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      • December 1990
      • Case

      Allen-Bradley's ICCG: Repositioning for the 1990s

      By: Nitin Nohria
      Allen-Bradley's Industrial Computer and Communication Group (ICCG) underwent a period of rapid transformation in the 1980s, instituting a wide array of innovations from product development to information systems. In 1990 the Ohio-based group announced a major... View Details
      Keywords: Organizational Change and Adaptation; Technological Innovation; Information Technology; Organizational Culture; Business Organization; Problems and Challenges; Information Technology Industry
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      Nohria, Nitin. "Allen-Bradley's ICCG: Repositioning for the 1990s." Harvard Business School Case 491-066, December 1990.
      • November 1990 (Revised March 1994)
      • Case

      Digital Equipment Corp.: The Kodak Outsourcing Agreement (A)

      By: Lynda M. Applegate and Herminia M. Ibarra
      Describes grassroots effort which culminated in Digital's winning a competitive bid for the outsourcing of Kodak's internal telecommunications business. Describes the "Telstar" project, from the initial identification of the business opportunity to the process of... View Details
      Keywords: Innovation and Management; Partners and Partnerships; Leading Change; Agreements and Arrangements; Business or Company Management; Bids and Bidding; Decision Making; Management Teams; Telecommunications Industry
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      Applegate, Lynda M., and Herminia M. Ibarra. "Digital Equipment Corp.: The Kodak Outsourcing Agreement (A)." Harvard Business School Case 191-039, November 1990. (Revised March 1994.)
      • November 1990 (Revised February 1992)
      • Case

      Intel Systems Group

      By: Marco Iansiti
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      Iansiti, Marco. "Intel Systems Group." Harvard Business School Case 691-040, November 1990. (Revised February 1992.)
      • November 1990 (Revised April 1999)
      • Case

      General Motors: Packard Electric Division

      By: Steven C. Wheelwright
      Packard Electric is the division of General Motors (GM) that does all of the electrical wiring and cabling for GM automobiles. They developed a new approach for passing the cables through the firewall between the engine and passenger compartments. The new technology... View Details
      Keywords: Business Divisions; Cost; Management Style; Product Design; Product Development; Production; Projects; Groups and Teams; Conflict and Resolution; Technology; Auto Industry
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      Wheelwright, Steven C. "General Motors: Packard Electric Division." Harvard Business School Case 691-030, November 1990. (Revised April 1999.)
      • 1990
      • Chapter

      Application Work in Group Dynamics Instruction

      By: D. A. Thomas
      Keywords: Groups and Teams
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      Thomas, D. A. "Application Work in Group Dynamics Instruction." In Groups in Context: A New Perspective on Group Dynamics, edited by J. Gillette and M. McCollum. Reading, MA: Addison-Wesley Publishing Company, 1990.
      • September 1990 (Revised March 1991)
      • Case

      Mod IV Product Development Team

      By: Anne Donnellon and Joshua D. Margolis
      Focuses sharply on a crossfunctional product development team at Honeywell's Building Controls Division. Traces the history of teams at the division, which introduced them as a response to intensifying competition and the need for faster development. Reveals the... View Details
      Keywords: Business Divisions; Collaborative Innovation and Invention; Management Teams; Product Development; Organizational Structure; Groups and Teams; Competitive Strategy
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      Donnellon, Anne, and Joshua D. Margolis. "Mod IV Product Development Team." Harvard Business School Case 491-030, September 1990. (Revised March 1991.)
      • July 1990 (Revised March 2000)
      • Case

      John M. Case Company

      By: Samuel L. Hayes III
      The owner of a small, privately held company decides to sell out, and a group of the company's top managers structures a leveraged buyout. A rewritten version of an earlier case. View Details
      Keywords: Leveraged Buyouts; Management Teams; Business Exit or Shutdown
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      Hayes, Samuel L., III. "John M. Case Company." Harvard Business School Case 291-008, July 1990. (Revised March 2000.)
      • July 1990 (Revised August 1995)
      • Case

      Symantec--1982-90

      By: Nitin Nohria
      As Symantec grew from a small, upstart software development company to a major player in the software development industry, the channels of information flow and the internal communication needs of the company became more complex. The geographically-dispersed structure... View Details
      Keywords: Applications and Software; Communication Technology; Communication; Organizational Change and Adaptation; Employee Relationship Management; Growth and Development; Knowledge Dissemination; Knowledge Sharing; Knowledge Management; Information Technology Industry; United States
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      Nohria, Nitin. "Symantec--1982-90." Harvard Business School Case 491-010, July 1990. (Revised August 1995.)
      • June 1990 (Revised April 1991)
      • Case

      Deutsche Bank Group

      By: Samuel L. Hayes III
      Keywords: Banks and Banking; Banking Industry
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      Hayes, Samuel L., III. "Deutsche Bank Group." Harvard Business School Case 290-036, June 1990. (Revised April 1991.)
      • May 1990
      • Case

      PepsiCo and Madonna

      By: John A. Quelch
      In 1989, PepsiCo withdrew an advertising campaign featuring Madonna following complaints from religious groups regarding the content of a Madonna video. View Details
      Keywords: Ethics; Religion; Advertising Campaigns; Brands and Branding; Food and Beverage Industry; United States
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      Quelch, John A. "PepsiCo and Madonna." Harvard Business School Case 590-038, May 1990.
      • May 1990 (Revised August 1990)
      • Case

      Campbell Soup Co.

