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Show Results For
- All HBS Web
(32,046)
- People (86)
- News (11,080)
- Research (13,780)
- Events (154)
- Multimedia (1,394)
- Faculty Publications (10,958)
- 2009
- Blog
Harvard Business Online—Marketing Know:How: How Marketing Succeeded (But Still Fails To Impress)
By: John A. Quelch
Quelch, John A. "How Marketing Succeeded (But Still Fails To Impress)." Harvard Business Online—Marketing Know:How (blog). February 3, 2009. https://hbr.org/2009/02/how-marketing-succeeded-but-st.
- 24 Nov 2009
- Working Paper Summaries
From Strategy to Business Models and to Tactics
- 04 Aug 2014
- News
Market Basket Shows the Best and Worst of Family Business
- 13 Aug 2001
- Lessons from the Classroom
Parents’ Guide to Harvard Business School
Sure, you're a good negotiator. But could you negotiate a lower price for a soda from a "smart" vending machine? It's part of the world of the not-so-distant future portrayed in a talk by Narakesari Narayandas, associate professor of View Details
Keywords: by Sean Silverthorne
- February 2017 (Revised December 2018)
- Module Note
The Entrepreneurial Manager, Module I: Defining and Developing the Business Model
The first module of The Entrepreneurial Manager (TEM) focuses on business model analysis and lean testing. Your business model defines your company and sets its strategic direction, including customer value proposition, operations, scaling, the context in which the... View Details
Keywords: Entrepreneurial Management; Business Models; Lean Startup; Business Model; Analysis; Entrepreneurship; Management
Kerr, William R., Mark Roberge, and Paul A. Gompers. "The Entrepreneurial Manager, Module I: Defining and Developing the Business Model." Harvard Business School Module Note 817-108, February 2017. (Revised December 2018.)
- Fall 2020
- Article
Business Credit Programs in the Pandemic Era
By: Samuel G. Hanson, Jeremy C. Stein, Adi Sunderam and Eric Zwick
We develop a pair of models that speak to the goals and design of the sort of business-lending and corporate-bond purchase programs that have been introduced by governments in response to the ongoing COVID-19 pandemic. An overarching theme is that, in contrast to the... View Details
Keywords: COVID-19; Business Lending; Government Intervention; Econometric Models; Health Pandemics; Credit; Governance; Policy
Hanson, Samuel G., Jeremy C. Stein, Adi Sunderam, and Eric Zwick. "Business Credit Programs in the Pandemic Era." Brookings Papers on Economic Activity (Fall 2020).
- Web
Oral History, Business History and Business Archives in India - Creating Emerging Markets
Conferences Oral History, Business History, and Business Archives in India This one-day conference held at the Harvard Business School India Research Center in Mumbai brought... View Details
- 2021
- Working Paper
Spiritual Philanthropy in Emerging Markets
By: Valeria Giacomin and G. Jones
This working paper discusses the ethics and drivers of philanthropic foundations in emerging markets. A foundation organizes assets to invest in philanthropic initiatives. Previous scholarship has largely focused on developed countries, especially the United States,... View Details
Keywords: Foundations; Philanthropy; Business Leaders; Spirituality; Philanthropy and Charitable Giving; Emerging Markets; Ethics; Values and Beliefs
Giacomin, Valeria, and G. Jones. "Spiritual Philanthropy in Emerging Markets." Harvard Business School Working Paper, No. 21-117, April 2021.
- 04 Feb 2002
- Research & Ideas
How To Do Business in Islamic Countries
The business scene in the Islamic world may be as complex as its 1.3 billion people, but one rule is nevertheless quite straightforward for Westerners who want to do deals. "One thing you do not bring... View Details
Keywords: by Martha Lagace
- 16 Jun 2015
- News
3 Secrets to Scaling Your Business
- 2009
- Blog
Harvard Business Online—Marketing Know:How: How to Use Market Research in a Recession
By: John A. Quelch
Quelch, John A. "How to Use Market Research in a Recession." Harvard Business Online—Marketing Know:How (blog). May 18, 2009. https://hbr.org/2009/05/how-to-use-market-research-in/.
- August 1988 (Revised October 1988)
- Background Note
Business Plan
Describes the various uses for a business plan and focuses on writing a business plan to attract financing for a new venture. View Details
Roberts, Michael J. "Business Plan." Harvard Business School Background Note 389-020, August 1988. (Revised October 1988.)
- 02 Apr 2019
- News
Small Businesses Will Turn To Fintech
- 22 Sep 2003
- Research & Ideas
How Businesses Can Respond to AIDS
Much like how disruptive technologies can threaten established businesses, the growing epidemic of AIDS has the power to blindside and possibly topple companies who choose to ignore the threat, participants... View Details
Keywords: by Martha Lagace
- July 2016 (Revised October 2016)
- Case
Entrepreneurial Sales and Marketing Vignettes
By: Mark Roberge and Frank Cespedes
Which sales candidate is a startup’s ideal first hire? What marketing channels are best to invest in? How aggressively should an executive team align sales with customer success? Early stage founders, sales leaders, and marketing executives often face one, and... View Details
Keywords: Entrepreneurial Marketing; Entrepreneurial Sales; Business Startups; Talent; Talent Management; Growth Management; Marketing Communications; Social Marketing; Salesforce Management; Pricing; Sales; Marketing
Roberge, Mark, and Frank Cespedes. "Entrepreneurial Sales and Marketing Vignettes." Harvard Business School Case 817-010, July 2016. (Revised October 2016.)
- 26 Oct 2016
- Blog Post
From Product Development to Business School
stopped pursuing the technology and set out on developing our own solution, a move that—I’m sure—crushed the team at the laboratory: watching what they thought was a sure partner and lucrative contract slip through their fingers. This is why I decided View Details
- June 2015
- Tutorial
Marketing Exercise: Using Conjoint Analysis for Business Decisions
By: E. Ofek and Olivier Toubia
- 11 Jan 2012
- News
Business the solution to social inequities
- January – February 2011
- Article
How to Design a Winning Business Model
By: Ramon Casadesus-Masanell and Joan E. Ricart
Most executives believe that competing through business models is critical for success, but few have come to grips with how best to do so. One common mistake is enterprises' unwavering focus on creating innovative models and evaluating their efficacy in standalone... View Details
Keywords: Business Model; Design; Strength and Weakness; Competitive Strategy; Competitive Advantage
Casadesus-Masanell, Ramon, and Joan E. Ricart. "How to Design a Winning Business Model." Harvard Business Review 89, nos. 1-2 (January–February 2011): 100–107.