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- 23 Jul 2013
- First Look
First Look: July 23
Relationships Using CRM By: Avery, Jill, and Susan Fournier Abstract—With incidences in the 20%-25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime View Details
Keywords: Anna Secino
- January 2023
- Case
Natura: Weathering the Pandemic at Brazil's Cosmetic Giant
By: Brian Trelstad, Pedro Levindo and Carla Larangeira
Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts... View Details
Keywords: COVID-19 Pandemic; ESG Reporting; Acquisition; Customer Focus and Relationships; Decision Making; Social Entrepreneurship; Environmental Sustainability; Environmental Management; Climate Change; Ethics; Moral Sensibility; Values and Beliefs; Global Strategy; Corporate Governance; Health Pandemics; Human Resources; Human Capital; Crisis Management; Growth and Development Strategy; Marketing; Distribution Channels; Supply Chain; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Culture; Customer Ownership; Relationships; Business and Community Relations; Business and Stakeholder Relations; Networks; Partners and Partnerships; Science-Based Business; Reputation; Human Needs; Social Issues; Strategy; Equality and Inequality; Beauty and Cosmetics Industry; Brazil; Latin America
- 19 Sep 2012
- Research & Ideas
Funding Innovation: Is Your Firm Doing it Wrong?
progressed and firms saw less and less return on investment, the value of these labs grew murkier. Read a book excerpt "This was a slow-moving train wreck," Lerner says. "There was a sense that the key innovations developed... View Details
Keywords: by Carmen Nobel
- 14 Jan 2015
- Research & Ideas
Thriving in the Turbulence of Emerging Markets
not be there tomorrow. A good set of principles and values will remain with you for a lifetime." Among the wider societal responsibilities that Chandaria felt was to improve the rules of the game under which business operated. One major... View Details
- 12 May 2009
- First Look
First Look: May 12, 2009
monetize the value they would create? Would investors see as much potential in BCM as its founders? And how would the company's cash constraints impact the strategy in the current economic environment? Purchase this case:... View Details
Keywords: Martha Lagace
- 31 Jul 2007
- First Look
First Look: July 31, 2007
writing for practitioners by and more interest in research by practitioners few systematic efforts have been made to close the gap. The chapter begins with a discussion of the strategic value R&D in management can have for firms. It... View Details
Keywords: Martha Lagace
- 27 May 2009
- First Look
First Look: May 27, 2009
the death or bankruptcy of at least one seller, are sold at lower prices than other houses. Foreclosure discounts are particularly large, on average, at 28% of the value of a house. The pattern of death-related discounts suggests that... View Details
Keywords: Martha Lagace
- 21 Apr 2009
- First Look
First Look: April 21, 2009
low-quality users on side M, even though some would be willing to pay the platform access prices. Platforms are more likely to engage in exclusion of low-quality M users when W users place more value on the average quality and less View Details
Keywords: Martha Lagace
- 06 Nov 2007
- First Look
First Look: November 6, 2007
less fearful of imminent takeover, yet the pressure remains: They face shareholders who wonder why they aren't getting private-equity-level returns. Rather than dismiss the value private equity has created as manipulated or aberrant,... View Details
Keywords: Sean Silverthorne
- 30 Jan 2007
- First Look
First Look: January 30, 2007
of plant-level data provides evidence of capital deepening and a decline in total factor productivity following the introduction of wrongful-discharge protections. This last result is potentially quite important, suggesting that mandated... View Details
Keywords: Martha Lagace
- 02 Jun 2003
- Research & Ideas
Why Have Marketers Ignored America’s Man-of-Action Hero?
want to be rebels, to be totally autonomous, free from institutional constraints to find their own adventures. Yet they don't want to be castigated as immature, lacking the willpower and social-mindedness to take on important... View Details
Keywords: by Manda Salls
- 12 Jul 2010
- Research & Ideas
Rocket Science Retailing: A Practical Guide
understand customers and their needs deeply. Develop the ability to respond to this understanding with better-tailored assortments, replenishment of the hits, and timely markdowns on what is left over. Execute well, especially at the... View Details
- 22 May 2018
- First Look
New Research and Ideas, May 22, 2018
established practice. Companies have hired writers and chief content officers to run departments as well as create blogs and other materials—in the process, some have assured sales people that content marketing can mean the end of cold calling. The authors examined 34... View Details
Keywords: Dina Gerdeman
- 12 Aug 2014
- First Look
First Look: August 12
addition, a growing literature has begun to highlight the potential importance of overconfidence in driving entrepreneurial outcomes. Such a mechanism may appear at face value to work like a lower level of risk aversion, but there are... View Details
Keywords: Sean Silverthorne
- 03 Aug 2010
- First Look
First Look: August 3
argue that the considerable moral hazard of private regulatory enforcement can be mitigated by the scope of organizations' product/service portfolios and by private governance mechanisms. These organizational characteristics affect the stringency of enforcement through... View Details
Keywords: Martha Lagace
- 10 Apr 2007
- First Look
First Look: April 10, 2007
Harvard Business School Case 207-109 Taka Haneda, a proprietary trader at the Tokyo office of Goldman Sachs, has just learned that the Nikkei 225 will undergo a significant redefinition over the coming week. He faces several billion dollars of View Details
Keywords: Martha Lagace
- 10 Aug 2011
- Research & Ideas
HBS Faculty Views on Debt Crisis
debt limits. Suffice it to say that cutting a little over $2 trillion from the projected ten-year deficit is akin to losing seven pounds off a starting weight of 350. We will still have accumulated deficits over that time frame of $7 trillion, and we still confront... View Details
Keywords: by Staff
- 01 Apr 2015
- Research & Ideas
The Slow, Steady Battle to Fix Cancer Care
'Well, how is health care technology actually going to help patients?' And they're still struggling with that. So--no offense to every entrepreneur who's sitting out there thinking this is a wide-open field--yes, it's a wide-open field, but it's View Details
- 22 Jul 2002
- Research & Ideas
How Business Strategy Tamed the “Invisible Hand”
values and tried many times to formulate the distinctive characteristics of the various services." In essence, the "Navy spokesmen attempted to distinguish between the Army as a 'manpower' organization and the Navy as a finely... View Details
Keywords: by Pankaj Ghemawat
- 23 Jul 2012
- Research & Ideas
Book Excerpt: ‘Talk, Inc.’
caused by information overload, and an increase in employees' ability to respond readily to customer needs. Inclusion: At its best, interpersonal conversation is an equal-opportunity proposition. It invites all participants to put their... View Details
Keywords: Re: Boris Groysberg