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- All HBS Web (338)
- Faculty Publications (181)
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- February 2011
- Case
Barceló Hotels and Resorts (A)
By: John T. Gourville and Marco Bertini
Barcelo Hotels and Resorts must decide whether to allow its many hotels to continue to undertake separate promotional campaigns or to run, for the first time, a broad corporate-level promotion. Complicating the decision is the fact that the many hotels in its portfolio... View Details
Keywords: Brand Management; Sales Promotions; Brands and Branding; Price; Strategy; Corporate Strategy; Accommodations Industry
Gourville, John T., and Marco Bertini. "Barceló Hotels and Resorts (A)." Harvard Business School Case 511-108, February 2011.
- Article
Strategies and Tactics in NGO-Government Relations: Insights from Slum Housing in Mumbai
By: Ramya Ramanath and Alnoor Ebrahim
Relationships between nongovernmental organizations (NGOs) and government agencies have been variously described in the nonprofit literature as cooperative, complementary, adversarial, confrontational, or even co-optive. But how do NGO-government relationships emerge... View Details
Keywords: Cooperative Ownership; Housing; Corporate Strategy; Business and Government Relations; Organizational Change and Adaptation; Nonprofit Organizations; Change Management; Business Strategy; Growth and Development; Non-Governmental Organizations; Accommodations Industry; Mumbai
Ramanath, Ramya, and Alnoor Ebrahim. "Strategies and Tactics in NGO-Government Relations: Insights from Slum Housing in Mumbai." Nonprofit Management & Leadership 21, no. 1 (Fall 2010): 21–42.
- June 2010 (Revised September 2010)
- Case
Atlantis Paradise Island Resort & Casino: Improving Performance with a New Vision and Mission
By: Lynda M. Applegate and Gabriele Piccoli
Atlantis Paradise Island adopted a new vision and mission to provide its guests and employees an enhanced brand experience. The dilemma Atlantis faced was how to integrate the new vision and mission into all the brand touch points in order to improve customer... View Details
Keywords: Change Management; Customer Satisfaction; Corporate Entrepreneurship; Employee Relationship Management; Brands and Branding; Service Delivery; Mission and Purpose; Performance Improvement; Accommodations Industry
Applegate, Lynda M., and Gabriele Piccoli. "Atlantis Paradise Island Resort & Casino: Improving Performance with a New Vision and Mission." Harvard Business School Case 810-140, June 2010. (Revised September 2010.)
- October 1990 (Revised January 1992)
- Case
Marriott Corp.: The Internal Audit Function
By: Robert L. Simons
Simons, Robert L. "Marriott Corp.: The Internal Audit Function." Harvard Business School Case 191-007, October 1990. (Revised January 1992.)
- July 2008
- Teaching Note
Hilton Hotels: Brand Differentiation through Customer Relationship Management (TN)
By: Lynda M. Applegate, Gabriele Piccoli and Chekitan Dev
Teaching Note for [809029]. View Details
- March 2008
- Supplement
GuestFirst Hotel (A) and (B) (CW)
By: Frances X. Frei
Keywords: Accommodations Industry
- February 2006
- Supplement
Gary Loveman of Harrah's at Harvard Business School: Harrah's Total Rewards
By: John A. Deighton
Deighton, John A. "Gary Loveman of Harrah's at Harvard Business School: Harrah's Total Rewards." Harvard Business School Video Supplement 506-709, February 2006.
- January 2003
- Teaching Note
Wyndham International: Fostering High-Touch with High-Tech (TN)
By: Lynda M. Applegate and Gabriel Piccoli
Teaching Note for (9-803-092). View Details
Keywords: Accommodations Industry
- February 2000 (Revised August 2001)
- Case
Astor Park Hotel
By: William J. Poorvu, Arthur I Segel and Matthew C. Lieb
Starwood Hotels, the world's largest REIT, is interested in acquiring an underperforming hotel in the Pacific Northwest. Steve Goldman, Starwood's VP of acquisitions and development, is wondering how much to pay for the property and how to reposition it. View Details
Keywords: Entrepreneurship; Mergers and Acquisitions; Asset Pricing; Property; Investment; Accommodations Industry; Northwestern United States
Poorvu, William J., Arthur I Segel, and Matthew C. Lieb. "Astor Park Hotel." Harvard Business School Case 800-194, February 2000. (Revised August 2001.)
