Publications

Publications

Filter Results: (166) Arrow Down

Show Results For

← Page 8 of 166 Results →
Sort by

Are you looking for?

→Search All HBS Web
  • 20 Mar 2007
  • First Look

First Look: March 20, 2007

in frequent contact with department stores to help them present her clothing in display and to customers. In the 1980s, after building up her designer brand name, Claiborne expanded her business through licensing arrangements with quality... View Details
Keywords: Martha Lagace
  • 09 Sep 2024
  • HBS Case

McDonald’s and the Post #MeToo Rules of Sex in the Workplace

drive-through restaurant with low prices that appealed to working-class families. “The company has built its brand around family dining, so that is especially important to its culture,” explains Paine. Despite its ubiquity, McDonald’s... View Details
Keywords: by Avery Forman; Food & Beverage
  • 19 Jun 2007
  • First Look

First Look: June 19, 2007

relationship between FDI and growth. We use 'quality' to mean the effect of a unit of FDI on economic growth. However, this is difficult to establish because it is a function of many different country and project characteristics which are often hard to measure. Hence,... View Details
Keywords: Martha Lagace
  • 30 Aug 2011
  • First Look

First Look: August 30

competition with perennial rival P&G increasing its focus on the oral care and emerging markets where Colgate had traditionally been untouchable. To defend its lead Colgate attempted to cover all fronts, leveraging brand equity,... View Details
Keywords: Sean Silverthorne
  • 17 Jul 2012
  • First Look

First Look: July 17

assignment will show students the power of delayed differentiation in components. The OEM with higher cross-utilization (lower customization of components between product lines) had more flexibility in which vehicles they stopped... View Details
Keywords: Sean Silverthorne
  • 10 Mar 2009
  • First Look

First Look: March 10, 2009

firms shifting display promotions away from smaller revenue brands toward larger ones following periods of poor financial performance. This indicates the behavior is determined by parties above brand... View Details
Keywords: Martha Lagace
  • 05 Sep 2017
  • First Look

First Look at New Research and Ideas, September 5, 2017

and sometimes unique opportunities reflecting their passions. The result was increased brand differentiation and deeper collaborative ties between Mastercard and its bank and merchant partners. Purchase this... View Details
Keywords: Sean Silverthorne
  • 08 Jul 2014
  • First Look

First Look: July 8

power comes a new challenge: people now expect companies to understand what type of relationships they want and to respond appropriately-they want firms to hold up their end of the bargain. Unfortunately, many brands don't meet those... View Details
Keywords: Carmen Nobel
  • 24 Jan 2017
  • First Look

First Look at New Research: January 24, 2017

repositioning costs and illustrate with two simple models how repositioning costs may facilitate differentiation and affect the value of a firm’s capability to reduce repositioning costs through investments in flexibility. Publisher's... View Details
Keywords: Sean Silverthorne
  • 13 Sep 2011
  • First Look

First Look: September 13

2011 Abstract The contribution of culture to organizational performance is both substantial and quantifiable. This book presents the results of field research that demonstrates how an effective culture can account for up to half of the View Details
Keywords: Sean Silverthorne
  • 07 Jun 2019
  • Book

Are You a Digital Manager?

benefits of digital transformation and platform plays, or deliver a differentiated end-to-end customer experience. Another challenge we’ve seen for managers is that if they want to attract and retain top talent, they need to make sure the... View Details
Keywords: by Martha Lagace
  • 13 Feb 2018
  • First Look

New Research and Ideas, February 13, 2018

targeting behavior. When individuals earn money for a charity, higher wages instead lead to lower effort with substantial targeting behavior. A reference-dependent theoretical framework suggests an explanation for this differential... View Details
Keywords: Sean Silverthorne
  • 20 Aug 2013
  • First Look

First Look: August 20

http://www.people.hbs.edu/rgreenwood/shipsIA.pdf Cases & Course Materials Harvard Business School Case 513-703 Tyra Banks: Personal Branding No abstract available. Purchase this case: http://hbr.org/search/513703-PDF-ENG Harvard... View Details
Keywords: Anna Secino
  • 31 Mar 2009
  • First Look

First Look: March 31, 2009

sample of private firms for which there is financial data available in the years before and after their initial public offering (IPO), I differentiate between those that have private equity sponsorship (PE-backed firms) and those that do... View Details
Keywords: Martha Lagace
  • 08 May 2007
  • First Look

First Look: May 8, 2007

fail—despite companies' powerful brands and other border-crossing advantages? Seduced by market size, the illusion of a borderless, "flat" world, and the allure of similarities, firms launch one-size-fits-all strategies. But... View Details
Keywords: Martha Lagace
  • 08 Dec 2015
  • First Look

December 8, 2015

people? Continue to differentiate itself in a fiercely competitive industry? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/716408-PDF-ENG Harvard Business School Case 316-070 Kaweyan: Female Entrepreneurship and the Past... View Details
Keywords: Sean Silverthorne
  • 17 Aug 2010
  • First Look

First Look: August 17

display promotions away from smaller revenue brands toward larger ones following periods of poor financial performance. This indicates the behavior is determined by parties above brand managers in the firm.... View Details
Keywords: Martha Lagace
  • 08 Jul 2008
  • First Look

First Look: July 8, 2008

early in a relationship. We show that certain kinds of exchange partners can systematically reap differential returns from a common history of interaction. Organizational similarity significantly enhances the ability of exchange partners... View Details
Keywords: Martha Lagace
  • 21 Feb 2017
  • First Look

First Look at New Research: February 21

major art institution gives access to cultural, symbolic, and social resources that can add value to and differentiate its services. For the museum, the partnership supports its international expansion in terms of audiences and... View Details
Keywords: Carmen Nobel
  • 01 Apr 2008
  • First Look

First Look: April 1, 2008

of Boca Junior's business model and how it differs from that of the richer soccer clubs in Western Europe. Also enables an assessment of successful talent and brand management strategies in the context of a sports franchise with a... View Details
Keywords: Martha Lagace

Are you looking for?

→Search All HBS Web