Bottom Of The Pyramid - Publications - Faculty & Research

07 Jan 2009
What Do You Think?

Is the World Really Flat?

effects" (Alex Evans). "It really doesn't matter whether the world is flat or not. Most value is added by the exploiters, not the creators, and that works in both... View Details

Keywords: by Jim Heskett

03 May 2023
Research & Ideas

Why Confronting Racism in AI 'Creates a Better Future for All of Us'

During his recent standing-room-only seminar about artificial intelligence (AI) and race at Harvard Business School recently, marketing professor Broderick Turner displayed a slide showing several white blob-like characters that resembled View Details

Keywords: by Barbara DeLollis

23 Mar 2003
Research & Ideas

Putting the Project Puzzle Together

Project initiatives have grown too fast for companies to manage them properly. They often spring from the bottom up, meaning each project comes forward with its own narrow set View Details

Keywords: by Martha Lagace

12 Sep 2007
Op-Ed

Building Sandcastles: The Subprime Adventure

relied on mortgage brokers to find the loans. The brokers made money when borrowers signed on the bottom line—regardless View Details

Keywords: by Nicolas P. Retsinas; Banking; Construction; Real Estate

29 Apr 2013
Research & Ideas

Are First-Time Buyers Left Out of Real Estate’s Rebound?

would lessen the incentive for buying a home. Bottom line, the deduction remained, but with one change. Instead of being unlimited, it was capped... View Details

Keywords: Construction; Real Estate

24 Feb 2016
Research & Ideas

Why It's Best to Take Tests Early in the Day

Here’s a tip for parents of school-aged children. If your kids must take a standardized test, it’s best to do so either first thing in the morning or right after recess. On average, students perform best on... View Details

Keywords: by Carmen Nobel; Education

05 Dec 2022
Research & Ideas

5 Companies Where Employees Move Up the Ladder Fast

Companies vying to fill entry-level roles should take a page from AT&T and American Express and offer aggressive advancement opportunities to workers without college degrees to help expand the talent pool, says a new report. According... View Details

Keywords: by Pamela Reynolds

05 May 2022
HBS Case

College Degrees: The Job Requirement Companies Seek, but Don't Really Need

possess the required skills but didn’t attend college, according to a new technical note by Harvard Business School Professor Boris Groysberg. The net result: Millions of jobs... View Details

Keywords: by Jay Fitzgerald

11 May 2010
First Look

First Look: May 11

Invention of Data Privacy in the United States and France Author:J. Gunnar Trumbull Publication:In The Voice of View Details

Keywords: Martha Lagace

04 Mar 2020
Research & Ideas

How Schmoozing with the Boss Helps Men Get Promoted

managers. Among the paper’s key points: Women are stuck at the bottom of the ladder Despite View Details

Keywords: by Dina Gerdeman

14 Jan 2020
Research & Ideas

The Business Case for Becoming a Jack-of-All-Trades

their research within the first four years of its launch than those in the bottom 25 percent. What’s more, the... View Details

Keywords: by Michael Blanding

09 Jun 2014
Research & Ideas

The Manager in Red Sneakers

the pyramid have found other ways to distinguish themselves, going beyond buying things that are expensive," Bellezza says. Luxury marketers should be aware of View Details

Keywords: by Dina Gerdeman; Consumer Products; Apparel & Accessories; Fashion

18 Nov 2002
Research & Ideas

Where Morals and Profits Meet: The Corporate Value Shift

also add to the bottom line? A: I've alluded to some of the ways positive values can add to the View Details

Keywords: by Carla Tishler

28 Aug 2023
Research & Ideas

How Workplace Wellness Programs Can Give Employees the Energy Boost They Need

offerings now, with the goal of attracting and retaining talent and keeping workers happy and healthy, which will boost productivity and improve the View Details

Keywords: by Hise Gibson

12 Jul 2006
Research & Ideas

Competition the Cure for Healthcare

begin? A: One of the most hopeful things we discovered in the course of this research is that the revolution, if... View Details

Keywords: by Roger Thompson; Health

18 Jun 2007
Op-Ed

Leveling the Executive Options Playing Field

from its financial bottom line. Recent changes in financial accounting have changed this asymmetry so that there is now an expense associated with stock options, but a considerable difference still exists with tax rules. Specifically,... View Details

Keywords: by Mihir Desai

10 Oct 2005
Research & Ideas

Corporate Responsibility and the Environment: What is the Right Thing To Do?

It's a question often debated, but seldom answered authoritatively: Do companies have a social responsibility to protect the environment beyond legal requirements? Specifically, may companies do so within View Details

Keywords: by Manda Salls

12 Oct 1999
Research & Ideas

Spirit at Work: The Search for Deeper Meaning in the Workplace

truth, and who inspires a sense of belonging in others." The result of such initiatives, say some experts, can be a happier, more productive cadre View Details

Keywords: by Marguerite Rigoglioso

14 Jul 2020
Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

to,” the CEO said. Managers are pushed to get to the bottom of the problem and identify reasons why people don’t... View Details

Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa

April 1995 (Revised June 1995)
Background Note

Anchoring and First Offers in Negotiation

Describes how first or opening offers can be used effectively in negotiation. Examines how opening offers serve as an anchor, changing one side's perception of the other side's bottom line and hence the set of possible outcomes. View Details

Keywords: Negotiation Tactics; Negotiation Offer

Citation

Educators

Purchase