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- 01 Oct 1999
- News
Eight Among Many: Antoinette J. ("Toni") Rapone
Behavioral ecologist Toni Rapone knows that natural selection is the law of the planet. But for the vibrant and down-to-earth MBA-cum-scientist, that knowledge comes from more than textbooks. Rapone, whose given name, Antoinette, honors... View Details
Keywords: Marguerite Rigoglioso
- 01 Feb 1999
- News
Short Takes
Bulletin. In her working paper, "Psychological Safety and Learning Behavior in Work Teams," Edmondson presents field research she conducted at Office Design Incorporated (ODI), a midwestern manufacturer of office systems and furniture... View Details
Keywords: Judith A. Ross
- 01 Feb 1999
- News
New Releases
companies in the consumer electronics, branded packaged goods, and telecommunications industries. They describe how the transnational model has taken shape over the past decade and address management issues that have arisen as the model... View Details
Keywords: Nancy O. Perry
- 01 Mar 2012
- News
Making Finance Personal
inspire, formulate, and drive new and improved product design and development, even without specialized knowledge. With its consumer base, for example, Intuit went from conducting a single experiment with customers of TurboTax, its... View Details
- 01 Mar 2007
- News
The Joy of Work
services, or business initiatives in the chemicals, technology, and consumer products industries. Amabile is working on a book based on the data from the ten-year study, which includes questionnaires, interviews, independent creativity... View Details
- 01 Feb 2002
- News
Karen Tumulty Reports on America
"several influential newspapers and magazines and three TV networks pretty much held sway. Now there's the 24-hour news cycle - and the Internet, where every whiff of a rumor finds its way into the national bloodstream. There's a greater burden on the View Details
- 01 Dec 2012
- News
An Advocate for Women's Equality
years after her appointment, Franklin left the White House to become vice chair of the Consumer Product Safety Commission; later she would serve as US Secretary of Commerce and form a business consultancy. By the time she left government,... View Details
- 12 Jul 2011
- News
Phone Fun
“Mobile phones are becoming more, not less relevant,” he observed in Campaign, noting that the devices are such a mainstay of modern culture that young consumers will find a way to afford them, even during economic downturns. A key... View Details
- 01 Mar 2014
- News
Innovation: Crowdfunding College Costs
Savingforcollege.com, which Cordero describes as "the Consumer Reports of 529 plans.") The plan is to capitalize on market share down the road: "There is a lot of value in processing millions of dollars of new assets," he remarks. "Our... View Details
- 26 May 2016
- News
W. James McNerney Jr., MBA 1975
commitment to ethical behavior was the only way to right the ship. “You have to tackle problems head on and fix them,” says McNerney, who tested his crisis management chops again when confronting delays, cost overruns, and reliability... View Details
- 01 Dec 2000
- News
Core Values Keep Airline Flying High
handling and has the least number of consumer complaints per passenger filed with the U.S. Department of Transportation. It gets its planes in and out of the gate faster than other major U.S. airlines and serves more passengers per... View Details
- 01 Mar 2012
- News
She’s Got Your Back
from homeowner hell, and at a fair price? “These are not things we embrace,” says Angie Hicks (MBA 2000), cofounder and chief marketing officer of Angie’s List, an online service that collects verified consumer reviews of service... View Details
- 01 Mar 2012
- News
Get Creative
a job. It’s that exact sort of thing. You don’t need to add features that really aren’t delivering on the job that consumers are hiring the product to do. So relative advantage is something you can play around with. The other big question... View Details
- 01 Feb 2002
- News
Springboard Boosts Funding Prospects for Women Entrepreneurs
in a nationwide series. Presenters were seeking capital in the $1 million to $15 million range for companies involved in software, life sciences, business products and services, information services, information technology, and consumer... View Details
- 01 Jun 2017
- News
Ask the Expert: On the Fly
free-market competition. While market liberalization internationally is still evolving, the consumer benefits of the competitive marketplace are pretty compelling. Putting any one carrier in charge of the infrastructure that forms the... View Details
Keywords: Julia Hanna
- 01 Sep 2010
- News
Fair Trade
from the book follow. An Affront to Public Morality The beauty business began modestly with the sale of products widely deemed an affront to public morality. Today, consumers around the world spend $330 billion a year on fragrances,... View Details
- 01 Jun 2007
- News
Up from the Ashes
Schumpeter (pronounced “SHOOMpayter”) to the study of economic behavior was to humanize it. In part because of his own turbulent life, he came to understand that mathematical certitude could not always prevail where “indeterminate human... View Details
- 01 Aug 2001
- News
Amy Schiffman Langer (MBA '77)
in terms of its capacity for consumer impact, social change, and policy influence." Langer's unflagging dedication to her work and those whom she serves would be remarkable under any circumstances. But incredibly, five years ago, her... View Details
- 01 Mar 2003
- News
Books
Khurana spent The inventor of a patented research method that analyzes consumers’ subconscious thoughts and feelings, HBS professor Gerald Zaltman believes that 95 percent of consumers’ thinking occurs in their unconscious minds. Traditional market research, which... View Details
- 16 Feb 2022
- News
Holding Business to Account
many others. “These kinds of changes are positive for the company's fundamentals—for its profitability, its long-term success, its consumer and employee loyalty, the brand equity it has built. And if you take a slightly longer-term view,... View Details