      By: Steven C. Wheelwright
      Describes the engineering effort at Campbell Soup Co. to develop a microwavable package and product for the growing convenience segment. Focuses on the role of engineering services in developing the production process, acquiring and installing equipment, and getting... View Details
      Keywords: Product Development; Production; Engineering; Strategy; Business Processes; Innovation and Management; Planning; Competitive Advantage; Food and Beverage Industry; Retail Industry
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      Wheelwright, Steven C. "Campbell Soup Co." Harvard Business School Case 690-051, May 1990. (Revised August 1990.)
      • April 1990 (Revised January 1993)
      • Case

      Ad Council's AIDS Campaign (A): Advertising Strategy

      By: V. Kasturi Rangan and Janet Montgomery
      Ad Council wished to run an educational campaign aimed at preventing the spread of AIDS. They were challenged to find acceptable ways to address this very sensitive subject matter--ways that the media and the public would approve. One of the big challenges was to make... View Details
      Keywords: Advertising; Goals and Objectives; Social Marketing; Corporate Social Responsibility and Impact; Success; Problems and Challenges; Social Issues; Health Industry
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      Rangan, V. Kasturi, and Janet Montgomery. "Ad Council's AIDS Campaign (A): Advertising Strategy." Harvard Business School Case 590-105, April 1990. (Revised January 1993.)
      • April 1990
      • Case

      Perrier Recall: A Source of Trouble

      By: Stephen A. Greyser and Norman Klein
      When a laboratory discovered traces of the carcinogen benzene in bottles of Perrier, Group Perrier of America immediately announced a voluntary U.S. recall of all Perrier brand imported water. This case describes press coverage of the U.S. recall and the worldwide... View Details
      Keywords: Crisis Management; Food and Beverage Industry
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      Greyser, Stephen A., and Norman Klein. "Perrier Recall: A Source of Trouble." Harvard Business School Case 590-104, April 1990.
      • January 1990 (Revised November 1992)
      • Case

      The Carnegie Group

      By: Dorothy Leonard-Barton and Paul Sagawa
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      Leonard-Barton, Dorothy, and Paul Sagawa. "The Carnegie Group." Harvard Business School Case 690-033, January 1990. (Revised November 1992.)
      • 1990
      • Article

      Social Influences on Creativity: Evaluation, Coaction, and Surveillance

      By: T. M. Amabile, P. Goldfarb and S. C. Brackfield
      Two experiments examined the effects of evaluation expectation and the presence of others on creativity. In both experiments, some subjects expected that their work would be evaluated by experts, and others expected no evaluation. Evaluation expectation was crossed, in... View Details
      Keywords: Creativity; Social Psychology; Situation or Environment; Motivation and Incentives; Performance Evaluation
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      Amabile, T. M., P. Goldfarb, and S. C. Brackfield. "Social Influences on Creativity: Evaluation, Coaction, and Surveillance." Creativity Research Journal 3 (1990): 6–21.
      • November 1989 (Revised February 1991)
      • Case

      British Petroleum Co.: Engineering Group (A) (Condensed)

      By: D. Quinn Mills and G. Bruce Friesen
      Keywords: Engineering; Energy Industry
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      Mills, D. Quinn, and G. Bruce Friesen. "British Petroleum Co.: Engineering Group (A) (Condensed)." Harvard Business School Case 490-030, November 1989. (Revised February 1991.)
      • October 1989
      • Case

      BSN Groupe - Europe 1992

      By: Ray A. Goldberg
      Keywords: Europe
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      Goldberg, Ray A. "BSN Groupe - Europe 1992." Harvard Business School Case 590-049, October 1989.
      • 01 Oct 1989
      • Conference Presentation

      Organization Decision Support: An Interacting Team Perspective

      By: L. M. Applegate and J. C. Henderson
      Keywords: Organizations; Decisions; Groups and Teams
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      Applegate, L. M., and J. C. Henderson. "Organization Decision Support: An Interacting Team Perspective." Paper presented at the Conference on Information Systems and Decision Processes, October 01, 1989.
      • June 1989 (Revised July 1993)
      • Case

      CIGNA Worldwide

      By: John A. Quelch
      A CIGNA Worldwide (CWW) task group of European country directors and key functional managers is meeting in November 1988 to discuss how CWW should respond to the European Community's plan to remove existing internal barriers and restrictions to the free flow of goods... View Details
      Keywords: Multinational Firms and Management; Insurance; Competitive Strategy; Emerging Markets; Trade; Insurance Industry; Europe
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      Quelch, John A. "CIGNA Worldwide." Harvard Business School Case 589-098, June 1989. (Revised July 1993.)
      • February 1989
      • Case

      British Petroleum Co.: Engineering Group (A)

      By: D. Quinn Mills and G. Bruce Friesen
      Keywords: Energy Industry
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      Mills, D. Quinn, and G. Bruce Friesen. "British Petroleum Co.: Engineering Group (A)." Harvard Business School Case 489-067, February 1989.
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