBS Web  (411)
    • News  (112)
    • Research  (245)
    • Multimedia  (2)
  • Faculty Publications  (95)
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  • 20 May 2019
  • Research & Ideas

Activist CEOs Are Rising Up—and Their Customers Are Listening

position. Now, “it’s the CEO, not the company, weighing in on the issues,” says Toffel, who is also Faculty Chair of the HBS Business and Environment Initiative. “Second, it’s conducted in public—it’s not related to backroom dealing, lobbying, or View Details
Keywords: by Michael Blanding
  • 04 Jan 2012
  • First Look

First Look: January 4

changing circumstances, both within and outside of the gaming context. Market Interest in Nonfinancial Information Authors:R. G. Eccles, Michael P. Krzus, and George Serafeim Publication:Journal of Applied Corporate Finance 23, no. 4... View Details
Keywords: Carmen Nobel
  • 06 Mar 2006
  • Research & Ideas

Winners and Losers at the Olympics

There's much more at stake in the Olympics than medals. Giant corporations are eager to tie huge marketing and advertising campaigns to the Olympic rings and ideals. NBC spent more than $600 million to win... View Details
Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports
  • 20 Jun 2011
  • Lessons from the Classroom

Fame, Faith, and Social Activism: Business Lessons from Bono

escalating, high-profile campaign against Third World debt, poverty, war and disease. “Any CEO who thinks his or her job is about maximizing shareholder value is living in the past.” Koehn, a Harvard Business School historian who has... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 25 Oct 2012
  • Research & Ideas

10 Reasons Customers Might Resist Windows 8

called the "Charm Bar." Give Microsoft credit for innovation. But will corporate customers rush to embrace the change, or will they resist it at first? Signs point to resistance, according to Rosabeth Moss Kanter, the Ernest L.... View Details
Keywords: by Carmen Nobel; Computer; Consumer Products
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

At last year's Grammy Awards, singer Pharrell Williams wore such an outlandish hat—a cross between Smokey the Bear's forest-brown lid and The Sorting Hat at Gryffindor—that it quickly received its own Twitter account. Then some marketing genius at Arby's, whose View Details
Keywords: by Dina Gerdeman; Advertising
  • 16 Feb 2021
  • Research & Ideas

To Fight Climate Change, Should Green Investors Reconsider Big Oil?

doing this.’ But then you can get really inefficient allocation of capital, and that means we solve the problem slower.” Rather than exclusionary policies and divestiture campaigns motivated by preference, Cohen and his colleagues... View Details
Keywords: by Kristen Senz; Energy
  • 27 Sep 2011
  • First Look

First Look: September 27

learning and governance process. Implications for organization and leadership development and corporate governance are discussed. Read the paper: http://www.emeraldinsight.com/books.htm?chapterid=1937908&show=pdf Markets as Networks:... View Details
Keywords: Sean Silverthorne
  • 02 Oct 2018
  • First Look

New Research and Ideas, October 2, 2018

Cheng, J. Yo-Jud, and Boris Groysberg Abstract—: Corporate directors and executives alike recognize that today’s pace of change continues to accelerate and that firms need to innovate to stay ahead. But are boards doing enough to support... View Details
Keywords: Dina Gerdeman
  • 24 Jul 2012
  • First Look

First Look: July 24

  PublicationsThe Need for Sector-Specific Materiality and Sustainability Reporting Standards Authors:Robert G. Eccles, Jr., Michael P. Krzus, Jean Rogers, and George Serafeim Publication:Journal of Applied Corporate Finance (forthcoming)... View Details
Keywords: Sean Silverthorne
  • 16 Aug 2024
  • In Practice

Election 2024: What's at Stake for Business and the Workplace?

volunteer as poll workers. Facilitate political engagement. Look to online platforms that have simplified small contributions to political campaigns and increased the diversity of donors, as well as efforts to encourage employees and... View Details
Keywords: by Rachel Layne
  • 22 Feb 2011
  • Research & Ideas

Most Popular Articles, Papers of the Decade

J.C. Cuddy. 10 Reasons to Design a Better Corporate Culture Published: December 22, 2008 Organizations with strong, adaptive cultures enjoy labor cost advantages, great employee and customer loyalty, and a smoother on-ramp in leadership... View Details
Keywords: by Sean Silverthorne
  • 24 Oct 2017
  • First Look

First Look at New Research and Ideas, October 24, 2017

Five-Minute Discussion Change Your Mind? A Countrywide Experiment on Voter Choice in France By: Pons, Vincent Abstract—This paper provides the first estimate of the effect of door-to-door canvassing on actual electoral outcomes, via a countrywide experiment embedded in... View Details
Keywords: Sean Silverthorne
  • 06 Feb 2006
  • Research & Ideas

The Trouble Behind Livedoor

has researched stock price manipulation in Japan and looked specifically at firms like Livedoor. He says the Livedoor episode may, in the end, do some good by paving the road for reform of Japan's "abysmal" corporate governance.... View Details
Keywords: by Sean Silverthorne; Financial Services; Technology
  • 27 Jul 2019
  • Op-Ed

Does Facebook's Business Model Threaten Our Elections?

In the 2012 US presidential election, the Obama campaign deftly used a Facebook app to register voters and have friends message them to get out the vote. But it was 2016 presidential campaign that really... View Details
Keywords: by George Riedel
  • 10 Jun 2008
  • First Look

First Look: June 10, 2008

  Working PapersAccounting Information as Political Currency Authors:Karthik Ramanna and Sugata Roychowdhury Abstract We test whether accounting can be used as political currency. Our setting is the US congressional election of 2004, where outsourcing of US jobs was a... View Details
Keywords: Martha Lagace
  • 05 Sep 2017
  • First Look

First Look at New Research and Ideas, September 5, 2017

Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/817145-PDF-ENG Harvard Business School Case 317-113 Making Target the Target: Boycotts and Corporate Political Activity Through the challenges facing Target, the case examines... View Details
Keywords: Sean Silverthorne
  • 25 Nov 2008
  • First Look

First Look: November 25, 2008

copyright, as well as the application of these rules to software, video, recordings, and Internet service providers. Purchase this note: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=309052 Corporate... View Details
Keywords: Martha Lagace
  • 30 Jul 2014
  • Lessons from the Classroom

Teaching The Deal

key negotiation strategies in the courses Negotiations and Deals. Both courses stress what corporate leaders learn from experience, that a manager's success depends largely on keen negotiation skills, whether the manager is trying to seal... View Details
Keywords: by Dina Gerdeman; Education
  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

developing fresh capabilities for organizations. Based on a study of all the programs offered by the business schools, consultancies, corporate universities, and online education providers, we analyze the advantages, and the constraints,... View Details
Keywords: Sean Silverthorne
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