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  • All HBS Web  (3,504)
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    • News  (1,156)
    • Research  (1,695)
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Show Results For

  • All HBS Web  (3,504)
    • People  (12)
    • News  (1,156)
    • Research  (1,695)
    • Events  (19)
    • Multimedia  (19)
  • Faculty Publications  (689)
← Page 78 of 3,504 Results →
  • 18 Jun 2018
  • Research & Ideas

Warning: Scary Warning Labels Work!

“Initially, the pictures weren’t graphic enough. I kept saying, ‘I need rotting teeth!’” The in-your-face images indeed affected study participants. Not only did they reduce soda consumption, but many also reached View Details
Keywords: by Dina Gerdeman; Advertising; Public Relations
  • 14 Jul 2020
  • Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

At the start of the pandemic, the uncertainty primarily concerned health issues—the diffusion of the virus and its effective threat. As the virus expanded from China to other countries, the uncertainty extended to the economic domain. For... View Details
Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa
  • 06 Aug 2019
  • Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

streaming, you can bypass ads altogether, not even be exposed to them. Brands have had to get much more clever on how they're going to reach consumers. What you see a lot of times now is these, almost like micro ads, these 5- and... View Details
Keywords: Advertising; Sports; Entertainment & Recreation; Media & Broadcasting
  • 03 Jan 2011
  • Research & Ideas

Most Popular Articles of 2010

a new book, Rethinking the MBA: Business Education at a Crossroads, Harvard Business School's Srikant M. Datar, David A. Garvin, and Patrick G. Cullen suggest opportunities for innovation. Understanding Users of Social Networks Many... View Details
Keywords: by Staff
  • Profile

Jan Petzel

After scaling Mount Everest in 2013, Jan Petzel (MBA 2003) transformed his personal triumph into an opportunity to raise funds for the construction of a permanent shelter and medical facility in the Gokyu Lakes region of Nepal View Details
Keywords: Other Financial Services
  • 21 Feb 2019
  • Research & Ideas

Voter ID Laws Don't Work (But They Don't Hurt Anything, Either)

The North Carolina State Board of Elections began a hearing this week into alleged ballot tampering in last year’s 9th District congressional race, which ended in a razor-thin, 905-vote win for Republican Mark Harris. Since the 2016... View Details
Keywords: by Sean Silverthorne
  • 01 Dec 2009
  • News

One Man Crime Wave

and Kurt Vonnegut said, “To diggers a thousand years from now, the works of John D. MacDonald would be a treasure on the order of the tomb of Tutankhamen.” To which MacDonald himself might have added, Not a bad day’s work for a guy who... View Details
Keywords: Garry Emmons; fiction writing; Arts, Entertainment; Publishing Industries (except Internet); Information
  • 05 Jul 2021
  • What Do You Think?

Do Companies Really Need Chief Experience Officers to Know Their Customers?

and services. That’s not to deny that there are other sources for that kind of information. They tend to reside in the lower reaches of nearly any organization, among those who don’t have the same perks as... View Details
Keywords: by James Heskett
  • 20 Jan 2023
  • News

Free Spirits

By contrast, a consumer can have NA beer shipped straight to their front door. “That gives you another way to reach the end consumer, which might be very different from where traditional beers are carried,” Whitworth says. He also has big... View Details
Keywords: Jen McFarland Flint; Food Services and Drinking Places; Hospitality
  • 28 May 2020
  • Research & Ideas

Coronavirus Could Create a 'Bankruptcy Pandemic'

available. For example, retail chains and commercial airlines, which lease a lot of their assets such as stores and airplanes, might rationally prefer Chapter 11 to restructuring out of court. The second impediment to View Details
Keywords: by Dina Gerdeman; Financial Services; Banking
  • 01 Jun 2024
  • News

Alumni and Faculty Books

suicide and assault. In addition, this guide arms you with the top actions you can take as a parent to ensure your adolescent thrives throughout the perilous, exhilarating, and memorable teen years. Accounting for Colonialism: Measuring... View Details
  • 31 Jul 2019
  • Research & Ideas

Distressed Employees? Try Resilience Training

Every year depression affects one in every five employees and costs American businesses $210 billion in medical bills and lost productivity. In fact, for every worker with a depressive disorder, a company loses an average of 32 productive... View Details
Keywords: by Dina Gerdeman; Health
  • 08 Sep 2016
  • Blog Post

4 Unexpected Things I Learned at HBS

day-out with the extraordinary people who have surrounded me for the last two years. As I ready for my move to Chicago for my next adventure, I wanted to share a few things... View Details
  • 27 Oct 2002
  • Research & Ideas

Want a Happy Customer? Coordinate Sales and Marketing

even more difficult than in the past. Why the concern about coordination between sales and marketing? Every business exists for financial performance—making money. We know generally how to measure it across different companies and... View Details
Keywords: by Benson Shapiro
  • 12 Nov 2014
  • Op-Ed

A Challenge to the New Congress: Pass Housing Finance Reform

collection of actuarially sound premiums, and triggered only after private capital in the "first-loss" position has been exhausted. Starting in 1993, the federal government set explicit goals for Fannie and Freddie, to ensure... View Details
Keywords: by Nicolas Retsinas & Rob Couch; Construction; Real Estate
  • 12 PM – 1 PM EDT, 16 Oct 2014
  • Webinars: Trending@HBS

Can China Lead?

Can China sustain its remarkable emergence of the past 35 years? Surely No, for multiple reasons. China will be a leader, but not the leader. Professor McFarlan will talk about both the challenges and opportunities for those seeking to do business with and within China... View Details
  • 12 PM – 1 PM EDT, 08 Sep 2017
  • Webinars: Career

Step Outside Your Comfort Zone

Do you feel comfortable delivering bad news to a team member? Do you look forward to speaking in public? Do you enjoy networking? Is it easy for you to speak your mind and be assertive with friends and colleagues? If you answered no to any of these questions, this... View Details
  • 15 Jul 2002
  • Research & Ideas

Going Green Makes Good Business Sense

your company with a "quality flashlight," said Reinhardt. You may find that revisiting your many systems—design, production, delivery—will yield internal cost reductions that can be better spent on social benefits. View Details
Keywords: by Martha Lagace
  • 14 Jul 2021
  • Blog Post

From Colombia to the District of Columbia: Making an Impact with Paulina Llano (MBA 2022)

herself in Boston at Harvard Business School and is spending the summer interning for a Cambridge-based pharmaceutical and biotech company that has become a household name – Moderna. The contributions Llano will be making to the team and... View Details
Keywords: Health Care
  • 17 Dec 2008
  • Lessons from the Classroom

‘Ted Levitt Changed My Life’

new." For the next eighty minutes Mr. Brown and his classmates are badgered, cajoled, and dazzled as the man guides them to a different, deeper way of looking at the issues. Dazed, they stumble out of the classroom determined to... View Details
Keywords: by Julia Hanna; Education; Retail
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