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  • 01 Dec 2008
  • News

Summit Sound Bites

is, ‘What is your strategy for going global?’ ” —Robert Higgins (MBA ’70), Senior Lecturer, HBS; Founder, Highland Capital Partners “Advice, help, experience — you have it to give. You don’t have to have money to be involved in the... View Details
  • 01 Sep 2010
  • News

You’ve Been YouTubed

millions. Taught in the MBA second-year course Digital Marketing Strategy and multiple Executive Education programs, the case depicts a new media era in which increasing numbers of people are spending as... View Details
Keywords: Julia Hanna; social media; Advertising, Public Relations, and Related Services; Professional Services; Air Transportation; Transportation
  • 21 Nov 2012
  • Research & Ideas

What Health Care Managers Need to Know--and How to Teach Them

digital platform, and the increased fiscal pressures created by the worldwide economic crisis. Unfortunately, the educational programs for future health care leaders fail to provide many of the needed skills, according to a survey of CEOs... View Details
Keywords: by Paul Guttry; Health; Education
  • 01 Dec 2013
  • News

Faculty Q&A: Playing the Hits

ALL IN: The bigger the bet Hollywood makes, the better. Photo courtesy of Anita Elberse Offstage at a Lady Gaga concert seems an unlikely place for academic fieldwork. But that's exactly the kind of environment that allows Anita Elberse to examine firsthand the nuances... View Details
Keywords: Patrick Kirchner; Arts, Entertainment; Colleges, Universities, and Professional Schools; Educational Services
  • 13 Mar 2018
  • First Look

March 13, 2018

Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=54145 Digitizing Disclosure: The Case of Restaurant Hygiene Scores By: Dai, Weijia (Daisy), and Michael Luca Abstract—Collaborating with Yelp and the City of San... View Details
Keywords: Sean Silverthorne
  • Web

A Chronicle of the China Trade. The Papers of Augustine Heard & Co., 1840-1877

Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership Networked Business... View Details
  • 24 Jul 2007
  • First Look

First Look: July 24, 2007

Company Harvard Business School Case 307-093 Digital China is the largest Chinese independent systems integrator (IBM and HP are larger). Describes their history and their current strategy and invites the... View Details
Keywords: Martha Lagace
  • 01 Mar 2016
  • News

Alumni and Faculty Books for March 2016

Alumni Books The Crimson Emperor: A Tale of Imperial Byzantium by Wim Baren, i.e., Barry Wemple (MBA 1973) (Amazon Digital Services) In this romantic tale, a weapon-maker’s son becomes a deadly warrior and military commander, rising to... View Details
  • January 2017
  • Case

Expanding Ecommerce at Technos

By: Thales Teixeira, Rohit Deshpandé, Ruth Costas and Priscilla Zogbi
Technos was the market leader in the Brazilian watch market. Its CEO had made a firm commitment to evolve the company’s marketing and commercial practices by focusing less on pushing product to retail clients and more on branding to end consumers to pull watches from... View Details
Keywords: Technos; Watch; Wristwatch; Ecommerce; Online Shopping; Distribution; Website; Marketing; Brazil; Latin America; Branding; Trade; Marketplace; Brands and Branding; Marketing Strategy; Internet and the Web; E-commerce; Digital Marketing; Apparel and Accessories Industry; Brazil
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  • March 2006
  • Case

Bringing OTC back to the Exchange: Euronext.liffe's launch of ABC

Euronex.liffe, a derivatives trading exchange, launches matching, clearing, and confirmation services for the over-the-counter market. This combination of services creates a new platform for a market that potentially cannibalizes its current exchange-based services. Is... View Details
Keywords: Value Creation; Digital Platforms; Consolidation; Financial Markets; Network Effects
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  • 01 Apr 2001
  • News

William Fung: E-Commerce and Efficiency

Ask fund managers covering the Hong Kong market about smart technology plays in these days of crashing dot-coms and you’re likely to hear one company name repeated often. Li & Fung has become the firm to watch for post-frenzy investors. Stock pickers say the trading... View Details
Keywords: Alejandro Reyes; Clothing and Clothing Accessories Stores; Retail Trade
  • 07 Jun 2011
  • First Look

First Look: June 7

  PublicationsTransnational Management: Text, Cases and Readings in Cross-Border Management Authors:Christopher A. Bartlett and Paul W. Beamish Publication:Irwin/McGraw-Hill, 2011 Abstract Transnational Management focuses on the management challenges associated with... View Details
Keywords: Sean Silverthorne
  • Web

Brand Name Management - The Art of American Advertising

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details
  • 14 Oct 2002
  • Research & Ideas

The Widening Rift Between Corporations and Society

grasping the revolutionary potential of the new digital medium. As a result, corporations have failed to adapt to the true nature of their markets in the twenty-first century. Organizational change programs, visionary leadership, or... View Details
Keywords: by Martha Lagace
  • 02 Jun 2003
  • Research & Ideas

Stuck in Gear: Why Managers Don’t Act

re-tooled to successful and profitable strategic ends. In Revival of the Fittest, he draws on his extensive global research in such diverse industries as personal computers, brewing, tires, and consumer banking to outline the pitfalls that managers should be aware of... View Details
Keywords: by Martha Lagace
  • 01 Apr 1996
  • News

Technology for Learning's Sake

would really enable us to take it to the next level - the ability to combine integrated digitized text and exhibits - was only developed very recently." "We're at a juncture today in the technology where all the work we've been doing over... View Details
Keywords: by Deborah Blagg; photo by David Zadig
  • 01 Jun 2014
  • News

Screen Saver

choice. For Lopez, that has meant deploying a multifaceted strategy with an underlying premise: Make the customer feel at home while providing a sense of escape. "My career has always been about consumer persuasion," says Lopez, who came... View Details
Keywords: Julia Hanna; Arts, Entertainment
  • September 2019 (Revised February 2020)
  • Teaching Note

Fishbowl: Scaling Up

By: Leslie K. John
Email mking@hbs.edu for a courtesy copy.

Teaching Note for HBS No. 919-013. Fishbowl is a social media app that allows professionals to connect with other relevant professionals both within their company and... View Details
Keywords: Communication Technologies; Customer Value; Value Chain; Interpersonal Communication; Talent and Talent Management; Customer Value and Value Chain; Entrepreneurship; Business Model; Growth and Development Strategy; Marketing Strategy; Advertising; Product Marketing; Digital Platforms; Consumer Behavior; Network Effects; Emotions; Motivation and Incentives; Trust; Applications and Software; Technology Adoption; Digital Platforms; Communications Industry; Employment Industry; Media and Broadcasting Industry; Technology Industry; Telecommunications Industry; United States
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  • 06 Feb 2007
  • First Look

First Look: February 6, 2007

http://www.hbs.edu/research/pdf/07-046.pdf   Cases & Course MaterialsBroadcast Television in the Broadband World Harvard Business School Note 707-486 What strategies have the top four (NBC, CBS, ABC, and FOX) broadcast television... View Details
Keywords: Martha Lagace
  • Web

Financing New Ideas - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details