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- All HBS Web
(1,900)
- People (3)
- News (247)
- Research (1,363)
- Multimedia (8)
- Faculty Publications (909)
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- 01 Dec 2016
- News
Carving a Niche
strategy for building Faction embraces that aura of distinction (“for the few” is one tagline) while leveraging several key retailing trends. “The average size of an interesting, exciting brand is smaller... View Details
Keywords: Julia Hanna
- 01 Jun 2015
- News
Faculty Q&A: Reemerging Technologies
Your research examines industries that once seemed doomed but have experienced a comeback. How does this happen? I did my dissertation work on the Swiss watch industry, and I looked at what it takes for a technology to reemerge. For over two centuries, Swiss mechanical... View Details
- 01 Jan 2004
- News
A. G. Lafley, MBA 1977
historians—not just modern business gurus—if you're interested in mastering the power of strategy and the power of execution in your job." CURRENT READING Bush at War, by Bob Woodward A.G. Lafley has been credited with turning around... View Details
- 29 Apr 2016
- News
The First Five Years: Kelly McKenna (MBA 2015)
groups. It's really powerful. We have artists in 11 cities and more than 1,000 unique pieces on our site now. We've come a long way. "From a branding perspective, a lot of companies are aligning themselves with social causes to appeal to... View Details
- 01 Dec 2014
- News
Case Study: Growing the Family Business
discounted services or brand association might benefit the local lender. Finally, given the business strategy of no long-term commitments, I wonder if the centers could be sold to or subsidized by local... View Details
- 01 Apr 2001
- News
Ed Tian: Boardroom Revolutionary
At first glance, not many would figure the bookish president and CEO of telecommunications carrier China Netcom Corporation for a revolutionary. But Edward Tian Suning is certainly making waves as head of one of the country’s new brand of... View Details
- 06 Dec 2021
- News
HBS Curricula Explore the Complexities of Innovation
and share value, as well as achieve growth. Driving Digital Strategy explores ways to leverage digital, social, and mobile marketing tools to drive innovation and spur growth. A related program is Marketing in the Digital Era—Virtual,... View Details
Keywords: Jennifer Gillespie
- 01 Aug 2014
- News
A closer look at the industry of beauty
entrepreneurial imagination: the ability to understand values and trends and to shape them into brands people want," says Jones. Jones describes how, as the industry gained momentum, it played a significant role in standardizing beauty... View Details
- 01 Jun 2020
- News
Check In
KHP’s investment strategy, if at all? MD: This downturn is terrible for the travel business, to be sure, but it does create significant investment opportunities. Our strategy has always been to find an existing hotel that we think would... View Details
- 21 May 2018
- News
Community Partners Delivers “Expert Goodness” to the Bay Area
opportunity to learn brand-building and strategies from four top brand leaders. This year’s panel featured: Bahram Akradi, CEO, chairman, and founder of Life Time, a chain of fitness clubs focused on total... View Details
Keywords: Margie Kelley
- 25 Feb 2020
- News
In My Humble Opinion: Mr. Coffee
2018, Keller left his position as global president of the Wm. Wrigley Jr. Company to become CEO of Peet’s Coffee; in January, he was named CEO of JDE Peet’s, a merger that added a portfolio of coffee and tea brands represented in more... View Details
Keywords: Julia Hanna
- 28 May 2019
- News
What I Do: Gordon Medenica (MBA 1979)
cross-sell each other’s games. It’s something the industry accomplished by working together.” “Maybe 20 percent of my time is devoted to different aspects of Mega Millions. Just one example: We’re fighting these parasitic lotteries that basically trade on our View Details
- 01 Mar 2018
- News
March 2018 Alumni and Faculty Books
Alumni Books Dress Like a Million from Goodwill: The Ultimate Recycle Store by Jean Kelley (OPM 29, 2000) (JKLA Publishing) Goodwill stores are the ultimate retail location for getting great deals on name brand clothing. In this book, the... View Details
- 07 Sep 2021
- News
September 2021 Alumni Books
entrepreneurs is Mary Kay Ash, a legend as a glass-ceiling breaker and a woman who built a very successful business with a go-to-market strategy of direct selling. Unlike Mary Kay Ash, however, not all aspiring business owners are willing... View Details
Keywords: Margie Kelley
- 01 Dec 2017
- News
In My Humble Opinion: Truth Teller
ceiling when it comes to the online and home delivery trend. That’s a profit-eroding migration, and it doesn’t mean you can’t find ways to exploit that movement. But the industry overall is walking up a down escalator.” Why Marks & Spencer: “It’s a terrific British... View Details
Keywords: Julia Hanna
- 01 Dec 2015
- News
Ink
brand values (the employees’ work environment embodies the organization—beanbag chairs in the conference room and walls full of Post-its); and environment and sustainability (a less-is-more mentality and environmentally conscious... View Details
- 01 Dec 2010
- News
Beacon of Liberty
global brand with blood, sweat, and sacrifices, and it is being tarnished with every act of intolerance. I wish every American would realize that if they take away my freedoms, they risk their own. One day, they could easily end up on the... View Details
- 28 May 2019
- News
Case Study: Building the Base
misjudged the results of the presidential election. A media junkie as far back as his middle school years and more recently at Nickelodeon’s strategy department, Patel realized he (like many others) had been consuming media that only... View Details
- 01 Jun 2015
- News
Screen Grab
engagement, then you have something that brings the consumer back on a weekly or even daily basis,” says Delph, citing Red Bull and GoPro as two examples of brands that have created direct relationships with consumers. Red Bull, for... View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment
- 01 Sep 2010
- News
Reinventing the Annual Report
recognizing this, BMW Group several years ago began issuing a Sustainable Value Report detailing the energy and water consumed, waste removed, and volatile organic compounds per vehicle produced. BMW believes that its reputation as the world’s “greenest” car company... View Details
Keywords: Robert G. Eccles