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  • All HBS Web  (1,857)
    • People  (4)
    • News  (572)
    • Research  (1,092)
    • Events  (10)
    • Multimedia  (24)
  • Faculty Publications  (634)
← Page 79 of 1,857 Results →
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

became the marker," Deighton says. These days, marketing mavens realize that social media is best at building emotional bridges with consumers, done by inviting them to be part of the process. And so they are hard at work inventing playful View Details
Keywords: by Dina Gerdeman; Advertising
  • 30 Apr 2021
  • News

Revealing the Rules

like the color blue. Could insiders to corporate America not even recognize the invisible obstacles that outsiders face? What would happen if we named the unspoken rules and gave everyone the tools to play the game and play it well? View Details
  • 20 Jan 2015
  • First Look

First Look: January 20

following a prosocial norm and self-regulation. We tested 433 children between 6 and 13 years of age in two variations of the Dictator Game (DG). Children were asked what they should or would give in the View Details
Keywords: Sean Silverthorne
  • 11 Dec 2012
  • First Look

First Look: Dec. 11

as the relevant risks. Purchase this case:http://hbr.org/search/213019-PDF-ENG Angry Birds Gupta, Sunil, and Dharmishta RoodHarvard Business School Case 512-033 Within months of its launch in December 2009, Angry Birds, a mobile game... View Details
Keywords: Sean Silverthorne
  • Profile

Michael Maples

grown up working on one of the original IBM PCs and writing video game software in high school. He went to Stanford and became even more involved with computers. His father, Mike Maples, Sr., was a successful IBM executive and a... View Details
  • Web

Impact Stories - Business & Environment

private equity funds, and institutional investors." Jacqueline Crespo MBA 2015 | At the Nexus of Change "My experiences have taught me that there are no shortcuts or easy paths to solving the energy and climate problem. My view is that the View Details
  • 01 Jun 1999
  • News

Conference Brings Global Perspective to Cape Town

visits to South Africa's Kruger National Park, Victoria Falls in Zimbabwe, or other game reserves on the continent. Reflecting on their experiences at the conference, alumni were enthusiastic. Edward F. ("Ted") Fischer (71st PMD) found... View Details
Keywords: Susan Young
  • 01 Sep 2008
  • News

Balanced Equation

took a job at Stride Rite. By the time eBay came along, I was at Hasbro in Rhode Island. Fortunately, my husband was game to move back to California. What was your first reaction when a recruiter asked you to consider interviewing at... View Details
Keywords: James Aisner;Deborah Blagg;Julia Hanna;Susan Young; Management, Scientific, and Technical Consulting Services; Professional Services
  • 23 Feb 2016
  • First Look

February 23, 2016

link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50571 February 2016 Games and Economic Behavior Contract Design and Stability in Many-to-Many Matching By: Hatfield, John William, and Scott Duke Kominers Abstract— We develop a model... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2020
  • News

Two Truths and a Lie About 5G

will see vast increases in reliability and the number of devices connected to one antenna as well as reductions in the cost of data per gigabyte, Menard says. Beyond that, fixed wireless access could enable fiber-like speeds to homes or businesses with a mobile... View Details
Keywords: Jen McFarland Flint
  • 15 Oct 2008
  • First Look

First Look: October 15, 2008

B.E. Journal of Economic Analysis & Policy 8, no. 1 (July 2008) Abstract We test the robustness of behavior in dictator games by offering allocators the choice to play an unattractive lottery. With this lottery option, mean transfers... View Details
Keywords: Martha Lagace
  • 03 Jan 2016
  • Research & Ideas

NFL Black Monday: How Much Do Coaches Really Matter?

response to rivals’ anticipated and actual behavior in game scenarios. Furthermore, coaches are subject to constraints on the number of players allowed on their rosters and on the budget available to spread across their rosters. In other... View Details
Keywords: by Boris Groysberg & Abhijit Naik; Sports
  • 17 Jun 2002
  • Research & Ideas

A Litmus Test for Entrepreneurs

afford to pass on any opportunity, no matter how small. They see business much like a game of PacMan—you can bag big fish only by learning to swallow small ones. The best entrepreneurs also recognize that trying out a business model on a... View Details
Keywords: by Walter Kuemmerle
  • 01 Jun 2025
  • News

Alumni Achievement Awards 2025

everything we do is important—that if it works, it will be a game changer.” Back to top John Rice (MBA 1992) Founder and CEO, Management Leadership for Tomorrow (MLT) Inheritance: “My dad was an economist at the Federal Reserve and my... View Details
Keywords: leadership; Alumni Achievement Awards
  • 14 Dec 2015
  • Research & Ideas

Deflategate and the Sustained Success of the New England Patriots

footballs should be.” “I don’t think this is about football at all. I think this is about human nature and organizations and performance” As Iansiti watched the AFC title game in January 2015, and the ensuing uproar, he was hooked. As an... View Details
Keywords: by Roberta Holland; Sports
  • 28 Feb 2005
  • Research & Ideas

How to Harness Auction Fever

(e.g., those who might take a competitor's bid to be a personal attack), and those who are highly sensitive to what others think of them, might fall prey to the effects of competitive arousal. Finally, those who are well-prepared and have a View Details
Keywords: by Manda Salls; Web Services; Technology
  • 01 Jul 2019
  • What Do You Think?

Are Super Stretch Goals Only for the Very Young?

Drucker became skeptical of the methodology, particularly when it was tied to monetary incentives that led managers to game the system by understating what they could achieve. Slowly, the notion of stretch goals emerged. Jim Collins and... View Details
Keywords: by James Heskett
  • 08 Aug 2016
  • Lessons from the Classroom

Panic Management: Keep Your Eyes on the Road

expression of glee on her face; or he thinks of a crucial Red Sox game and a slide into base that turned around a 0-3 deficit for the team.) Finally, ask yourself what you could do. Drawing on research he’s done with Francesca Gino and... View Details
Keywords: by Dina Gerdeman
  • 15 Feb 2000
  • Lessons from the Classroom

Delivering Information Services: A 30-Year Perspective

participants are really interested in getting a snapshot of where information technology is headed over the next few years. It moves so fast, and new entrants come in so quickly they can turn an industry upside-down in a matter of months. It's important to be able to... View Details
Keywords: by Staff
  • 16 Apr 2021
  • Blog Post

Shekeyla Caldwell Sandore: Why 'A Name Like Mine' Matters

names you don't know, maybe start with a name game and have the children say their names to you, and write them down. Skip the discomfort. When teachers start class asking how to say my name, and they keep saying it right, it makes a huge... View Details
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