- March 1973 (Revised September 1980)
- Case
Chalet Susse International
By: W. Earl Sasser
Keywords: Accommodations Industry
Sasser, W. Earl. "Chalet Susse International." Harvard Business School Case 673-090, March 1973. (Revised September 1980.)
- June 1980 (Revised December 1992)
- Case
Parker House (B)
The management of Boston's historic Parker House, owned by Dunfey Hotels, has received a request from a tour wholesaler to book a large number of rooms at the hotel during summer and fall 1980. This booking is tied to bookings at two other Dunfey hotels that need this... View Details
Lovelock, Christopher H. "Parker House (B)." Harvard Business School Case 580-152, June 1980. (Revised December 1992.)
- February 1989 (Revised August 1989)
- Case
Portman Hotel Co.
A brand new hotel has opened with a new service strategy: import to America Asian-style service using a butler-like employee group called the personal valets. To achieve this high level of service, the hotel has paid great attention to its human resource policies,... View Details
Keywords: Business or Company Management; Service Delivery; Employees; Accommodations Industry; Asia; North America
Heckscher, Charles C. "Portman Hotel Co." Harvard Business School Case 489-104, February 1989. (Revised August 1989.)
- June 1976
- Case
Ramada Inns, Inc.
By: William J. Bruns Jr.
Keywords: Accommodations Industry
Bruns, William J., Jr. "Ramada Inns, Inc." Harvard Business School Case 176-272, June 1976.
- March 1989 (Revised February 1998)
- Teaching Note
Marriott Corp.: The Cost of Capital, Teaching Note
Teaching Note for (9-298-101). View Details
- April 2014 (Revised July 2017)
- Case
The Park Hotels: Revitalizing an Iconic Indian Brand
By: Jill Avery and Chekitan S. Dev
Priya Paul, chairperson of The Park Hotels, an award-winning portfolio of thirteen boutique hotels scattered across India, was in the midst of a brand revitalization program. Landor Associates, a leading brand consultancy had identified three areas of concern: the... View Details
Keywords: Organizational Change and Adaptation; Product Positioning; Competition; Brands and Branding; Accommodations Industry; India
Avery, Jill, and Chekitan S. Dev. "The Park Hotels: Revitalizing an Iconic Indian Brand." Harvard Business School Case 314-114, April 2014. (Revised July 2017.)
- 2010
- Case
Playa Dorado
By: W. Earl Sasser
Playa Dorada Beach & Resort in Boca Raton, Florida, faces a growing seasonal demand for tennis services. The number of guests is expected to double in the next few years, and while the tennis facilities are a popular and well-promoted amenity at the resort, court space... View Details
- September 2010 (Revised April 2015)
- Case
Taj Hotels, Resorts and Palaces
By: Rohit Deshpande and Mona Sinha
The Taj Hotels, Palaces, and Resorts introduced a new brand architecture to counter lack of differentiation and confused positioning of its mixed bag of brands. After launching an economy and an upscale brand, it dithered over the launch of its upper upscale and luxury... View Details
Keywords: Growth Management; Brands and Branding; Marketing Strategy; Product Positioning; Luxury; Accommodations Industry; India
Deshpande, Rohit, and Mona Sinha. "Taj Hotels, Resorts and Palaces." Harvard Business School Case 511-039, September 2010. (Revised April 2015.)
- March 2009
- Case
The Hotel Bed Wars
By: Youngme E. Moon
This case describes the start of The Hotel Bed Wars, the competition among hotel chains to attract customers by offering better and more elaborate bedding. The case is written from the standpoint of Starwood Hotels & Resorts, which is credited with starting The Hotel... View Details
- April 2007 (Revised April 2011)
- Teaching Note
Slots, Tables, and All that Jazz: Managing Customer Profitability at the MGM Grand Hotel (TN)
By: Dennis Campbell and Francisco de Asis Martinez-Jerez
Teaching note to 106029. View Details