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  • 12 Feb 2019
  • First Look

New Research and Ideas, February 12, 2019

assortments rotated throughout the season—as opposed to selling all products in a single, fixed assortment—the retailer effectively conceals a portion of its full product catalog from consumers, injecting uncertainty into the consumer's... View Details
Keywords: Dina Gerdeman
  • 04 Sep 2018
  • First Look

New Research and Ideas, September 4, 2018

2018 Individual Creativity in the Workplace An Integrated Model of Dynamic Problem Solving within Organizational Constraints By: Cromwell, Johnathan R., Teresa M. Amabile, and Jean-François Harvey Abstract—Rapid technological change, global competition, and economic... View Details
Keywords: Dina Gerdeman
  • June 2024
  • Case

SnapTravel: Betting on 'Super.com'

By: Reza Satchu and Tom Quinn
This case explores SnapTravel, a travel startup offering discounted hotel rooms, and its founders’ desire to pivot to a “super app” that saved customers money across many different purchase types. During the COVID-19 pandemic, Hussein Fazal and Henry Shi saw SnapTravel... View Details
Keywords: Business Growth and Maturation; Business Plan; Business Startups; Change Management; Disruption; Transformation; Volatility; Customer Focus and Relationships; Customer Value and Value Chain; Decisions; Income; Entrepreneurship; Geographic Scope; Cross-Cultural and Cross-Border Issues; Health Pandemics; Surveys; Knowledge Acquisition; Knowledge Use and Leverage; Leading Change; Crisis Management; Goals and Objectives; Risk Management; Consumer Behavior; Game Theory; Risk and Uncertainty; Adaptation; Diversification; Expansion; System Shocks; Accommodations Industry; Technology Industry; Canada; United States; Las Vegas
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Satchu, Reza, and Tom Quinn. "SnapTravel: Betting on 'Super.com'." Harvard Business School Case 824-196, June 2024.
  • January 2024
  • Case

Frank Cornelissen: The Great Sulfite Debate (A)

By: Tiona Zuzul and Susan Pinckney
In 2018, artisanal Italian vineyard Frank Cornelissen was one of the world’s leading natural wine vineyards. Its founder, Frank Cornelissen, faced weather related conditions that forced him to have to decide between staying true to the tenets of the natural wine... View Details
Keywords: Budgets and Budgeting; Business Earnings; Plant-Based Agribusiness; Family Business; For-Profit Firms; Small Business; Change Management; Transition; Communication Strategy; Cost vs Benefits; Financial Management; Financial Strategy; Profit; Revenue; Spending; Global Strategy; Goods and Commodities; Innovation Strategy; Crisis Management; Goals and Objectives; Growth Management; Success; Strategic Planning; Problems and Challenges; Risk and Uncertainty; Cognition and Thinking; Reputation; Adaptation; Expansion; Weather; Mission and Purpose; Values and Beliefs; Food and Beverage Industry; Agriculture and Agribusiness Industry; Europe; Italy
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Zuzul, Tiona, and Susan Pinckney. "Frank Cornelissen: The Great Sulfite Debate (A)." Harvard Business School Case 724-391, January 2024.
  • 2014
  • Working Paper

Financing Risk and Innovation

By: Ramana Nanda and Matthew Rhodes-Kropf
We provide a model of investment into new ventures that demonstrates why some places, times, and industries should be associated with a greater degree of experimentation by investors. Investors respond to financing risk―a forecast of limited future funding―by modifying... View Details
Keywords: Business Startups; Venture Capital; Financial Markets; Financing and Loans; Investment; Price Bubble; Innovation and Invention; Technological Innovation; Risk and Uncertainty
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Nanda, Ramana, and Matthew Rhodes-Kropf. "Financing Risk and Innovation." Harvard Business School Working Paper, No. 11-013, August 2010. (Revised March 2014.)
  • August 2023 (Revised December 2023)
  • Case

Automating Morality: Ethics for Intelligent Machines

By: Joseph L. Badaracco Jr. and Tom Quinn
As autonomy became a more significant part of modern life – most notably in autonomous vehicles (AVs), such as Teslas – ethical debates about whether and how to impart ethics to machines heated up. Utilitarians pointed out that autonomous vehicles crashed much less... View Details
Keywords: Cost vs Benefits; Judgments; Fairness; Moral Sensibility; Values and Beliefs; Cross-Cultural and Cross-Border Issues; Disruptive Innovation; Technology Adoption; Risk and Uncertainty; Cognition and Thinking; Technological Innovation; Auto Industry; Technology Industry; Africa; Asia; Europe; North and Central America; Oceania; South America
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Badaracco, Joseph L., Jr., and Tom Quinn. "Automating Morality: Ethics for Intelligent Machines." Harvard Business School Case 324-007, August 2023. (Revised December 2023.)
  • 15 Feb 2011
  • First Look

First Look: Feb. 15

two-sided market, we study how uncertainty and asymmetric information concerning the success of a new technology affects the strategies of the platforms and the market outcome. We find that the incumbent dominates the market by setting... View Details
Keywords: Sean Silverthorne
  • 21 May 2019
  • Blog Post

