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- All HBS Web (227)
- Faculty Publications (66)
Show Results For
- All HBS Web (227)
- Faculty Publications (66)
- 09 Aug 2013
- Research & Ideas
Read All About It: Digital CEO Buys Traditional Media!
age of the Web, it competes against everyone. The problem this creates is not one of news quality. Many newspapers can provide that, and papers like the Post continue to do so. Rather, it creates the need to differentiate from others.... View Details
- 01 Dec 2020
- News
Advance Racial Equity in the Office
Rice (MBA 1992), CEO and founder of Management Leadership for Tomorrow (MLT). Unlike the in-your-face brand of first-degree racism, that of the third degree occurs when organizations and institutions fail to weed out the practices that... View Details
- 23 Oct 2019
- News
Understanding Business Firsthand in South Korea
Korean soldier immediately asked for a Choco Pie, a beloved South Korean treat that is banned in the north. The soldier’s request is a dramatic example of the popularity of the round, chocolate-covered, marshmallow-filled cake. Building on this View Details
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
brand over another based on their patients' requests? A recent study, Physicians Report on Patient Encounters Involving Direct to Consumer Advertising, focused on one aspect of pharma DCTA: What do physicians think about all of this? What... View Details
Keywords: by Manda Salls
- 01 Feb 2000
- News
Jerry Shafir: A Simmering Success Story
friends and classmates and gave the company added credibility with existing customers. But Shafir notes, "It also put us on the screen for our competitors." Kettle Cuisine's competitive advantage, says Shafir, comes from its ability to View Details
Keywords: Deborah Blagg
- 25 Jun 2019
- Research & Ideas
The Powerful Strategic Tool Companies Should Not Try to Control
they forge relationships with user groups. Danielle Kost: How can companies engage user communities more effectively? What advantages can they provide a firm? Frank Nagle and Sonali K. Shah: User communities can differentiate a firm’s... View Details
Keywords: by Danielle Kost
- 21 Jun 2011
- First Look
First Look: June 21
by Beijing is unlikely to suffice. Product Positioning in a Two-Dimensional Vertical Differentiation Model: The Role of Quality Costs Authors: Dominique Lauga and Elie Ofek Publication: Marketing Science (forthcoming) Abstract We study a... View Details
Keywords: Sean Silverthorne
- 09 Jun 2003
- Research & Ideas
The Challenge of the Multi-site Nonprofit
unique characteristics that differentiate them from for-profit concerns: The real value creators for nonprofits are the dispersed units, where money is raised and good deeds accomplished. With for-profits, headquarters is usually where... View Details
Keywords: by Sean Silverthorne
- 22 Nov 2019
- Blog Post
Avant Ski Makes Turns in Ski Media Objectivity
include industry expert features, such as ski patrollers and instructors. Avant Ski further differentiates itself with its family-oriented, non-expert tilt on information that’s custom built for busy professionals—a different perspective... View Details
- 02 Sep 2014
- First Look
First Look: September 2
Publications September 2014 Organization Science Social Comparisons and Deception Across Workplace Hierarchies: Field and Experimental Evidence By: Edelman, Benjamin, and Ian Larkin Abstract—We examine how unfavorable social comparisons View Details
Keywords: Sean Silverthorne
- 28 Feb 2017
- First Look
First Look at New Research, February 28
that when Craigslist enters a newspaper’s market, the newspaper repositions itself away from other newspapers by changing its content. This results in greater differentiation between newspapers in a market but occurs primarily in markets... View Details
Keywords: Sean Silverthorne
- 11 Jun 2013
- First Look
First Look: June 11
on location choices. However, industries with a significant presence of multinational enterprises (MNEs) are oligopolistic in nature, which suggests that rivalry among firms plays an important role in firms' dynamic decision-making processes. This paper explores how... View Details
Keywords: Carmen Nobel
- Web
Video Clips & Discussion Questions - Creating Emerging Markets
professional management, incentives, and objectives, as well as the way Bajaj Group has employed both types of leadership across its subsidiaries. Questions for Discussion The clips show that family name was a huge advantage for a brands... View Details
- 22 Sep 2009
- First Look
First Look: September 22
quality, firms differentiate through choosing different business models; and (iv) low-quality firms are generally more prone to opening some of their technologies than firms with high-quality products. Download the paper:... View Details
Keywords: Martha Lagace
- 01 Mar 2015
- News
Case Study: The Speed of Light
requires some handholding and has historically been populated with would-be national players that lack both specialized knowledge and the ability to respond quickly, this hands-on, engineering-heavy style has been a key differentiator for... View Details
- 29 Sep 2015
- First Look
September 29, 2015
as early as possible during EHR optimization. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49754 2015 Journal of Product & Brand Management The Nobel Prize: The Identity of a Corporate Heritage View Details
Keywords: Sean Silverthorne
- 19 Jun 2012
- First Look
First Look: June 19
We label these two alternative modes Leviathan as a majority investor and Leviathan as a minority investor, respectively. Next we differentiate between these two modes by describing their key fundamental traits and the conditions that... View Details
Keywords: Sean Silverthorne
- 01 Jun 2010
- News
Michael Depatie
“mini” brands like the Monaco and the Palomar. Doesn’t that make it difficult to show up on people’s radar? Our tagline is “Every hotel tells a story.” I think of the Kimpton name as an endorser brand. So, the Triton: a Kimpton Hotel; the... View Details
- 20 Mar 2007
- First Look
First Look: March 20, 2007
in frequent contact with department stores to help them present her clothing in display and to customers. In the 1980s, after building up her designer brand name, Claiborne expanded her business through licensing arrangements with quality... View Details
Keywords: Martha Lagace
- 28 Aug 2018
- First Look
New Research and Ideas, August 28, 2018
Mao, Antoinette Schoar, and Nan R. Zhang Abstract— This paper undertakes a comprehensive analysis of alternative investment vehicles in private equity, using unexplored custodial data about 112 limited partners over four decades. We View Details
Keywords: Dina Gerdeman