Asian Pacific American Heritage Month at HBS

for shades in between, or for me.  This uncertainty led me to disengage. I shied away from the Asian student groups, not knowing which of these communities would relate to and accept me. But over time, I missed accessing the ‘Asian’ parts... View Details
  • 29 Oct 2020
  • Research & Ideas

The COVID Gender Gap: Why Fewer Women Are Dying

team also conducted surveys in the summer and fall that haven't yet been analyzed. "We're all adjusting to the pandemic in a rapid way, and there's a lot of uncertainty about what will come next—whether we'll see a strong second wave and... View Details
Keywords: by Dina Gerdeman; Health
  • 08 Mar 2012
  • Research & Ideas

Unplugged: What Happened to the Smart Grid?

increased demand, but these plants are expensive to maintain. Besides, much of the key power equipment is aging rapidly. After government moved to weaken monopolies that utilities enjoyed, those companies had little incentive to invest in replacing transmission... View Details
Keywords: by Dina Gerdeman; Energy; Utilities
  • April 2010
  • Teaching Note

The DiagnoFirst Opportunity (TN)

By: Robert C. Pozen
Teaching Note for [309112]. View Details
Keywords: Decisions; Investment; Risk and Uncertainty; Patents; Cash Flow; Venture Capital; Negotiation Deal; Health Care and Treatment; Opportunities; Law; Health Industry; Biotechnology Industry; United States; Europe
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Pozen, Robert C. "The DiagnoFirst Opportunity (TN)." Harvard Business School Teaching Note 310-118, April 2010.
  • 12 Mar 2013
  • First Look

First Look: March 12

Yael BraidHarvard Business School Case 813-101 HealthCraft's three founders are about to craft their founding agreement and split the equity among themselves. Uncertainty lingers over each member's future contributions, though-how is the... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2008
  • News

Back to the Future

instability surrounding world oil supplies, the uncertainty about the reserve base and the depletion rate of U.S. oil and gas reserves, the immobilization of nuclear energy in the United States, the challenge of building up an expanded... View Details
Keywords: Garry Emmons; Transportation Equipment Manufacturing; Manufacturing; Oil and Gas Extraction; Mining
  • Web

Courses by Faculty - Course Catalog

Social Entrepreneurship General Management Spring 2026 Q3Q4 3.0 William Kirby Doing Business with China 2035: Navigating Uncertainty General Management Spring 2026 Q3 1.5 Raymond Kluender Entrepreneurial Finance (Q3) Entrepreneurial... View Details
  • 30 Jun 2020
  • Book

Capitalism Is More at Risk Than Ever

The book Capitalism at Risk first appeared in 2011. The problems it identified with social inequality, global trade strife, and environmental degradation have only accelerated by 2020. The new edition of Capitalism at Risk, subtitled How Business Can Lead, is expanded... View Details
Keywords: by Martha Lagace
  • 29 Jan 2019
  • First Look

New Research and Ideas, January 29, 2019

power plants. Accounting standards required utilities to record the present value of projected D&D costs as a liability. However, there were many uncertainties associated with these estimates given the actual cash outlays that would... View Details
Keywords: Dina Gerdeman
  • 01 Jun 2025
  • News

Alumni and Faculty Books

Edited by Margie Kelley Unlocking Innovation: A Leader's Guide to Turning Bold Ideas Into Tangible Results By Robyn Bolton (MBA 2005) Page Two Press Only 1 in every 50,000 incubated ideas reaches $1 million in sales. If you ask most corporate executives why their... View Details
  • 01 Dec 2009
  • News

The Fab Four

compromises and disappointments. For some people, the level of uncertainty is not a good thing. I didn’t have a great idea or start something new that I thought up on my own. It was an existing business that we radically changed over the... View Details
Keywords: Julia Hanna; contests; Technical and Trade Schools; Educational Services; Data Processing, Hosting, and Related Services; Information; News, Library, Internet, and Other Services; Information; Fabricated Metal Product Manufacturing; Manufacturing
  • October 2018
  • Case

American Family Insurance and the Artificial Intelligence Opportunity

By: Rajiv Lal and Scott Johnson
Keywords: Artificial Intelligence; Machine Learning; Automation; Analytics; American Family; American Family Insurance; Insurance; Business Organization; Transformation; Talent and Talent Management; Employee Relationship Management; Innovation Strategy; Job Cuts and Outsourcing; Risk and Uncertainty; Mobile and Wireless Technology; Technology Adoption; Internet and the Web; Applications and Software; Corporate Strategy; AI and Machine Learning; Digital Transformation; Insurance Industry; Technology Industry; Wisconsin
Citation
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Related
Lal, Rajiv, and Scott Johnson. "American Family Insurance and the Artificial Intelligence Opportunity." Harvard Business School Case 519-028, October 2018.
  • 10 Mar 2021
  • Blog Post

COVID Killed the Traditional Workplace

people’s expectations of self-scheduling could forever change work routines. As work continues to be more digitally enabled, and uncertainty shows no signs of abating, flexibility separates winners from losers. People might work harder... View Details
Keywords: All Industries
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